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Business Intelligence Application Design - Case Study Example

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Summary
Since 1980s, MicroStrategy designers and engineers have professionally dealt with some of the hardest procedural issues in BI (business intelligence). The efforts of the designers have produced the best user interactivity (Gale Research Company and Gale Research In., 1978)…
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The integrated business intelligence constructions from most design companies are not described as organic, but they emerge because of incorporating proprietary business intelligence technologies (Mantyla and Gerwitz, 2009). BI applications are a critical part of the organization’s definition giving vital information or data to various branches of the enterprise (Gale Research Company and Gale Research In., 1978). Information Technology departments should ensure that challenges facing the growth of business intelligence applications are identified and corrected.

Information consumption in an organization increases with the development of new technologies. When the problems related to information flow are tackled in a professional and timely manner, the enterprise will realize business intelligence standardization (Prabhu, 2011). Figure 1: The integrated design created to define the new composition of enterprise BI, and aid organizations grow from past descriptions of poor business intelligence technologies and ineffective departmental business intelligence applications Since 1990s, business intelligence products and applications were represented formatively.

During this era, enterprises realized that they had to include various BI competencies to meet the increasing user needs. Consequently, the range of business intelligence competencies can be combined into ‘Schemes of BI’ platforms (these contain five different sets) (Khosrowpour, 2005). The schemes of business intelligence platforms are: (1) data mining-advanced analysis; (2) OLAP and visual analysis; (3) enterprise reporting; (4) scorecards and dashboards; and (5) alerts and mobile Apps.

Considering the changing market demand, a number of business intelligence developers create various products designed to cater for the requirements of the listed schemes of business intelligence (Mantyla and Gerwitz, 2009). Several companies have embraced various products of

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