Globalization in Media Essay Samples and Topics Online

Management Theories and Methods Used by Employee-Award-Winning Companies 2013

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Facebook, an American based social media company, has developed proper motivational package and this enabled the company to be awarded the ‘best company to work in' award of 2013.... Summary of article Facebook, one of the currently leading social media companies based in the united states adopted a human resource practice that is more people cantered.... According to many analyst, the leading social media company developed a culture that is less pushy and one which offers great remuneration packages for the employees of the organizations....

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Director Duties under Corporation Act 2001

10 pages (2583 words) , Download 2 , Essay

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n (January 2005), “media World case”, a class action suit was registered against one Adam Clarke, director of the company for misleading representation linked with communications released by media World.... A class action suit was initiated against the media World as it had offered a false promise of attaining fourteen percent market share in the Australian television household circle which later it acknowledged that its technology did not yield desired results....

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Strategic Management of CanGo

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Its customers from media category were 37%, from electronics category were 59.... In telecommunication and media business, sudden innovation and changes have a remarkable impact on market.... media Management, Telecommunications, and Business strategy.... Canada: Entrepreneur media, Inc. ...

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Integrated Marketing Communications for Mobile Services Providers

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The zoozoo campaign In order to popularise it offerings the company uses the integrated marketing communication concept, whereby the marketing campaigns are advertised in different media platforms.... The zoozoo ads were not only creative enough, but were placed on televisions, over the internet, billboards, print media and the radio.... The zoozoo campaign also utilised social media platforms such as YouTube, Orkut, and Twitter.... The campaign used the traditional media platforms, point-of-sale, websites, e-mail marketing and postcards to popularise various products and services....

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Impact of Advertising on Changing Consumer Behaviour

8 pages (2522 words) , Download 2 , Dissertation

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Various reinforcing motivational campaigns are developed in print and television media to show the influence of smoking from adult on their children.... Various media like newspaper, magazine, television and print are used for the campaign process.... Journal of Broadcasting & Electronic media 54(3).... The Effect of Anti-Smoking media Campaign on Smoking Behavior: The California Experience....

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Influence of Hierarchy of Animation and Manga Production on their Stories

15 pages (4028 words) , Download 2 , Essay

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yoe Narita executive vice-president of Viz media agrees that many children have seen an aime version of manga and this in turn has encouraged them to read the manga series in the magazines.... n February 17th, 2013 during the Japan media arts festival a talk session on manga/ animation took part as part of an event called the media arts library café at Roppongi Hills in Tokyo. ... t has also accepted that despite the consequences of its place in the cultural hierarchy, the make use of animation as a visual languages is by now well-known in live action film, computer games, advertisements, digital device interfaces and various other media. ...

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Staffing and Employee Management Strategies

9 pages (2555 words) , Download 0 , Coursework

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Misleading Indicators, Le Défi media Group, 21 March 2014.... The article focuses on the need for the government to come up with a specific economic growth measuring tools as KPIs, which can evaluate the contribution of technology and IT industries towards a nation's economy (Le Défi media Group, “Misleading Indicators”).... From an organisational perspective, the performance appraisal ratings are considered as KPIs for keeping track of the employees' and managerial performance levels (Le Défi media Group, “Misleading Indicators”)....

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The Holiday is Over by Clive Dorman

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Running Head: media Portfolio ... The article by Geoffrey Rogow and James Glynn highlights the recent visit by top media mogul, personality and world renowned talk show host Oprah Winfrey and its implications for Australian tourism.... In his article, Mike O ‘Connor endeavors to dispel the popular notion that the arrival of media mogul and world renowned celebrity talk show host Oprah Winfrey will herald a turnaround in the dwindling fortunes of Australia's tourism sector....

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The Purpose of Promoting the Product and Brand

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his phase entails the confirmation of media attendance, registration of media tables and other tools such as badges, pens, books and others.... V media has been discussed with Marketing and they acknowledge that ITV's live coverage will go on as planned.... V media on the day ITV and one more pending ...

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Supply Chain Management and Standards

9 pages (2553 words) , Download 0 , Assignment

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ocial media platform ... Social media platforms like Facebook, YouTube, and Twitter are some of the platforms to consider.... Furthermore, these platforms offer the media for advertising the products, ordering for fashion materials, and receiving quotations as well without any cost for such practices.... Another reason for considering social media is that it offers an immediate feedback on the taste and preference of the customers regarding organizational plans and fashion labels already existing in the market....

