Global Media Cultures: How do the media contribute to maintaining a sense of national identity or 2. How do new media technolog - Essay Example

Download file to see previous pages... According to Price (1995) “national identity becomes the often elegant collection of images that the government manufactures or encourages to keep itself in power” (Price, 1995). For example, Since China emerged as a socialist republic nation, it has confined the use of television, newspaper along with radio as an extremely regulated piece of medium. Global media cultures bestow strong implications for establishing national identity. In a more pessimistic sense, the decentralising of culture with the emergence of globalization can be perceived as a biased and uneven process in the media. The role of media has turned out to be a mode of trading along with marketing of products as well as prejudices. The nation and the society are influenced by the media in a number of ways. It is the media that helps them to get information about a lot of facets and also to form opinions and make judgements regarding various issues. Moreover, media in society is fundamentally a function of how this society chooses the media. Furthermore, the media’s relationship with the nation is automatic. ...
With these considerations, the main purpose of this essay is to address the contribution of media to maintaining a sense of national identity (Dash, 2009). Contribution of Media to Maintaining a Sense of National Identity In any country, the media plays a vital role in edging, forming and imitating public opinion. For developing a nation and building a good identity of the nation around the world, media often acts as source for ensuring that proper governance is maintained by exposing a number of hidden deals and corrupt practices, thereby putting a check on the cancer in the form of corruption in the society. The different news media keep the cautious citizens updated. Media also plays the role of a communicator between people and the government. With the help of the media technology, government can prescribe all kinds of agreements in front of the people and it is very much beneficial for the national development. Moreover, during the election time, the media can play vital role by publishing the bio-data of the candidates, which is helpful for the general public to choose their candidate. In recent days, media technology has become so powerful that it is in a position to break or make a government. For example, the present US President Barak Obama led the Democratic Party to victory because he projected very confident in front of the media (Dash, 2009). Moreover, media plays a crucial role in forming and developing attitudes about diverse beliefs, cultures and ethnic groups. At times distorted, negative or ill-informed media reports about other nations can promote racial division and prejudice. Moreover, community leaders often use different modern day media such as print media and internet to render their ...Download file to see next pagesRead More