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Millennials in higher education - Research Paper Example

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Millennial in Higher Education Millennial behaviors, it is said, different from the behaviors of past generations of the same age-group. It becomes significant, therefore, to find out how millennial students pursuing higher education are different. The term ‘millennial’ is used for those born between 1979 and 1994…
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Millennials in higher education
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"Millennials in higher education"

Download file to see previous pages 1). Millennial students possess different personalities in comparison to generation X students, as found on the parameters of standard personality test. Testing them on 16 factors millennial students have distinct traits on 10 factors. They are comparatively welcoming, follow logic behind things, are emotionally ripe, responsible, socially advanced and risk taking, are concerned, indulge more in self-inspection, ready to transform, and more coordinated and self governing but less lonely and dependent on others (Sweeney, “Millennial Behaviors and Higher Education,” par. 2). Millennial students prefer to learn by experience. They don’t follow the given guidance, in stead they prefer to learn by speaking with others. They get their learning experiences from their surrounding environment, by playing such games where there are a number of players, through computer simulations, and social networking, which are a few of their preferable surroundings. They go on making mistakes and improving them without suffering any penalty in the environment stated above. Class lectures on an average bore them. Experiential learning provides them the opportunity to interact with a good number of people who provide them crucial inputs on what should be done and what not should be done (Sweeney, “Millennial Behaviors and Higher Education,” par. 6). ...
Same is their reaction on shopping; they would change the brand for another equally reputed brand for the reason that the second brand is supporting a social cause. They are the major reason of getting competitive advantage to companies by serving the interests of millennial students. They are the residents of “The Long Tail” phenomena. Traditional marketing media don’t impress them. On the contrary they are easily moved by their social network, i.e. viral marketing (Sweeney, “Millennial Behaviors and Higher Education,” par. 3). Millennial students have low tolerance level. They prefer quick feedback on their progress. This intolerance has become a way of their lives whether they are in a queue or in an uncreative process. They want things done speedier and effectively better. This has become a way of life with them (Sweeney, “Millennial Behaviors and Higher Education,” par. 5). Although millennial students are not averse to the face-to-face learning environment wherein teachers help them in resolving all of their problems but they prefer learning through fast, easy to use, comfortable and powerful digital tools. Again, they want choices as in the study environment; they want both choices of learning, face-to-face as well online medium so that later on they may select any one of the given choices. For gaining growth in career they prefer merit system to others such as seniority (Sweeney, “Millennial Behaviors and Higher Education,” par. 7). Another trait of millennial students is their love for gaming that helps them increasing their emotional stimuli, which helps them in learning also. In gaming continuous ...Download file to see next pagesRead More
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