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Financial Analysis and Valuation of Next Plc

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k/~/media/Files/N/Next-PLC/pdfs/reports-and-results/2013/Full%20Year%20January%202014%20PDF.... k/~/media/Files/N/Next-PLC/pdfs/latest-news/2013/ar2013.... k/~/media/Files/N/Next-PLC/pdfs/latest-news/2012/ar2012.... k/~/media/Files/N/Next-PLC/pdfs/reports-and-results/2009/jan10-c....

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Micro- and Macro-Analysis of Adidas AG

10 pages (2921 words) , Download 1 , Report

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The company should take advantage of social media tools and word of mouth advertising in the emerging markets where it currently focuses its expansion. ... The paper 'Micro- and Macro-Analysis of Adidas AG' is a worthy variant of a report on marketing.... Adidas AG is a German multinational corporation that the company engages in the sporting goods and equipment industry....

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Branding Innovation of Coca-Cola

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Currently, the social media plays an important role in creating consumer awareness related to a particular product.... It will involve lowering in-store promotion and use of social and digital media to attract people aware that a specialised product in the range of energy drink is to be launched in the target market.... Over the years, the growth of social media has increased making it an attractive option for marketing new products and services....

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Organizational Strategic Change

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Internal stakeholder may consist of management and workers while external stakeholder might be the government, banks, suppliers, shareholders and media.... The CEO also informed the media why change is necessary and how it will be important to stakeholders. ... The CEO talked to the media and explained the whole scenario.... The CEO also informed the media about the process of change....

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The Freedom from Diseases Campaign

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The target group will be provided with healthcare assistance, information and knowledge with the assistance of different media and healthcare groups and practitioners.... Different social media and social networking sites and print media will be utilized to encourage the participation of non-indigenous population.... dvertisement through radio, print media and campaigns ...

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International Environment Management and Sustainability

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The mentioned media for communicating the messages has been selected after determining the pros and cons associated with various other media.... Social Marketing Campaigns and Children's media Use.... The Use of Social media in Risk and Crisis Communication....

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Australian Social Policy

11 pages (3042 words) , Download 0 , Essay

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he media too has a large contribution to social problems.... It also constructs social problems as a media such as addiction to television and to pornography.... The policies against the contribution of the media to social problems are not being put into place because no matter how evident the negativities of the media are there lacks regulation from the authority to put an end to this promotion of social problems. ...

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Filming William Shakespeares Plays

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The paper "Filming William Shakespeare's Plays" describes that the success of the modern filmed remakes of Shakespearean plays does not deserve attention being only pastiches of the great playwright's works is as unfair as calling William Shakespeare himself a plagiator.... ... ... ... In Luhrmann's interpretation, Shakespeare's tragedy has become much closer to the concerns and problems of modern teenagers....

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Racial Profiling in Drug Warfare

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It should be no surprise then, that African Americans are often depicted as criminals in mass media.... When most whites interact with black Americans at work, in restaurants, on the street, at school, or in the media they tend to think about the latter, either consciously or unconsciously, in terms of racist stereotypes inherited from the past and constantly reiterated and reinforced in the present (Daum 65).... It is important to note that African Americans are almost always depicted as criminals in mass media, hence illustrating the "black demon" stereotype....

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Research Methods - Design and Ethics, Methodology, Sampling Strategies, and Participants

11 pages (3030 words) , Download 1 , Research Paper

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In our research, quantitative and qualitative research methodologies ware used to analyse the number of students using social media platforms as well as the amount of time they spent on social media respectively. ... The information would be used also to make necessary adjustments in the curricula of tertiary institutions of learning in regard to students' use of social media to improve performance.... The main aim of data collection was to carry out a group research that explored how social media affected University students....

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Consumer Behaviour Study of Cadburys Dairy Milk Chocolate Range

10 pages (2942 words) , Download 0 , Research Paper

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Cadbury tries to communicate with its customers through social media like Facebook where they promote their products and drive new campaigns which in turn help them to communicate and increase their loyal customer base (Johnson and Gustafsson, 2010).... Cadbury implements different communication mix like internet, radio, television, cinema and print media to propagate its creative messages to its customers which are then also communicated through package designs, point of sales promotions, merchandising and public relations (Martin, 2010). ...

