We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.
Nobody downloaded yet

Future of Fashion - Essay Example

Comments (0)
The researcher of this essay discovers the future of fashion. Retailing is the selling of goods and services directly to the consumer or user. It may be done on a small-quantity basis where a limited number of goods are sold to a few number of users or on a big-quantity basis…
Download full paper

Extract of sample
Future of Fashion

Download file to see previous pages... The essay "Future of Fashion" concerns the fashion's future. The visual physical contact will determine to a large extent whether the costumer will like the product or not. The place therefore is very essential because it is where the actual sale occurs. The place of the retailing activity – the Store – has its evolution: from the retailer’s house, to a small stall without a roof on a busy street; to a structure with a roof in an open plaza or space, to a big store in a big building, to a shop inside a building with other smaller shops, and to a group of many big stores all housed under a large structure or venue. A store’s size may be small, medium or big. It may only have a table where the goods are placed for sale or it may have many merchandising elements like shelves, racks, booths, kiosks, counters, cashiers, aisles, promotional materials and sales people. The shop may be a simple room or an architectural building with interior design to make it attractive for customers to come inside the store. The store therefore performs many functions other than just the place of sale; it also serves as a promotional, advertising and marketing tool. It must attract people to come inside, look at the products and make a purchase. It must give customers a good feeling and pleasant experience for them to visit again and buy. With the hectic changes and very fast-paced improvement of technology however, the significance and effectiveness of the store is slowly being threatened to the point. where it may be relegated to performing a minor or useless role. That single technology challenging the role of the store as the forefront of the retailing business is the Computer-Internet tandem. With changes in technology come also changes in the psychological and mental attitudes of people. Human beings when exposed to the capabilities of gadgets and instruments become attracted to the benefits and amenities that technology brings and they soon begin to have a lifestyle revolving around such technology. These modern tools have brought them up close to and face to face with goods and services through the internet without having to enter a store. According to Campus Market Research, 91% of US college students are online everyday and 74% prefer to buy textbooks online (Sanchez 6). Products can be seen before the monitor of a computer with colors approximating their real value; the specifications of the product may be downloaded and known; and prices from different stores may be viewed and compared. The products can be ordered and paid with credit cards through the internet itself or executed with the support of electronic peripherals like a telephone, cell-phone or fax machine. Lastly, the buyer has the luxury and comfort of having the bought items delivered to his or her doorstep without ever having to step inside a single store! One may be led to think that the Internet may cause the complete obliteration or obsolescence of the store.
As mentioned earlier, Traditional or Conventional Retailing is done through the Store (store-retailing). It is a real place where real goods are physically located. It is a place where consumers can go to look at the goods they need and possibly buy if they want them. They can see, smell and touch the actual product; they can make real time appreciation and evaluation of the product ...Download file to see next pagesRead More
Comments (0)
Click to create a comment
Fashion Trends
The essay analyzes the fashion trends and marketing. Trademarks often need to be communicated extensively to the consumer especially in the current competitive environment. This is an important point because fashionable clothing is said to fit in with economic values, social functions and meanings to the consumer.
20 Pages(5000 words)Essay
Berlin and London followed Paris. The World War II period saw curtailment of fashion. There were restrictions and there were not enough opportunities to treat fashion as a serious engagement. However, when the war ended, a change in the clime did occur. It happened basically for three reasons.
8 Pages(2000 words)Essay
Fashion marketing Essay
This paper introduces the concepts of fashion marketing, and establishes the relationship between marketing and corporate strategy for business. Further on it explores how the marketing strategy employed by the fashion designers and labels tends to change overtime with changing market trends and shifts in consumer preferences.
9 Pages(2250 words)Essay
How will the global communication revolution impact on the development of fashion and fashion-related businesses in the future
The challenge to national elites, as well as to the UK policymakers, will be to manage the transition towards info-centric decision-making, given the concomitant cultural and social tensions that it is likely to provoke. It greatly impacts fashion business as well.
6 Pages(1500 words)Essay
Pam Cook, Stella Bruzzi, have emerged as the forerunners in their attempt to unravel how potential is this field. While Cook is concerned with
4 Pages(1000 words)Essay
Fashion Industry
This essay discovers industry of fashion. Over the next decades online sales of clothes will increase as people look for more convenience, value, and time savings in their shopping routines. The globalization movement has deeply impacted the fashion industry. Most clothes designers and manufactures rely heavily on exporting of goods.
1 Pages(250 words)Essay
Fashion retail concepts of the future
This essay concerns fashion. Currently, technological advances and economic turmoil have shaped the retail landscape in way that marketers do not aptly react. Furthermore, the modern consumer has adequate knowledge of one’s market due to the availability of much information in the internet. The consumer base possesses diverse.
2 Pages(500 words)Essay
Buying fashion apparel (fashion merchandising)
During her youthful days, Gabrielle Chanel acquired the nickname Coco form her days as a Chanteuse and as a fashion designer, she provided for the tastes of women in dresses, suits and blouses,
4 Pages(1000 words)Essay
Culture Feminism and Fashion
This article focuses on the representations of women in fashion photography, as well as how they are used in the marketing of various products. In this piece of literature, the researcher is going to use photography as an example. He will then focus on women and fashion in daily life and their responses to media imagery.
8 Pages(2000 words)Essay
Sustainable Fashion
This paper talks about the cohesive collection based on a specific inspiration by using sustainable fabric. I came up with the idea of sustainability while I was taking an elective class called Zero Waste Garment. In this particular class, the intention is to use 100 percent of sustainable fabrics in our draping, pattern making, and our actual final garments.
4 Pages(1000 words)Essay
Let us find you another Essay on topic Future of Fashion for FREE!
Contact us:
Contact Us Now
FREE Mobile Apps:
  • About StudentShare
  • Testimonials
  • FAQ
  • Blog
  • Free Essays
  • New Essays
  • Essays
  • The Newest Essay Topics
  • Index samples by all dates
Join us:
Contact Us