Market Segmentation Concept Essay Samples and Topics Online

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laxo Smith Kline (GSK), one of the largest companies operating in the "technically innovative" and highly competitive "global market" pharmaceutical industry.... he pharmaceutical industry operates in a "technically innovative" and highly competitive "global market".... They are innovation, diversification and internalisation to meet challenges in the market place.... The American company Smith Kline with its Tagamet earlier enjoyed this market....

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Political Economy of Asia Pacific Region

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Much of the liberalization has been as a result of pressure from established economies outside the region such as the United States for market opening.... It is well known that most of New Zealand, Japan, Singapore and Australia's market opening measures have been taken as a result of pressure from the United States.... Similarly, nearly all other Asia-Pacific economies have to some extent adopted market opening measures to avoid retaliation from the US and the European Union....

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Investigation of a Hospitality Operation

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The paper 'Investigation of a Hospitality Operation' included analysis of the existing restaurants as part of the competition to understand the strategies that should be used to attain the best market share in the area.... However, the management embraced the challenge, with the research helping in understanding of the market and the factors that play in the development of the new market.... he case study included analysis of the existing restaurants as part of the competition to understand the strategies that should be used attain the best market share in the area....

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The implications of the Euro-Zone Crisis and Its Impact on India Economy

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India is not part of the Euro-zone but it is a recipient of the crisis as the zone forms its larger market in Europe.... We shall also be seeking to understand India's economy and the economic imbalanced it can be if its market is understood.... In 1991, the economy of India was liberalised and a free-market principle was adopted.... India has continuously been one of the world's fastest growing economies due to liberalisation and creation of a free market....

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Communication

11 pages (2750 words) , Download 2 , Research Paper

The paper also covers the impacts of online marketing such as expansion of the market place, its use as a research tool, its direct connectivity to potential clients by availing updated information, the ability of a business to operate 24 hours a day, and its reduction of administrative costs....

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Does the Restorative Justice System Work in the English Criminal Justice System

55 pages (13750 words) , Download 4 , Research Paper

The focus of this paper is to critically evaluate whether a restorative justice system works in the English criminal legal system.... In doing so, this paper will evaluate the utility of a restorative justice system by considering the implications of the process for victims and offenders.... ... ...

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European Community Law: Free Movement of Persons

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The Danish authorities also ended the practice of conducting an examination of the local market situation before issuing work permits but they still required applicants to be “in possession of a residence permit before starting their employment”.... This coursework describes the Free Movement of Persons in European Community Law....

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The Depth PESTL Analysis of Brazil

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The skill of Australian companies already active in the market indicates that Brazilians are receptive to Australian products and services.... A decade of market reform and the emergence of greater consumer demand have created a wide range of market opportunities for Australian know-how.... market Profile – Brazil – For Australian Exporters - Austrade.... u/Export/Export-Markets/Countries/Brazil/market-Profile#....

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Management Team, Talents or Skills of the Team Members and Organizational Chart

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This decision-making feature eventually fits with the corporate level strategy, which focuses on how the entire organizational performance will be developed as per the market or industry needs.... A new business, in its initiation phase, may face several issues including defining vision and finding suitable opportunity to prosper in the technological industry as well as assessing the market condition.... In this business, the strategic leadership will be displayed as stressing on the competitive nature of organization and outperforming the market competitors (Thompson & Martin, 2010)....

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The Viability of Investing in BSkyB Corporation

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BSkyB's SWOT analysis Strength According to Acur and Bititci (2004), the strengths denote on the factors that give an organisation competitive advantage and the strengths of BSkyB according to BSkyB Corporate (2013) include the large market share that comprises of more than ten million customers.... (2009), the company has a perfect opportunity of expanding to other European countries in order to increase its market share.... Because the company currently has adequate financial resources as noted in the profitability analysis, it can be stated that it will seek to explore the opportunities that are available, which include venturing deep into the European market and increasing its range of products....

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Ford and a Sound Financial Management Efficiency

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It affirms itself within a powerful market position in the industry.... Even though these products trigger well in the performance sections, they are unable to address market needs.... A new trend for tighter rules on automobile exhaust requirements would favourably affect BMW place in automobile market.... A new trend for tighter rules on automobile exhaust requirements would favourably affect Ford place in the car market (Henry, 2008)....