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Strategic Management and Marketing for Luxury Goods

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Brand engagement is driven by inventive use of traditional, social and digital media in order to connect customers internationally with focus on the premium customer (Burberryplc, 2015). ... No promotion takes place without the use of social media.... New upcoming as well as less used platforms of social media are Instagram and Pinterest.... For the brand like Burberry, these platforms of social media are regarded the best platforms, which includes more pictures and fewer words....

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Marketing Influences: Reception of a New Product in the Market

9 pages (2912 words) , Download 0 , Term Paper

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The other form of advertisement that could be used for this case would be the use of print media.... Print media involves the use of newspapers and magazines that show in color the product being offered.... Even though a TV advert brings the ambience out more than the print media could, newspapers could have a wider coverage.... The marketing strategy has been shown to have various segments including advertisements through print media as well as TV and radio....

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Challenges Warby Parker Facing

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In addition to that, online blogs and print media are two other sources of information.... For example, the old generation can be targeted by using traditional promotional techniques, such as, television advertisement or newspapers; whereas, social media can be used to target the newer generations (Baker and Sinkula, 2002).... A greater variety of promotional and communication tools, coupled with contemporary array of on and off line media and channels, can be effectively useful in targeting and conveying messages of the company to a wider segment of customers....

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Oprah Winfreys Achievement

10 pages (2643 words) , Download 4 , Research Paper

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Oprah Winfrey is an American media manager, an actress, a talk show host, and a producer and philanthropist.... Winfrey has received such a treatment from media which is inevitably loaded with adjectives and, that too the ones in superlatives.... She has been regularly defined as the most influential and empowered woman in the American media.... The entire thesis has argued the enhancement and boost of the media enterprise belonging to Oprah Winfrey along with her inclination to the iconic status as an outcome of the ambition, early life experiences and enthusiasm....

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RV Rental and Consignment

9 pages (3147 words) , Download 0 , Case Study

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We are set to achieve this by taking advantage of a multi-prolonged approach that involves the use of search engines, email marketing, and social media strategies to gain an increased market share.... The company is also set to create pages on various social media sites that will be used for free advertisements of our products.... Seattle: BrightStar media Inc ... (2014) How Dealers can Connect with Customers on Social media....

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Marketing Strategy for Apple Inc

13 pages (3722 words) , Download 0 , Case Study

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These integrated products like iPad tablet offer a unique way of functioning and easier synchronization through the media.... Currently, many businesses are using social media and other accessible marketing platforms to reach the consumers.... pple should embrace social media as a method of communicating with the clients (Birn, 2004, 103).... Cincinnati: F+W media....

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Coco Chanel Marketing

9 pages (2690 words) , Download 3 , Case Study

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In order to achieve the above set marketing communication objectives, it is recommended to pursue celebrity endorsement strategy and use both traditional and digital marketing communication tools, such as Print ads (Vogue), TV ads, and social media (Facebook, Twitter, Youtube).... ocial media ... ocial media is an important marketing communication tool which should not be underestimated by the Chanel' management.... Social media allows the company to target its potential customers globally and engage them in a more effective way....

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Do Pressure Groups Strengthen or Undermine British Democracy

10 pages (2690 words) , Download 3 , Essay

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These groups use public opinion combined with the media to pressure political parties or the government to change or adopt certain policies.... These groups use public opinion combined with the media to pressure political parties or the government to change or adopt certain policies.... They then use various tools like campaigns and the media to create public awareness and raise public concern regarding them.... They can even go to an extend of employing people to disseminate advertisements, send mail shots, collect data and use the media to support the views of the citizens....

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The Role of Contemporary Artist

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Baldessari integrated the semiology, linguistics and the mass media.... However the challenge that came with the copyright laws is the description of the works that have been covered by the law such as an expression indicated to be covering works that are recorded in some media.... This new kind of copyright law was important for the protection of reproduction of the images digitally such as in the instagram social media site where the core function is the sharing of photos with the appropriate labeling....

