The Laptop Purchase Decision - Essay Example

The consumer analyzes his or her decision and then decides to make sure that the right decision is made. This report analyzes the purchasing decision that I made while purchasing a laptop.
It is also crucial to analyze the factors that are required the most by the user and then make the purchasing decision. I did the same as I analyzed what are the main features that I would need in a laptop and then I took the decision. Moreover, the price paid for the laptop is another decisive factor and thus I compared the benefits that I would get from the laptop and then compared it with the cost of the laptop and then tried to make a rational decision to ensure that the benefit to cost ratio is maximized.
One of the main factors that I analyzed in the laptop was the processor. I purchased Dell Inspiron 15 3537 W8/I5/Gb6. One of the main reasons was the processor speed. I wanted a quick-speed processor and therefore I purchased the core i5 processor. The other decisive factor that assists in the speed of the laptop is the RAM. I analyzed different laptops and this laptop had a RAM of 6GB (Dell) which I felt is sufficient for me. Also, the hard disk space of 750 GB (Dell) is sufficient for me. The operating system offered with this laptop is Windows 8, and I wanted to try new windows. And I am excited to use the new windows interface.
Moreover, I like laptops with large screens and lightweight ones. But I did not want a screen that is as large as 17 inches. Therefore, I honestly like the display screen of this laptop. The screen size is 15.6 inches (Dell) and therefore it is a very good size for me. As I used to carry my laptop while I travel, therefore the weight of the laptop is another crucial factor that could influence my decision. The weight of the laptop is very light and it is around 2.25 kg (Dell), and thus it is easy for me to pick up the laptop and move it anywhere. Another valuable feature that truly attracted me to purchase this decision was its slimness.
Figure 2: Slimness of the laptop
Although I did not consider initially this factor as important, when I analyzed other factors then I honestly like its slimness as presented in the image above.
Price was another influential factor in making the purchase decision. There are laptops at a cheaper price than this one, however, either their processor speed was slow, or they did not have sufficient hard disk space or the display screen was smaller. Also, I read different reviews and found this laptop very satisfactory for users. Thus, I feel I made the right decision after analyzing the different specifications of different laptops. Read More