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America, Middle East, and Asia Foreign Policies

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t was quite beneficial to many minor developing nations for the United States to overrule most of the foreign affairs since this bridged the United States economic and ecological links through which it had already formed and based strong market goodwill.... n the same point, all the countries that are enlisted under the United States in relation to the wide share of control in the foreign market have unfathomably from the aids that this super power offers (Keynes....

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Wells Fargo Financial Analysis

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Wray (2013) further goes on to denote that Wells Fargo is the largest bank in the world, in terms of market capitalization.... It is important to denote that Nor West retained its shares at the stock market, and they continue trading up to now.... In 2008, the company was able to buy Wachovia in a pre-stock market deal.... The bank offers five major accounts, namely money market account, certificate of deposit, individual retirement accounts, checking accounts, and savings accounts (Fargo, 2014). ...

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Changes in Composition of Goods Traded by Qatar from 1998-2014

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Recent studies indicate that, less than 50% of the new exports are eliminated after one year when introduced in the market however, some items such as motor parts and valves have begun to be profitable but the profit margins are still very small. ... Around 1994-1997, the country began experiencing a downturn in its economy which was due to OPEC's imposed quotas on crude oil, reduced oil earnings in the international market and the resultant low prices of oil, which made the country cut down government expenditure in order to meet lower incomes, which led to the decline of local industries. ...

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What is the Relationship between Institutions and Economic Development

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n some Asian economies in transition from socialism to capitalism, the rapid progress of free market institutions has reduced the transaction costs.... In other situations, they have remained high as a result of insufficient knowledge of market mechanisms, of ... uch as the role and governance practices, definition of market institutions or in explaining the differences between economic performances of nations.... North concluded that capitalist and democratic institutions (free market, state, justice) are the result of efforts to minimize transaction costs (North 1991, p....

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Electronic-Commerce: Website

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This essay "Electronic-Commerce: Website" presents a detailed comparison of two online retail business platforms on the basis of their value proposition, market or audience, revenue models, competitive environment, value chain, and marketplace positioning.... This paper will presents detailed comparison of these two online retail business platforms on the basis of their value proposition, market or audience, revenue models, competitive environment, value chain and marketplace positioning, representation in the physical world, organizational structure point of views....

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Consumer Protection

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The government also protects the consumers through regulations on information dissemination that aim at remedying the high market transactions costs and market distortions (Hancher 1990).... The Act prohibits the businesses from use of dominant market power, like 40 percent market share to impose unfair trading practices to the consumers or to decline supplying to the existing customers without any justifiable reasons.... According to the Consumer protection from Unfair Trading Regulations 2008, unfair commercial practices that contravene professional diligence or distort market forces are prohibited (Coteanu 2005)....

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Planning for Long Term Wealth Creation

4 pages (1000 words) , Download 3 , Essay

Before borrowing to invest in the stock market, Albert and Nancy should first build an investment plan that clearly documents their retirement goals of savings and income.... One serious concern that the couple must consider when contemplating taking a home equity loan for investment in a retirement fund is the rate of interest that they will pay on the initial sum and how that rate compares to expected stock market returns.... (RateInflation, 2011) Therefore, Albert and Nancy would have to average over 10% returns in the stock market every year just to cover the costs of the loan repayment plus inflation....

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Continuous Rise in the Price of Oil Is Likely to Cause Global Economic Meltdown

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he sliding dollar in the international market is yet another worry that affects the UK economy.... Sometimes it can backfire as in the case of Iraq war it was felt in the market that there would be a price fall and hedges were withdrawn resulting in great losses. ... Atomicity – Under this condition all producers or sellers are relatively small in size compared to the total market.... Equal access - All sellers have access to productions facilities technology and other resources to manufacture and market their products. ...

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Cultural Diversity in the Work Place

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This is a weakness in regard to the accomplishment of organizational goals, especially in the contemporary market place where the targeted consumers are from diverse cultures.... In order to understand these needs, market research plays a major role.... company operating in Korea needs to engage the services of local people in order to present a local outlook to the community that constitutes the major target market.... The more flexible an organization is in dealing with a wide range of cultures, the more it attracts a wide market for its products....

