Free

News Conference - Assignment Example

Comments (0) Cite this document
Summary
SALEM, NC, December 1, 2014-Reynolds American Inc., one of America’s largest tobacco company, is launching its strategic mission to transform the American tobacco industry through the introduction of alternative smokeless products and its revamped Vuse-brand electronic…
Download full paperFile format: .doc, available for editing
GRAB THE BEST PAPER92% of users find it useful
News Conference Assignment
Read TextPreview

Extract of sample "News Conference"

Reynolds American Inc.’s Strategic Mission to Transform the Tobacco Industry Reynolds American Inc.’s Strategic Mission to Transform the Tobacco Industry
SALEM, NC, December 1, 2014-Reynolds American Inc., one of America’s largest tobacco company, is launching its strategic mission to transform the American tobacco industry through the introduction of alternative smokeless products and its revamped Vuse-brand electronic cigarettes which seeks to guarantee its users the “perfect puff”.
Fueled by the significant decline in adult smoking within the United States in the last five decades, the company aims at expanding its operations in the development of alternative products in a bid to trigger other revenue generating plans independent of conventional cigarette products. This venture represents another initiative from a tobacco giant in a trend that seems to be catching on in the industry as a result of the reduced demand for traditional tobacco cigarettes.
The move was declared on Monday by the returning CEO, Susan Cameron, who had previously served in the same position between 2004 and 2011. Questioned about the plans to set the initiative into action, Cameron said that her key objective was to guarantee that the impetus of the initiative was not only advanced, but accelerated to certify that the corporation would establish themselves in the line before their main competitors could. Just months after the company had relinquished the top-selling blu, which was seen by many as the tobacco industry’s future, to the Imperial Tobacco group, the company head reaffirmed her belief that e-cigarettes could transform the industry.
Despite the World Health Organization’s resolve against the use of e-cigarettes, Reynolds is committed towards working and liaising with other players in the tobacco industry to ensure its preeminence within the industry. Currently, the company has ensured that all it products are in line with regulations set by the U.S. Food and Drug Administration, National as well as international policies .
References
Athavaley, A. & Cavale, S. (2014, Jul 15) Reynolds gains in menthol, gives up e-cigarette brand. Reuters. Retrieved from http://www.reuters.com/article/2014/07/15/us-lorillard-reynolds-amricn-idUSKBN0FK15X20140715 Read More
Cite this document
  • APA
  • MLA
  • CHICAGO
(“News Conference Assignment Example | Topics and Well Written Essays - 250 words - 1”, n.d.)
News Conference Assignment Example | Topics and Well Written Essays - 250 words - 1. Retrieved from https://studentshare.org/journalism-communication/1669666-news-conference-assignment
(News Conference Assignment Example | Topics and Well Written Essays - 250 Words - 1)
News Conference Assignment Example | Topics and Well Written Essays - 250 Words - 1. https://studentshare.org/journalism-communication/1669666-news-conference-assignment.
“News Conference Assignment Example | Topics and Well Written Essays - 250 Words - 1”, n.d. https://studentshare.org/journalism-communication/1669666-news-conference-assignment.
  • Cited: 0 times
Comments (0)
Click to create a comment or rate a document

CHECK THESE SAMPLES OF News Conference Assignment

Conference and Banqueting Management

...is not helping the conferences of the organizations but it is affecting the conference world (Miguel, 2007 pp. 51-57) Tony Roger’s Views According to the perspective of Tony Roger, new technology has enhanced and made the conference concept much better. As technology has advanced, conferences have changed into video conferencing, where people can interact easily with others and be a part of the conference through internet. This has helped in reducing the costs of travelling and organizing conferences and their venues (Morandini, Nguyen, Perini, Siena and Susi, 2008 pp. 182-196). By video conferencing people can even take...
10 Pages(2500 words)Assignment

Conference and Exhibition

... and beverage manager. After a lot of thinking and analysing we decided to organize this event in a way that would be new to the delegates. We had planned to use the new cafeteria as it was recently made and never used for any such events before. The original idea was to give the delegates a new and exciting environment. Another reason was to let the people know that this place would be ideal to conduct these types of conferences and any other events in the future. Apart from all these reasons another cause of doing this conference on a new place was the arrival of the new vice chancellor. Me becoming the food and beverage manager had its reason as well. First of all i had previous experience in this field as I was working as a PA... as the...
5 Pages(1250 words)Assignment

MGMT670 week 6 Conference

...incurred. As well as the financial expenses, promotion requires sacrifice of time. The sales experts are expected to research on the most proper marketing approaches design the adverts and deal with customer reactions to the products. An example of how to market global products and services is by use of funny video clips. YouTube and other social network videos could be used to entertain and inform the customers on new products to thrive the high global competition (Marquardt, 2012). Funny videos tend to circulate and make their way around the Internet more promptly than any other video type, hence when designing a video program; the experts should try to make it exceptionally appealing. In addition, designers can also...
2 Pages(500 words)Assignment

