This project plan deals only with the first phase of this strategic plan. The plan will initially illustrate the background and salient features of TUI and why this company has decided to venture into new markets. Project plan mainly focuses on the project life cycle with number of activities and time management involved with it…
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TUI is abbreviated for Touristik Union International. It was established in 1968. TUI headquarters are located at Berlin, Germany and its official website is www.tui.com. TUI is the largest integrated tourism group in Europe, lagging far behind its competitors with a turnover of about € 21,866 million in 2008. Initially, it company worked as Preussag AG, and gained a renowned fame in the field of transportation and industrial sector till 2001. This year, it became a 100% subsidiary of Preussag AG. In next year, Preussag AG was transformed into TUI AG. During next few years, TUI developed and changed its production from industrial segment to a modern tourism and shipping company. At present, the company has an extensive network all over the world and is a market leader of tourism industry in Europe. The main areas of operations include tourism, shipping, tour operators, airlines, travel agencies, hotels, resorts, retail stores, cruises, ship containers, and incoming agencies. TUI has €14,917.5 million current and non-current net assets and liabilities. On December 2008, TUI had 70,200 employees , 285 hotels in 28 different countries including 84% four or five star hotels, 79 tour operators in 18 countries, 120 aircraft, 10 cruise liners, and 443 subsidiary companies.
One of the unmatchable entrepreneurial landmarks of TUI is its continuous structural progress and upgrading services offered to worldwide customers. Contrary to its rivalry, TUI is very successful in both the tourism and shipping divisions because of its advanced attractive products and services as well as the expansion of new and strong brands. However, the performance of TUI has been affected badly due to ongoing war against terrorism, natural calamities, global recession and lack of customer confidence. Prior to 9/11, TUI had more dynamic growth from 1995 to 2001. Post 9/11 affects really restricted the TUI’s expansion strategy especially in various countries of Asia. Since China is an emerging market, therefore TUI had planned a broad strategy but war in Afghanistan and its further affects in Pakistan kept TUI to hold up its venture
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Initially, it worked as Preussag AG and gained a renowned fame in the field of transportation and industrial sector till 2001. This year, it became a 100% subsidiary of Preussag AG. In next year, Preussag AG was transformed into TUI AG.
A company having its operations across the borders can be said to be involved in international financial dealings. This naturally involves several business risks and returns that are spread across the global business world. Foreign exchange is the process of trading of money across different countries in the world (Melvin & Norrbin, 2012, p.1).
My internship experience was spread over a period of one month, in which I was expected to work alongside the Travel Service Specialist of the agency, in order to learn from the position holder himself, and gain ‘on the job’ experience. Though the formality of the internship entailed that it would be hardcore and an ‘on the job’ training experience, I realized it pretty soon that it was going to be a fun filled experience as well.
It has also been a key focus for human resources scientists and social science enthusiasts from a diverse spectrum of disciplines. They, however, have a common ground that the organisation’s human resources strategy has a fundamental and irrefutably crucial role in the enhancement of the organization’s general performance.
The STA Travel Agency is easily accessible because it is on the main road, therefore, identifying and reaching the Agency is effortless. STA Travel Agency staffs are competent and have warm welcoming face. They always have a prompt and polite greeting language and immediately ask for the main point of concern in particular.
They may travel on their own without the assistance of a travel agency, if they are already familiar of the place to stay in or visited.Majority of them usually employ the services of travel agencies to book various travel services needed and to get rid of preparing it themselves and end up in a costly, unorganized, and not enjoyed travel.
In addition to dealing with ordinary tourists, most travel agents have a special department devoted to travel arrangements for business travelers, while some agencies specialize in commercial and business travelers. Some agencies also serve as general service agents for foreign travel companies in different countries.
There are five characteristics of service namely intangibility, perishability, variability, lack of ownership, and the inseparability. On the other hand, the service marketing triangle incorporates three tangible elements namely; enabling the promise, making the promise, and delivering the promise (McCabe 2010, p. 122).
It operates under the spiritual principles of humility, love and care, kindness and compassion.
Mercy House, as its name may depicts is a voluntary organization that is established purposefully to provide free essential services to members of the society who
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