The meaning and influence to Amazon - Essay Example

.  Besides, the organizational leaders’ acts on behalf of the entire company not only within their areas of interests but are also expected to extend the assistance across the branches without limiting their operations around their roles. Amazon has skilled leaders who focus on achieving the long-term benefits despite the pressure from competitors like wall mart and other rival firms. Amazon, an online seller is very much pessimistic to the roles played by its leaders and this has led the organization to embrace the Kotters framework of confidentiality in management. The CEO Mr. Bezos had set the in initial leeway that organizational success is unsustainable without ethical code of conduct. Moreover, he articulated that leadership factor indicates a direct strategy to the success at Amazon Company due to leadership style that is very much particular to a significant effect on performance on both the employees and the organizational productivity. The type of leadership that is practiced at Amazon is termed as participative or democratic. Through this leadership style, all members of the organization are recognized as partisans to the decision  making process, this helps in determining what is perceived to be right concerning the organizational development.

          All forms of organizations recognize leadership as a vital aspect for their success. With respect to this, leadership therefore acts as a crucial link that instigates change amongst the members of the organization. Several articles have pointed out that leadership influences the efforts of followers in the organization by acting as an element that binds all the stakeholders towards the specific goals and objectives of the organization. Even though leadership styles may vary, all organizational leaders must poses some specific characteristics that aims in changing the entire organization with the main perspective of ensuring sustainable output development. For somebody to be branded as a good leader then, he must poses distinct roles that that can be used as determinants in guiding the organizational process of change (Zaccaro and  Klimoski 2001).

• Literature review

3.1 Relationship theories

The relationship theory can also be termed as transformational theory. This theory mainly focuses on the possessive relationship between the leaders and their subjects while emphasizing on working towards common objective. Several leaders have taken the initiative of educating and motivating their subjects with an intention of transforming the entire organization to achieve its targets. The relationship theory has helped the leaders at Amazon to encourage innovation from its subjects and stakeholders leading to the development of the electronic books that can be accessed through tablet processors (Lussier and Achua  2010).

According to Lussier and Achua  2010), situational theory entails leaders of an organization making   a choice of how to tackle specific current specific situation. This is because, different circumstances calls for different situation when it comes to organizational management. Therefore, this types of leadership being applied in solving such a situation will call for an experienced knowledgeable member of a group. Bezos have employed this theory in mitigating the right course of action after Amazon Company had realized losses during the first period of trade. Later, the CEO adopted the strategies that enabled the organization to achieve its optimum profit after the fall out of the rival .com company.