Nobody downloaded yet

Music in People's Life - Essay Example

Comments (0) Cite this document
Summary
Music remains an important part of a person’s life. Day in and day out, we all listen to music, whether intentionally or unintentionally. This brings about two major groups of people, who are active followers of music and passive followers of music (Howell & Costley 2006). …
Download full paperFile format: .doc, available for editing
GRAB THE BEST PAPER98.4% of users find it useful
Music in Peoples Life
Read TextPreview

Extract of sample "Music in People's Life"

Download file to see previous pages VTI Ltd is generally into business that focuses on the active followers of music who normally make purchases of music records. Ironically, the fact that a person is an active follower of music does not guarantee that the person will be dogmatised to whatever a music company presents it with (Armenakis, Harris, & Mossholder, 2003). Mostly, these music consumers want dynamism and diversity in the way their businesses deal with it. It is for this reason that the all new form of music record trading, which is the online sale of music has become embraced by most lovers of music. There is no denying the fact that online sales make access to music easier and less expensive. There is also a lot of fun when it comes to how interactive and interesting the act of making purchases online can be. Due to this situation, a lot more consumers of music would be more comfortable doing business with companies that guarantee them these variables of services. The need for change at VTI Ltd. Change is not something that a lot of people embrace easily in organizational management and set up. This is because in most cases, people feel very comfortable with the systems they have been associated with and with feel that trying their hands on new ideas, programmes and systems would bring about an entire change in the organisational culture, which would in turn affect the way business is conducted within the organisation (Osborne & Brown, 2005). But as much as it is true that changes in key policies, programmes and systems could lead to changes in organisational culture, it is also true to argue that changes are generally needed when there is the need for a pragmatic reformation aimed at growth and development (Grundy, 1993). In the current case of VTI Ltd, the only justification for change is that revenues are falling and the company has not made any profits in the past four years. Clearly, any organisation that becomes plagued with such a situation must first look out for a course of change to ensure that wrongs are corrected and the direction and focus of the organisation is placed in line with demand trend on the market (Hirschhorn, 2000). There is also the need for change because customers have changed their consumer behaviour towards the company. Yet again, O’Toole (2005) notes that when consumer behaviour changes towards an organisation, its revenues may either go up or down. But in this case, revenues are going down. Causes of change at VTI Ltd. There could be two major paradigms of causes of change for VTI Ltd, which are internal and external. Largely though, it can be said that the internal changes are quiet dependent on the external changes. This is said because it is realised from the case that the major cause of change is changes in consumer behaviour, which is quite an external phenomenon (Batt, 2002). There is also an external cause of competition, whereby the company is seen not to be proactively surviving the competition it is reaching from key competitors. In a situation where there is lack of competition, revenues will fall because competitors win over the available customers of a company (Baum & Rowley, 2005). Even more, changes in business orientation, which is also an external factor, could be counted as being responsible for the change. By this, reference is being made to how the music sales industry has adopted itself to a more technology based way of doing business, where electronic commerce has become the order of the day. Generally, these external factors have led up to internal causes such as organisational conflicts and struggle, which is seen between management and employees, and lack of employee satisfaction, arising from ...Download file to see next pagesRead More
Cite this document
  • APA
  • MLA
  • CHICAGO
(“Music in People's Life Essay Example | Topics and Well Written Essays - 1250 words”, n.d.)
Music in People's Life Essay Example | Topics and Well Written Essays - 1250 words. Retrieved from https://studentshare.org/human-resources/1491550-case-study
(Music in People'S Life Essay Example | Topics and Well Written Essays - 1250 Words)
Music in People'S Life Essay Example | Topics and Well Written Essays - 1250 Words. https://studentshare.org/human-resources/1491550-case-study.
“Music in People'S Life Essay Example | Topics and Well Written Essays - 1250 Words”, n.d. https://studentshare.org/human-resources/1491550-case-study.
  • Cited: 0 times
Comments (0)
Click to create a comment or rate a document

CHECK THESE SAMPLES OF Music in People's Life

Music of the 1960's

...to participate and sustain the struggle with a hope of winning at the long end. Music has always sought to provide these needs in parts or in totality. Indeed, music has been in the forefront to incite, condemn, and encourage people to war. Moreover, war music acts as a vehicle to spread propaganda, incite people to participate, and as an incentive to patriotism and enlistment in the ranks (Wells, 2004). However, we also have anti-war songs that discourage participation in war and calls for its end. Indeed, music served as a catalyst to unite people against war and in particular, against the Vietnam War (Anderson,...
3 Pages(750 words)Essay