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B2B, B2C, C2C and B2E Forms of E-commerce Web Sites to a Reasonable Extend

9 pages (3094 words) , Download 0 , Literature review

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gricultural Growing media ... om/images/G/01/Shopbop/pcs/media/images/lnf3/myLinks/right_arrow_v1_m56577569831840148.... om/images/G/01/Shopbop/pcs/media/images/lnf3/myLinks/down_arrow_v1_m56577569831840147.... om/images/G/01/Shopbop/pcs/media/images/lnf3/navigation/clothes-rollover_v1_m56577569832071070....

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Can the Smart Car Sustain a Competitive Advantage

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"Can the Smart Car Sustain a Competitive Advantage in the Competitive Microcar Market" paper looks at the ability of Mercedes to position the smart car in its main markets with highlighted competitive advantage through product features and advertising and media campaigns.... his paper has the primary objective to look at the ability of Mercedes to position smart car in its main markets with highlighted competitive advantage through product features and advertising and media campaigns that not only emphasize such product features but also address the appropriate segment of buyers....

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Elements of International Competition Law

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Another case against Microsoft is where it was accused of tying Windows media Player with Window PC's operating system.... fter the investigations the commission delivered its judgment stating that in relations to the windows media player, the company should within 90 days give to all its competitors a windows version operating system.... The operating system will be without a media player which means that consumers will buy what they want and not be forced to buy a Microsoft media player....

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Biological and Social Factors in Sexually Transmitted Diseases in the Young Adult Population

12 pages (3380 words) , Download 0 , Coursework

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ole of media ... oday, the younger generation is influenced by media which can have both good and bad effects on it.... Unbalanced media coverage son sexuality, sexual behavior and casual sex seep into yoiung minds who do not care about safe sexual practices.... Not all media sources spread the importance of using condoms and safety options and preventing spread of STDs (Eng & Butler,1997,p93). ...

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Marketing Mix and Marketing Strategies Pursued by St Joseph

14 pages (3683 words) , Download 2 , Essay

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Joseph primary school: Social media marketing: According to (Evans, 2008) social media marketing is a way ahead from traditional means of marketing i.... electronic and print media.... Social media marketing: an hour a day.... From the paper "Marketing Mix and Marketing Strategies Pursued by St Joseph" it is clear that quality control is one of the aspects that need not be overlooked by organizations....

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Digitalization and Mechanization Influence on the Living World

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Firstly, online activities have impacted on individuals' truth and trust, such as via social media communications.... Digitalization embraces discussions on how individuals' interactions are moving away from analog technologies such as the snail mails to the digital technology media such as social media with respect to how leisure and work domains become digitalized.... Typically, humans are influenced by the dominant technologies that have emerged; persuasive technology, Internet of Things, biometrics, robotics, the digital platforms such as social media platforms as well as virtual and augmented reality....

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Psychological and Sociological Impact of the Anthrax Attack in 2001

13 pages (3674 words) , Download 2 , Research Paper

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The major cause of this issue is reported that the media and Government authorities have failed to handle this problem in proper way. ... media reaction also creates panic and confusion in such situations.... The article adds that conflicting media reports added to the confusion.... It can be said that the US has a strong and widespread media that covers practically the entire nation and any such news will spread quickly in the society....

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Social Class in Terms of Lawmakers and Lawbreakers

9 pages (2622 words) , Download 2 , Essay

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Very often criminals are considered to be “products of moral agents, social movements, political interests, and media dissemination” (Darity, 1995).... Socially constructed phenomena are shaped under the influence of culture, mass media and other external factors.... The principles of morality and mutual respect have vanished into thin air and the idea of morality is propagated in the mass media in many different ways: “Moral principles, still more moral judgments, are thought to be at best an intellectual embarrassment, at worst evidence of an illiberal and repressive disposition” (Barak, 1994)....

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Sport Development Programs - Australian Cricket Analysis

11 pages (3248 words) , Download 0 , Research Paper

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Research indicates that cricket is the country's major summer sport in regards to the terms of participants; spectators as well as media coverage.... The paper 'Sport Development Programs - Australian Cricket Analysis' is a breathtaking example of the research paper on sports & recreation....