Conference and Banqueting Management

...Operational Plan for hospitality in the United Kingdom Contents 1 The size and scope of the hospitality in the United Kingdom 3 2 Factors that have affected the development of the hospitality industry 4 Technology 4 Legal changes 4 Competition 4 The economy 4 2.1 Key strategic and operational issues involved in the effective management of a given conference or banquet 5 Diversity of venues 5 Performance and quality 5 Techniques of planning 5 2.2 Performance and quality review techniques used by the conference and banqueting industry 6 Evaluation and review technique 6 Realisation of profits 6 Venue appraisal 6 Closed loops evaluation 6 3.1 suitability of a range of food production techniques and beverage...
4 Pages(1000 words)Assignment

Conference week 4

... Forward integration strategy comprises the Vertical integration (VI) strategy. VI is a business strategy, which companies normally use with the purpose of gaining control over the value chain of their industry. Forward integration strategy is therefore, a vertical integration strategy whereby a manufacturer obtains the distribution channels of its output to realize a higher market share or economies of scale. Normally, when a company, engages in sales or after-sales industries, it is certainly pursuing forward integration strategy. Most companies usually adopt this kind of strategies when they desire to gain a large market share or achieve a greater level of economies of scale. This strategy currently is evident with online... Forward...
3 Pages(750 words)Assignment

Your pick of this week's news week 11

...unique titles like “The Cobbler”, and “Boy on Donkey” which is distinctively hers. c. Discuss whether provides enough factual materials to support his ideas. The author majorly relies on the FBI for this article and was not present when the paintings were handed over to the agency. However, the author gives us sufficient evidence to believe so. In a news conference organized by the FBI, an envoy from Poland, Caria Tomczykowska says, “Their financial value is modest, perhaps $12,000 each, but they are priceless emotionally……”. A ceremony of restoration will also be held on June 16 and will be presided over by U.S. and Polish officials. The paintings are set to arrive at the museum on 17 April, 2014. d. Is...
1 Pages(250 words)Assignment

Conference and Banqueting Management

...and more popular. To sustain in the competitive market, every company has to innovate and implement new ideas to maintain sustainability. In the UK, banquet and conference industry has become pivotal to generate revenue and maintain sustainability. Influences that shaped the Industry There are different influences that has shaped the banqueting and conference industry in the UK. One of the factors than can influence industry is the company identity. In the UK, hospitality, banqueting and conference industry is regarded as the optimum solution for job creation and maintain economic sustainability in country. The public image about the display of the company image is...
3 Pages(750 words)Assignment

News Release Assignment

...not take these accusations lightly and is committed to the formation of a Code of Conduct that will enable the organization to move forward and foster a harmonious relationship that will hopefully apply not only to the Dolphins but to sports as a whole. Ross reiterates, “I have made it clear to everyone within our organization that this situation must never happen again. We are committed to address this issue forcefully and to take a leadership role in establishing a standard that will be a benchmark in all of sports.” Miami Dolphins will host a press conference at 2 p.m. on June 6, 2014, at the Sun Life Stadium where Mr. Stephen Ross will be available together with Coach Joe Philbin for questions. Requests for media...
2 Pages(500 words)Assignment

Conference transcript

...misappropriation of funds. However, the environmental aspect in this program will involve other programs based on things like the range of the aircraft, the height above sea level the craft has to fly, the weight of the craft and its speed as well. As stated before, we should not fear the new developments taking place but instead we should be bold to take the risk, accept the challenges involved in these new programs and more so, eeh… manage the resources we have. These include the materials, the money, and the cooperation that will foresee a conducive and favorable environment for commonality. Some of the plans we are developing may not bring the desired result results in this program but we have to...
1 Pages(250 words)Assignment

Conference and Banqueting Management

...” (Hoteliers find themselves preparing strategies for a new era—one of optimistic global growth but also one of unprecedented change in the global economy and the technology landscape,2012).proposed. With the recovering growth of the UK economy along with the government intervention to support the financial system, it is needless to say that employment demands are highly sought out for during the current scenario. Anticipative employees are highly motivated to perform tasks efficiently for adjusted earnings. With adequate low cost and skilled labour available amply, the staffing requirement for the conference and banquet sector are sufficed inadvertently. Hence, jobs in the sector are on the rise and...
8 Pages(2000 words)Assignment
sponsored ads
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.

Let us find you another Assignment on topic News Conference Assignment for FREE!

Contact Us