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Sales Management of Moneybank Liechtenstein

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This essay discusses the 2010 goal for the Moneybank Liechtenstein company, that is done in order to have a better market understanding and increase sales.... ue to the changing market conditions, research should be carried out by the salespersons, which will provide information on the type of products to be launched (Daft 2008).... Moneybank Liechtenstein should take this market niche to focus on the loan products.... fter Moneybank Liechtenstein was established in 2007, the was the need to set both individual and company goals in order to have a better market understanding and increase sales....

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The Impact of the European Business Environment on the Steel Sector

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igure 1: Major players in the European Steel market ... This will cause unfair competition and overall loss of efficiency in the market.... Overcapacity is a problem that not only affects the European steel market per se.... Protectionist measures taken by the third world countries are affecting the internal market of the steel manufacturers by creating distortion both in the market for finished product as well as the procurement of raw materials....

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Features Of The Entrepreneurship Practice

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However in innovation process, new idea is transformed into market process, products or services.... The winning performance of a firm or rather an entrepreneur is guided by many factors like competing not on prices but quality, market niche domination, having tight operating and financial controls, frequent service or product innovation.... In today's changing and competitive business environment, innovation is regarded as a main source for success within market economy....

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International Production and Governance

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In the economy of the developing countries like India with a significant rate of unemployment, foreign investment in the retail sector especially food retailing is more likely to disturb the balance of the economy by rendering unemployment to the small retailers of the country who cannot compete with the large producing house and hence forced out of the market.... 393) In a study made by the Times of India for the food market of India reveals that the retail prices of the food products in India are much higher than the Wholesale food prices....

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Mexico's Global Business

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The labor market is characterized as a "two-tier labor market", where high tech or professional skilled workers from one category and relatively unskilled labor form another category.... A service can only be exported to another country market through franchising, licensing, directly investing or by acquisition of similar foreign businesses.... A service provided must try to forecast the future demand for his services for each market accurately, so that he can plan in advance to cater to the additional demand in the market. ...

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Influence of Rising in Australian Dollar on Foreign Trade

7 pages (2125 words) , Download 3 , Essay

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The rise in Australian dollar has both positive and negative impacts on foreign money market and its transactions.... Some economists like Frankel and Froot (1987) and Tease (1988) argued that, rise in dollar helps Australian economy to control its inflation rate as strong exchange rate is effective to decrease money supply in the domestic market.... A rise in exchange rate makes export product more expensive in foreign market, while import products cheaper (Reserve Bank of Australia, 2005)....

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Loosening Credit Sdandards

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In modern free-market capitalist economies today, the sanctity of contracts is always upheld to help promote trade and commerce by creating conditions of trust in which parties to a transaction are assured of payment and other stipulations by which to ensure compliance by the other party.... It happens if a rising economy creates superficial values due to a “bubble” in which the market value of assets are way ahead of corresponding intrinsic values due to increased speculation. ...

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Trade Barriers in International Trade

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But by1990 it took another giant step by becoming a Common market when it allowed free movement of labour and capital between its members.... The EEC and its Common market became a model for formation of other FTA's around the globe.... The other reason is that a thriving national industry creates employment opportunities which in turn expand the market as the same employees also turn consumers.... First, environmental policies may affect the international competitiveness of a domestic company and second, they may affect the competitiveness of foreign companies in the national market....

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Assessing Risk Perception and Insurance Knowledge in Accra, Ghana

6 pages (2136 words) , Download 2 , Literature review

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market expectations may also be considered to be a reason why individuals choose to purchase insurance policies because they believe that if anything happens to the property which they have insured, then they will be able to recover it in a short time span from the insurance company.... While this has been the case in Accra, one of the biggest effects in the market was the global financial crisis which in the past few years has come to challenge the insurance industry of Ghana in three different ways....

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New UK GAAP

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The paper "New UK GAAP" clears up that The need for a global reporting standard has gained more importance for small and medium-sized organizations where the accountability of managers towards the investors is generally less transparent compared to large multi-national companies.... ... ... ... Over the years such transparency might lead to mistrust between the owners and the managers leading to an Agency problem....

