The purpose of this essay is to evaluate the extents to which use of ICT has been embraced in the tourism and hospitality industries. This essay will point out the major areas of ICT advancement by use of a case study of one of the companies operating in the said industry…
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This essay is to evaluate the extents to which use of ICT has been embraced in the tourism and hospitality industries especially in small and medium enterprises. The paper will identify the various applications or innovations of information and communication technology that have been integrated into the mentioned industries and how they have helped in improving operations. This essay will point out the major areas of ICT advancement by use of a case study of one of the companies operating in the said industry. The selected case study is the Galle Fort Hotel in Sri Lanka. The hotel is a world recognized hospitality destination with a simplicity that has won the hearts of many people visiting the Galle Fort tourist attraction in the country. The beach hotel is owned by an Australian family with a total of 13 guest rooms and has won many awards among them the 2007 UNESCO heritage conservation award and the world travel award 2009 for being the country’s leading boutique hotel and many others. The hotel has embraced the use of ICT and has a fully functional website. This paper will closely examine its ICT use through the various applications it has employed in order to help it in the day to day operations. From early times, Sri Lanka has been a major tourist attraction for visitors across the globe. The Galle Fort Hotel is one of the best boutique hotels in the country. The hotel is built on the fortified old town of Galle that was founded by the Portuguese in the 16th century. This points out to how it has been set out on a historical and world heritage site. To turn this around whilst ensuring that the area retains its rich historical and cultural heritage is definitely a great challenge. However, the hotel has adopted the use of ICT as evidenced by its presence in the internet through its official website and other social networking sites like face book.
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(ICT in Tourism and Hospitality Sector Essay Example | Topics and Well Written Essays - 5000 Words)
“ICT in Tourism and Hospitality Sector Essay Example | Topics and Well Written Essays - 5000 Words”, n.d. https://studentshare.org/tourism/1608691-critically-evaluated-how-ict-is-applied-to-the-tourism-and-hospitality-industries-use-one-of-smte-case-study-to-demonstrate-your-agruments.
This report has presented a complete analysis of different issues pertaining to two different services providers in the industry. The overall purpose was to check and analyse whether different aspects of hospitality management and project management are carried out in accordance with the best practices.
It is understood that, without scientific research humanity would have been deficient of privileges that we take for granted like the cure of small pox, malaria and even the comfort of using a wireless tablet in a flying plane. In Tourism and Hospitality, research is a key component in evolvement of theory, advancement of new viewpoints as well as creation of antithesis for existing paradigms.
According to the paper the rapid financial growth along with spontaneous development of the industry also tends to provide a strong support for the global countries in terms of addressing their financial issues and unemployment conditions. The continuous transformation as well as rapid pace of technological investments in the sector also empowers the global marketers to meet the desires and needs of the international clients.
Contextually, it would be to mention that organizations operating in the tourism and hospitality industries also face immense competition amid themselves owing to the increasing numbers of entrants and established brands offering similar products and services. Companies possess the need to develop effective strategies to deal with such scenarios.
The industry broadly includes categories encompassing lodging, restaurants, theme parks, transportation and cruise line facilities among others. Its importance can also be considered with respect to the fact that the industry has major contributions to the world economy (Akaegbu, 2013).
The industry is a major source of employment and income in many parts of the country. The industry is highly dynamic, continuously changing and developing on the basis of varying client needs and preferences (Seba 56-60). The variation, in structure, services and products is usually influenced by other sectors, including tourism and technology, among others.
According to Smith (2003) "there is wide acceptance that sustainability is one of the most important issues faced by the tourism industry. This acceptance is reflected in the proliferation of publications attempting to define the principles and practice of 'sustainable tourism' and to relate them to the concerns of 'sustainable development'".