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Press Release: Tour de Sandwich - Essay Example

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management came up with a way of expounding on its investments at the same time, giving back to the community. The third, remarkable two day event scheduled for 8th and 9th June 2013 was set to draw…
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Press Release: Tour de Sandwich
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Press Release Marion Shane 0200-123-253 Marionshane@nationrayal.co.ke www.dailynewsagenct.com Sandwich Goes French for the Weekend After undertaking major community wants assessment in 2009, Sandwich Foods Inc. management came up with a way of expounding on its investments at the same time, giving back to the community. The third, remarkable two day event scheduled for 8th and 9th June 2013 was set to draw a whole new perception of the organization to the entire French market, at least according to the company’s top management. However, an extra day has been scheduled for the participants who request for it, making the total number of days of the event to be three.
This outdoor event is meant to incorporate about 150 to 300 old and young riders and has already fascinated a considerable number of French families across the entire nation. Moreover, the event would also incorporate a variety of music fairs coupled with an exciting car rally and enticing food to wrap the package up. The British cycling would be no exception, and the event would make use of the ‘Mark My Ride’ route that comprises of three routes; Blue, White and Red. The cycling event would also incorporate staggered starts for more fun.
“Play is part of every growing human being and has been medically proved to be healthy to all developing individuals, young and old,” said David Jacobs, president of the organization. “Sandwich would like to draw a much more unique way of ensuring that its most loyal clients attain maximum fun away from their homes and their usual, monotonous activities.”
In collaboration with other local hiring agencies, Sandwich expects to obtain a few bikes required for the cycling competition at considerably affordable rates. This move has made it possible for the organization to obtain more number of bikes so that none of its clients misses out on the exciting cycling event. In a move to publicize the event, the organization has made huge posters and placed them on main roads that lead to major highways. This, according to the management, has ensured that about 75% of the target population has received the information regarding the event. Nevertheless, Sandwich opted to collaborate with Les Troubadours Paris in order to come up with street music and dance activities as a means of transformation to a free French outdoor activity. In fact, 2013 will be graced by the popular Can Can dancers, making it even more anticipatory.
The scheduled event activities are expected to be taking place within a couple of popular places; the indoor activities, which include live bands and dinners, would take place at Crispin Fleur, Guildhall Forecourt, Bell hotel and Kings Arms. The cycle rides would take place at Quay Green. The event, far from targeting the entire population of individuals regardless of age, is aimed at ensuring that every participant realizes value for the money they spend on the activities within the event. Despite the bouncing castles and swimming events scheduled for the children, they have also been offered a chance to engage in cycling competition, which has been long considered an adult affair. The British cycling event is scheduled to start from Quay to the Bay then to Deal. All these are activities that would be accompanied by refreshments and T-shirts. All these activities are meant to ensure maximum satisfaction for its clients, as they relax away from their busy schedules. For more information regarding the event, please visit the Sandwich website; www.sandwichevents.org.uk/Le-Weekend-sandwich-events.
References
"Sandwich Goes French for Le Weekend."!! Sandwich (Kent) Events Calendar, Le Weekend, French Theme Festival in East Kent, Products from France, Open Market. N.p., n.d. Web. 03 Jan. 2013. Read More
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