Was Ford Ethically Right in Its Decision to Design Improvements and Thereby Risk the Lives of Its Consumers - Assignment Example

esearch methodology 21 Research design 21 Justification of Methodology 21 Sampling 25 Questionnaire survey 25 Method of data analysis 26 Ethical consideration 28 4.... Innovation as a tool of brand sustainability: A study on the mobile phone industry.... Abstract Mobile phones used to be considered a device of luxury and a symbol of richness in the 1980s....

I hope in my research to link a somewhat ignored aspect of fashion, which is the impact on the lives of people from the economic perspective.... The role of fashion and its appearance in film is not a new concept.... Therefore, my research is to study how exactly visual imagery has an impact on buying behavior, what does fashion industry utilize to sell its product, and what is the effect of symbolism in all this.... Fashion therefore is now a very important entity that influences many aspects of our lives, including economic outcomes....

The Chinese economy has grown at a very fast pace in the past decades resulting in a high number of affluent and middle class consumers.... However, the affluent consumers in China do not necessarily fall under one consumer segment.... While different regions within China have consumers with different levels of affluence, the consumption behaviours of these consumers also vary.... Self-concept Self concept has received considerable importance in marketing literature as it can significantly impact consumers' decision making and product and brand choices (Ye, Bose and Pelton, 2012)....

mpact of Financial Crisis on consumers Residing in the United Kingdom 29 2.... ecommendations 72 List of References 74 List of Figures Figure 1: Theoretical Framework 18 Figure 2: Risk Attitude and Risk Perception 25 Figure 3: Demographic Findings – Age Group 42 Figure 4: Demographic Findings – Gender 43 Figure 5: Demographic Findings – Marital Status 44 Figure 6: Demographic Findings – Occupation 44 Figure 7: Demographic Findings – Income 45 Figure 8: Regression Findings – Consumption Behaviour vs Psychological Factors 64 Figure 9: Regression Findings – Consumption Behaviour vs Situational Factors 65 Figure 10: Regression Findings – Consumption Behaviour vs Marketing Mix Factors 65 List of Tables Table 1: Risk Attitude and Risk Perception 24 Table 2: New Trends in Consumption Behaviour 27 Table 3: Impact of Financial Crisis on Consumption Behaviour 29 Table 4: Survey Questionnaire Statements 37 Table 5: Interview Questions 38 Table 6: Demographic Findings – Age Group 42 Table 7: Demographic Findings – Gender 42 Table 8: Demographic Findings – Marital Status 43 Table 9: Demographic Findings – Occupation 44 Table 10: Demographic Findings – Income 45 Table 11: Descriptive Findings – Psychological Factors 46 Table 12: Descriptive Findings – Situational Factors 47 Table 13: Descriptive Findings – Marketing Mix Factors 47 Table 14: Descriptive Findings – Consumption Behaviour 48 Table 15: Cross Tabulation – Respondents' Income vs Responses Against Statements 63 Table 16: Regression Findings 64 Table 17: Thematic Analysis 68 Abstract The researcher of this study aims at investigating how the recent financial crisis of 2008 influenced buying behaviour consumers in the United Kingdom....

The study suggests that future marketing opportunities is in providing the consumers with products that deliver value and these should contain ethical social values.... The retailers need to understand that to retain loyal customers they would need to take care of the concerns of the consumers.... This research aims to evaluate the extent to which UK food retailers are willing to source ethically produced food items; to what extent the UK retailers discharge their social responsibility; to what extent retailers can retain consumer loyalty by offering products having ethical value....

The first area of CRS that IKEA started channeling its efforts was to meet the social requirement of its stakeholders by complying in its supply chain.... It is noted that since the year 2000, IKEA has worked actively towards meeting its set corporate social responsibility towards its business sustainability.... Additionally, IKEA has made RCS its organizational culture that aims at enduring effective partnership with all stakeholders as it support social issues, protect the environment, and giving back to the society....

Therefore, service quality tends to be the consumers' judgment concerning the overall excellence of a service.... Additionally, there is the Integrated Logistics Support, which happens to be a management function that tends to provide funding, planning, as well as controls, thereby assuring that the system achieves the expected requirements....

The author of this paper "Reinterpreting the Ethics of Patient Consent and Disclosure of Information by the Clinician" discusses the importance of full patient informed consent by creating a paradigm whereby the ethics of the clinician are balanced with the need for quality patient care.... hellip; This extends to not only threats made by the patient himself or herself, but it extends to the therapist having the obligation to notify any individual or group of individuals of the possible threat that has been made against them....