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The Fast-Food Industry in USA - Essay Example

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This essay describes the Fast-Food Industry in USA.Chick-fil-A chain has significantly enjoyed greater monopoly preference over other fierce rivals like McDonald's and Burger King. Each of these companies have competitive advantages that have kept them relatively in the market…
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Download file to see previous pages Despite the positive side that fast-food restaurants enjoy with regard to sales and revenues, they have likewise received a fair share of criticism. Most of the critics against the industry focus on the negative health effects that go along with consumption of fast-foods. Fast food chains hit the headlines after consumer groups, like the Center for Science in the Public Interest claimed that products from the industry had worrying amount of fats, caloric content and portion sizes. Tragically, Animal rights activists state that animals in production plants spend their entire lives in extremely intolerable conditions. Little fresh air, pasture and natural light were also sighted. On the same note, animals in Concentrated Animal Feeding Operations are regularly kept on antibiotics that for a long time now have been linked with the cause of antibiotic resistance in humans after continued use of fast foods.After immense pressure from consumers, McDonald’s recently announced that it would scrap out the sales of meat treated with human antibiotics. The move gives McDonald's’ a strong competitive advantage over other fast-food chains like Chick Fill A, Wendy’s and Burger King who are yet to publicly announce the implementation of such a program. The move is also welcomed by the public who have long advocated for production of antibiotic-free meat from fast food chains. It is now a guessing game for market analysts as some now purport that consumers will begin showing bias towards McDonald’s antibiotic-free products. ...Download file to see next pages Read More
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