Nobody downloaded yet

Understanding Business Strategy - Essay Example

Comments (1) Cite this document
This report is a strategic plan for ABCD company that is offering Adult Education Services in Central London and plans to expand its business in India with an initial offering of some of the courses it now offers in its London college. …
Download full paperFile format: .doc, available for editing
GRAB THE BEST PAPER95.4% of users find it useful
Understanding Business Strategy
Read TextPreview

Extract of sample
"Understanding Business Strategy"

Download file to see previous pages The report states the different elements of the strategic plan of the company while studying the importance of each element. It is seen that BCG matrix analysis technique for charting the strategic plan is useful in further deciding the courses that can be offered at the new overseas centre. Table of Contents 1. Introduction 2. Vision 3. Mission 4. Goals/ Aims 5. Objectives 6. Core competencies of ABCD 7. Strategic planning techniques 8. Competitive advantage for ABCD 9. Role of managers at ABCD 10. Conclusion and recommendations 11. Personal Reflection 12. References 1. Introduction This report is intended to give a strategic plan to the management of ‘ABCD’ for establishing their branch in India with different program offerings. ‘ABCD’ is a service provider in adult education, situated in Central London and has been operating since the last ten years. It has plans to extend its operations in India from the coming academic year, and this report helps document the various tangible and intangible efforts, ideas and experiences of the company in terms of its vision, mission, goals, aims and objectives, etc. Business strategy is defined as the selection of ideas and assets to meet long-term goals (What is business strategy?, 2012).The concept of strategic planning under the purview of strategic management is also introduced in the report to stress on the importance of having a business strategy for the proposed India centre. Strategic planning includes among others, defining the business goals of the organization and formulating a business strategy that can be implemented successfully by the organization for effectiveness and profitability. 2. Vision The vision of a company clearly declares the future direction of the business and helps the company clearly states its image that it wants to see in the future. A vision statement states the company’s position over the next 5 to 10 years into the future in terms of the direction it is headed in, where it wants to see itself in terms of market position, which market segment it needs and plans to focus, what strategies it plans to implement and how it plans to develop its capabilities for future. A vision statement infuses a sense of purpose for the company and sets a clear direction for the immediate future. ABCD Company has a vision statement based on its intent to provide educational services to adults. It has plans to utilize its expertise in the field of providing educational services by expanding into the global market with a new office in India by the next academic year. The company also intends to offer some of the courses that it currently offers at its London based college that has an extensive course offerings along with a pool of resources in terms of 50 part-time and full-time employees who are all highly experienced and well qualified in teaching methodologies (Olsen, 2011). Vision statement of ABCD: “to integrate capabilities and resources to provide worldwide adult educational services to facilitate and improve the quality of adult education”. This vision statement is key in establishing a clear direction and a sense of purpose for the management and staff of ABCD and it is also essential that the management clearly communicates its vision to the staff and enable them to set goals for the next 5 years based on this vision. Both individual and organizational level goals can be set against the backdrop of the company’s vision statement (Biz/ed, 2006). 3. Mission A mission statement of a company states the current position of the company and its values that form the basis of formulating its vision statement for future (Biz/ed, 2006). A mission statement helps the company clearly envisage itself in terms ...Download file to see next pagesRead More
Cite this document
  • APA
  • MLA
(“Understanding Business Strategy Essay Example | Topics and Well Written Essays - 2250 words”, n.d.)
Retrieved de https://studentshare.org/business/1392573-business-strategy
(Understanding Business Strategy Essay Example | Topics and Well Written Essays - 2250 Words)
“Understanding Business Strategy Essay Example | Topics and Well Written Essays - 2250 Words”, n.d. https://studentshare.org/business/1392573-business-strategy.
  • Cited: 0 times
Comments (1)
Click to create a comment or rate a document
aleenhowell added comment 4 months ago
Student rated this paper as
I didn’t know how to start my essay. "Understanding Business Strategy" helped me out a lot! Especially the list of structure was valuable.
International Business Strategy for Ford Case Study
Government regulations and laws are now more concerned with the production of eco-friendly automobiles. The whole industry is concerned with the environmental issues such as reduction of the pollution levels of cars. This regulation led to the development of an all-electric car.
16 Pages(4000 words)Essay
Samsungs Business Strategy Report
Samsung’s Business Strategy Report Name: Instructor: Task: Date: Samsung’s Business Strategy Report The global industries and corporate businesses are on a continuous dynamic phase where each industry player is seeking ways and means through which it can lead the pack.
11 Pages(2750 words)Essay
Business Strategy
It therefore represents the best attempt that the management can make at de?ning and securing the future of that business” (Oxford University Press, n.d., p.1). Each of the businesses should have their own business strategies to survive the competition and compete over its competitors.
12 Pages(3000 words)Essay
Business Strategy: ABCD Case
Its teaching staff is composed of highly qualified and experienced individuals. This has enabled the college to provide a number of courses to local and international adult students. The institution’s Board of Directors in their last meeting agreed that the college will expand its branches in India, where it will offer Business Studies, Health and Social Care, Travel and Tourism courses.
4 Pages(1000 words)Essay
Business Strategy
McDonald’s now operates over 100 countries with almost 20,000 restaurants, and amongst them 80% are franchisees. McDonald’s has remain the UK market for more than 30 years now, and it has tried
7 Pages(1750 words)Essay
Understanding Concepts of Strategy in Business and War
Conflict leading to an act of war is obviously a common element of the human condition. The art of war, on the other hand, as opposed to the act of war, has been defined by Chinese philosopher Sun Tzu as a way of thinking that calls for developing a working plan before going into battle.
4 Pages(1000 words)Essay
(Corporate) Product Selection & Strategy Formulation
lly differentiated its products from those other market competitors through focusing over the design elegance, quality, and better service to customer through outsourcing the original manufacturing to the trusted actual equipment manufacturers. Despite of many advantages Apple
2 Pages(500 words)Essay
Five major elements of business strategy
Most of these choices tend to relate to five main elements in which managers consider during the decision making process. The five main elements of business strategy are; arenas, differentiators, staging and pacing, vehicles and economic logic. The five business
1 Pages(250 words)Essay
Understanding Supply Chain Management in Your Business Strategy
There is also a digital retail in addition to the Wal-Mart international segment consisting of operations in 26 countries outside the US. The customer base is 245 million very week and the net sales for 2015
2 Pages(500 words)Essay
Business Strategy
Comparing previous and contemporary definitions of strategy will help clearly distinguish how the concept of strategy has changed over a period of time. One of the early definitions of strategy was given by Chandler (1962) as strategy is “the pattern of objectives, purposes, or goals and major policies and plans for achieving these goals, stated in such a way as to define what business the company is in or is to be in and the kind of company it is or is to be”.
8 Pages(2000 words)Essay
sponsored ads
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.
Let us find you another Essay on topic Understanding Business Strategy for FREE!
logo footer
Contact us:
Contact Us Now
FREE Mobile Apps:
  • StudentShare App Store
  • StudentShare Google play
  • About StudentShare
  • Testimonials
  • FAQ
  • Blog
  • Free Essays
  • New Essays
  • Essays
  • Miscellaneous
  • The Newest Essay Topics
  • Index samples by all dates
Join us:
Contact Us