The Life of Talented People

... The Life of Talented People Introduction James Morrison is a 28 year old guitarist, singer and songwriter born in Rugby, Warwickshire. The music artist has registered a lot of success in the music industry which demonstrated by his hit singles such as “You Give Me something” and “You Make It Real” and their popularity especially in Europe. Regardless of the growing international popularity of the artist, it is notable that he is relatively less popular when compared to the recent successes of artists such as Lil Wayne and Celine Dion. LeBlanc (2002, p. 39) illustrates that it is through appropriate, effective or proper artist management that music artists are enabled to grow considerably into the international music market... as the most...
8 Pages(1750 words)Essay

My Life with Music

...My My and Number December 2005 My Life with Music In those days it was either live with music or die with noise, and we chose rather desperately to live. - Ralph Ellison, Living with Music I confess that when I first encountered Ralph Ellison's Living with Music, my assumption was that music was something he "worked around" or accommodated, rather like one could be described as "living with diabetes," but such was hardly the case. For Ellison, music was his lifeblood-the ever-branching river that gave nurture and purpose to every element of his complex life. For Elliot, "living with...
3 Pages(750 words)Essay

Chinese people and Classical Music

...The speech: Introduction: Music has been one of the most essential parts of art and culture in the world for centuries. The history reveals that the people belonging to ancient civilisations were lovers of music and dance, and they invented and applied various musical instruments for recreational and amusement purposes. The purpose of my research is to find out the factors that have an influence upon the association of the young Chinese generation with the old and classical Chinese music. It is an established fact that in order for a nation to excel, it is imperative that the experiences and traditions of the past are remembered. Music is one of the most fundamental elements of the culture and reflects the various trends... which are...
4 Pages(1000 words)Essay

Music in my life

...Music in My Life Composing music is a practice undertaken for various reasons, purposes and motives, all of which are spread across individual, cultural, social, economic, and political aspects. Singers, artists, or musicians do music in the diversity of the above-highlighted aspects, benefiting themselves from other people interested in music (Turner 160). Personally, music is a critical component of my life.It has affected every aspect of my life, in terms of social interaction and entertainment. Trough music I have made friends interested in music genres that I...
1 Pages(500 words)Assignment

Music in our life

...Music in our life Living thing rely on music as a form of communication and entertainment. Music is a powerful tool that has influence over living things and can affect their mood (UniOrb, 2011). Since ancient times, music has been deeply rooted in human life. Music has been deeply steeped in human art and culture as a form of expression, and has the ability to affect human lifestyle. Music has become widespread in present day life due to the advancement in technology that makes it easier to compose, access, and store different music forms. Human beings and other living...
2 Pages(500 words)Essay

Sally Bingham''s life

...Sally Bingham’s life Sally Bingham’s life Trait transformation Sally Binghams overwhelming love for nature has seen her traits transform significantly from young adulthood to her present age. She is more observant and analytical in her present age. Initially, she made enquiries about the care and concern for the environment and abandoned concerned issues without initiating actions to implement reforms. Presently, her concern about global warming was helpful because it prompted the initiation of a program to reduce energy use in order to counter and curb the global warming. The love for her people connotes aspects of growth and positive transformation. Bingham realizes that California and...
1 Pages(250 words)Essay

Social Life in Popular Music

...Social Life in Popular Music In the essay, the statement that popular music is political by its nature is defended. In fact, such a question is of scientific interest due to the fact that this phenomenon is hardly measured. In particular, the extent to which music is represented in social life is still unknown due to the indirect nature of its action. So, it can be analyzed in terms of identity, cultural imperialism, and call for radical changes. To start with, the important differentiation between definitions of “popular” and “pop” should be given. In fact, it is evident that not all popular music is limited by pop genre. Actually,...
2 Pages(500 words)Essay

Life's Greatest Miracle

... Life’s Greatest Miracle Introduction The documentary, Life’s Greatest Miracle, examines the reproduction process from conception to the birth of a new human life. The documentary uses the latest technological advancement in medical imaging and microscopy to highlight the processes that occur in the womb once fertilization takes place. Male and female reproductive systems are different. The testes contain large quantities of sperms while the female reproductive system has a number high-quality eggs. The DNA is a significant molecule that passes hereditary information from one generation to the other. The processes such as meiosis are critical for the variation that makes the offspring to possess better traits than their parents do... . The...
2 Pages(500 words)Term Paper

Life's greatest miracle

...Life’s Greatest Miracle John Lithgow recounts that around 365,000 human lives are born into the world each passing day (Lifes Greatest Miracle). An individual originates from a single cell that differentiates into various kinds of tissues such as the muscular tissue and the skeletal tissue. Tissues differentiate into organs with the brain, limbs and heart as examples. The organ system gives rise to an organism. With the assistance of remarkable micro imagery, Lennart Nilsson illustrates the process of life creation. Reports claim that reproduction takes place in adults continuously, even when at the beach sun tanning. The producer of the program, Julia Cort notes that the urge to...
3 Pages(750 words)Term Paper
sponsored ads
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.

Let us find you another Essay on topic Music in People's Life for FREE!

Contact Us