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Tourists decision-making - Essay Example

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This perspective suggests that procedures in decision-making should be handled by the marketing manager to understand the process of collecting or obtaining information. The manager is able to understand the mode of information collection, product choice criteria used by consumers and beliefs about a certain product…
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Tourists decision-making
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Tourism experience motivates the ability, desire, style and quantity of tourism. These experiences ought to influence the future development and growth of tourism. They consist of sights, encounters, on-site activities, collecting of souvenirs and some sensations like. The tourism experiences should make the visit of the tourist memorable. Tourism experience involves services of a wide range such as transportation, accommodation and insurance. It also requires financial services, marketing and information in order to produce the requirements that are needed for tourism experience. The experiences help the tourists to know more about that destination. They should offer more information, adventure, relaxation and whatever else the tourists might require. Therefore, they should provide entertainment and excitement, as it is demanded. Entertainment, leisure and tourism industries have the responsibility of providing the satisfaction of tourism experience.

The experiences are the driving force for leisure and tourism consumption. Tourists have a variety of tourist experiences to choose from. They are usually in need of a different experience from the normal. Some tend to distance themselves from their normal live and everything related to that and free themselves to experience the change and interact with new people.They should plan their tour depending on their expectations and what motivates them to choose the experience. Tourists should have a clear understanding of the activities that they would be involved in during the visit. The visit is expected to offer tourism experience that will be full of treasured memories and give total satisfaction. The purchase of a tourism experience is mainly influenced by the interest of the tourists. It can also be influences by self and cultural confidence. A tourist can be driven to purchase a tourism experience that involves discovering about a certain culture. This means that it would involve learning about local or traditional foods of a culture. Having a taste of different foods is fun and interesting. The tourist was motivated to choose a destination depending on the attractions and activities of that region. Another motivation could be the desire for thing that are more authentic. Local foods are authentic and a symbol of the culture and region of a destination. This tourism experience ...Download file to see next pages Read More
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