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Dance as a Way of Expressing our Individuality

14 pages (3500 words) , Download 3 , Essay

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This concept evolved from the mere fact that therapeutic benefits can be derived from dance.... ADTA American Dance Therapy Association: about dance/movement therapy 2012) Sigmund Freud's concept of anxiety is related to the sexual energy or libido.... 85) Freud formulated the concept of the id, ego, and superego.... Bausch used realistic movement with some psychological concept, using dance as an expression of her artwork.... But there are various benefits in applying the concept of celebration to dance and not just its being an expression of emotions or culture....

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Organisational culture, leadership and ethics in maintaining a successful workplace culture

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The concept of workplace culture has been evolving overtime.... Leadership as a concept has itself evolved over time.... Leaders should take the responsibility for creating the ethical norms, shared value concept throughout the organizations.... Culture us a wide concept.... concept of leadership has also changed in last twenty five years....

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The Individual Access to Health and Social Care

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A number of functions hitherto included in the concept of health education has been of late considered separately under the category, health promotion (Sharma and Romas, 2010, p.... Here it has to be noted that health education correlates with the illness model of healthcare while the concept of health promotion has its roots in the integrated lifestyle model of health care (WHO, 2011).... Health is, therefore, seen as a resource for everyday life, not the object of living; it is a positive concept emphasizing social and personal resources, as well as physical capacities (WHO, 1984, p....

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What Impact Have Successful Women Made In The U.S. Hospitality Industry As Leaders

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Before proceeding ahead, it is very important to understand the concept of leadership and leadership styles practiced by the managers and supervisors.... This fact clarifies the concept that though both the genders despite having many similarities in their leadership style have certain subtle differences that have high degree impact.... Transactional versus Transformational Leadership Style Transactional leadership style as proposed by Weber and Bass is based on the concept that followers or subordinates who perform well should be rewarded and those who fall short should be punished....

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Spiritual Practice and Meditation: Thoughts on Origins and Forms

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Yantra yoga is based on the concept of the trul-khor, which is translated into body (trul) and mandala (khor).... Because in all things that are enjoyed there is a sense of addiction, the concept of attachment also exists.... Tasting is the key to the concept.... The concept of union is based on duty rather than desire.... Aspects of respect are the glue of the concept of union....

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1776 and All That: America

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This has led to the opposing groups reacting with the concept of terrorism.... The importance of these two depressions was based on the understanding that the concept of industrialism, capitalism and mass production wasn't the concept of safety and security which every individual believed it should be.... The current needs with foreign policy are not only pertinent from an ideological point of view and from the concept of self – absorption....

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How does spaces change perceptions on things and people

10 pages (2500 words) , Download 2 , Essay

This is the reason why understanding human behavior has always been associated with the concept of perception.... Space plays an important role in the process of perception which consequently created the concept of spatial perception or space perception.... Moreover, the concept of space perception also offers insight into how people become oriented in the environment for them to survive in the form of seeking food or avoiding injury (“Space Perception”)....

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Bhakti and Karma in the Bhagavad Gita

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he “Karma Yoga” and the “Bhakti Yoga” both embody the concept of sacrifice, though it is applied in two different contexts.... Sacrifice refers to the concept of “yajna” in Sanskrit.... This is how the concept of sacrifice is enumerated in the Karma Yoga which will ultimately guide the spiritualist towards attaining union with the Supreme Creator.... The concept of sacrifice is embodied in this path also, though in a different way....

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Bio-politics and Architecture

10 pages (2588 words) , Download 1 , Essay

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The author takes into account the relationship between architecture and politics, Michel Foucault's concept of the existence of a relationship between the means of acquiring and exercising power and knowledge.... This paper examines the concept of bio-politics and proposes ways in which it can be applied to architecture.... Next, the author, by use of examples from around the world, attempts to demonstrate that there exists a relationship between architecture and politics before proposing how the concept of bio-politics may be applied to architecture....

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The Network Society - How Has It Changed in Humans' Work And Interaction

11 pages (2750 words) , Download 2 , Essay

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etwork society is not about a society that simply runs on a network, that's an old concept, it is about the social structure that incorporates micro-electronic based technologies (Castells, 2001).... Interactivity (of the minimum level) means multilateral communication – the concept of space dimension (Dijk, 2012). ... Without going in the details of this concept, network society won't be sufficient to grasp or explain what is really going on, network working class society is the term explained in immense detail in Working-Class Network Society: Communication Technology and the Information Have-Less in Urban China by Jack Linchuan Qiu (2009). ...

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The Property in Law

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4 This thinking is pivotal for understanding the concept of property and ownership, their essences and characteristics. ... rom the critical perspective, it is widely emphasised in literature that the property as concept can be easily confused with property-regarding actions.... The dilemma in understanding property as a concept is complicated with the fact that there are things over which there is entity or group who holds all of the property rights....

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Japanese Religious Culture

10 pages (2842 words) , Download 0 , Essay

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n my study, I will focus on Japanese religious culture as my key cultural concept ... set of questions about this concept ... We need to understand the concept of religious culture in Japan, understand the various religious organizations in the country, know the religious practices that are practiced by the people of Japan, understand the influences of the Japanese religious culture by other culture among others as outlined in the questions above, (Metraux, 1996). ...

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Aristotles Views on Justice and Virtue

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This paper ''Aristotle's Views on Justice and Virtue'' tells that Aristotle, who lived between 384 BC and 322 BC, is still perceived as one of the initiators of the concept of Western democracy.... ristotle's Views on Justice and Virtue Introduction Aristotle, who lived between 384 BC and 322 BC, is still perceived as one of the initiators of the concept of Western democracy.... Aristotle also rejected the concept that the greatest good was a god given characteristic that could not be achieved without some kind of divine assistance....

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The Adult-Gerontology Nurse Practitioner

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The paper "The Adult-Gerontology Nurse Practitioner" highlights that Using Nightingales' theory, the concept of observation was found to be the most appropriate in the treatment of her ailments.... Nightingale's concept Analyzing Florence Nightingale's concepts, the use of the concept of observation would be most realistic in this scenario.... When using the concept of observation, the nurses should consider various avenues for collecting the required data....

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The Issue of Business Ethics: Whistleblowing

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Indeed, virtually every area of social life is influenced by this abstract concept.... Indeed, one might note that this concept has often been seen as the basis for many other liberties that ensure that people are able to live life to its fullest. ... For example, the above mentioned concept includes the idea of freedom of religion and this is a provision that is found in many constitutions all over the world.... t is particularly important to point out that the above mentioned concept is not an abstract idea that exists in the academic field, but it is a right that people are able to use on a daily basis....

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When Is Immorality Not Enough to Cause Harm

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orality refers to the concept of human ethics which pertains to matters of right and wrong used within individual conscience.... ith the introduction of the concept of separation of church and state, the role of religion in legal matters has been part of a long debate throughout much of history, especially since the Age of Enlightenment.... If they are to bar this concept, then the laws against euthanasia, suicide, abortion, and incest, to name a few, would have to be repealed to the detriment of society as a whole (Beneke, 2006)....

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Community Work Aspects

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By reflecting on the course material and class activities, this report will highlight the concept of community work.... Community workers must first understand the concept of a community and its characteristics.... y reflecting on the course material and class activities, this report will highlight the concept of community work.... To achieve the objectives of community work, community workers must first understand the concept of a community and its characteristics....

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Polygyny: Cultural Comparison

12 pages (3293 words) , Download 3 , Essay

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However, the societal view is also focused on the concept that failure to procreate is on the fault of the wife. ... As expected of a patriarchal society, as well as a commonality between Palestine and Gambia, is that the males of the society have high regard for the practice of polygyny and most believe that the ability and status of having multiple wives is a good concept.... First of all, most of the concept of the practice of polygyny depends on the type of society in which it is allowed....

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Ethical implications of leading in the healthcaare environment

16 pages (4000 words) , Download 2 , Essay

Writers in health care ethics repeatedly emphasize the role of the health care professional as a moral agent or a person whose actions affect self and others at a moral level.... Many writers further emphasize the importance of a personal ethic or moral framework in which the.... ... ... It can be stated that the purpose of the Professional Platform for Ethics and Leadership is to initiate and facilitate a well-articulated foundation for leadership and ethics in practice. ...

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Technologicial Entrepreneurship & Innovation

32 pages (8000 words) , Download 4 , Essay

While Jewkes fights against the concept of individuals working in teams, he also provides certain pros of the position.... Apple iPod was introduced in 2000 as a reaction to music players that were already in the market but none was as sleek as the Apple iPod.... Burken, on the other hand, asserts that innovations when introduced in the market do not receive the reaction that they do after some time....

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Essays on Market Segmentation Concept