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Tourism in Taiwan

11 pages (3349 words) , Download 0 , Case Study

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Andrew (2007) ascertains that the tourists visiting Taiwan are mostly motivated by the Taiwanese clean environment and spacious beaches, undersea views and good air quality, the travel agencies and recommendations that they watch and read in the media, and also the desire to have a first hand on security facilities and safety.... These are made possible by the Taiwanese promotional medium such as the festival events, proper travelling seasons, recommendations from the media, travelling agencies recommendations, exotic features, and recommendations from the internet (Teresa & Wall 2009)....

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Business Communication in Google

12 pages (3555 words) , Download 0 , Case Study

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he other recommendation based on the choice of social media as a tool of communication is that Google should sort out its updates and overall alerts so that only relevant messages is sent to Google+ users.... 1998, Analyzing media: communication technologies as symbolic and cognitive systems.... 2009, New media: a critical introduction.... 2011, Teaching arts and science with the new social media....

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XML Web Services and Service Oriented Architecture

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ET Web Services, O'Reilly media Inc, United States ... lannagan D, (1997), Javascript: A Definitive Guide, Second Edition, O'Reilly media Inc, United States ... nell J, Tidwell D, & Kulchenko P, (2002), Programming Web Services with SOAP, O'Reilly media Inc, United States ... list E, (2011), XML Schema: The W3C's Object-Oriented Descriptions for XML, O'Reilly media Inc, United States ...

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Recommendation Systems and Methods of Student Investigation

12 pages (3075 words) , Download 0 , Research Proposal

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Some of the application areas for recommendation systems include information and data mining in entertainment, electronic shops, or trends by people in social media.... Additionally, there have been trends towards massification of interactive media which then led to an increasing need for more effective techniques for information filtering.... It is to this effect that these systems have gained increased application in content recommendation within social media....

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Services Over the Internet

12 pages (3243 words) , Download 3 , Essay

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The scope is wider because it involves both digital media such as e-mail and the wireless media.... nternet marketing is relatively cheaper as compared to other offline media used for marketing.... nternet, marketing is easier to track for efficiency more than the other offline marketing media and as such the advertiser is able to assume a greater degree of accountability....

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Social Conceptualization in Schamas Treatment of Decolonization

10 pages (2777 words) , Download 2 , Essay

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That the two political leaders are reduced to the caricature of a bar-room arm wrestling match represents the anxiety felt by the general populace who were restrained from truly participating in the decision making of the match, but were rather forced into the role of spectators to watch how events unfolded in mass-media and television.... This cartoon is useful to understand the public opinion of the times, but could be further verified through relations to other news media such as editorials and journalism of the events....

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Uniform Evidence Law and Acts

9 pages (2660 words) , Download 0 , Research Paper

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The computer specific approach employs legislative provisions that are specifically directed to the admissibility of computer produced evidence while the business model approach sees computer produced evidence as just a part of the general question of admissibility of business records whether stored on electronic or paper media.... great deal of information is stored on computers and computer aided devices-mostly part of the modern genre of the information storage media....

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Has Persuasion Become a Key Function of Democratic Governments

17 pages (4250 words) , Download 2 , Essay

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These include the need to move from mass media to individualised approaches which is currently achieved by moving from broadcasting to narrowcasting; to achieving greater empathy by collecting personalised information and creating psychographs; by further understanding the power of peer pressure through the study of cults; and the necessity to incorporate feedback through the use of focus groups.... It is a model that unites the social and cognitive sciences and attempts to identify the dominant frames of the public eye and the dynamic role of the media in establishing and activating particular frames....

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Entertainment law:London national wedding show

13 pages (3250 words) , Download 2 , Essay

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These include the media and Sport department, The department of culture and the local authority that encompasses the Noise and Nuisance Team, the London Fire brigade and the Metropolitan Police (Smartt, 2011, p.... Essentially, this authorizes the use of particular premises for carrying out licensable activities that are stipulated by the law (Department of Culture, media and Sport, 2005, p.... Department for Culture, media and Sport 2005, Jargon Buster – Licensing Act 2003, London, Department for Culture, media and Sport....

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Global marketing strategy and product launch B&Q in Malaysia

17 pages (4250 words) , Download 3 , Essay

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The expansion overseas is often considered as the most effective solution for firms that need to stabilize their performance, especially when these firms are established in highly risky or turbulent markets.... In practice however, the effectiveness of such plan is depended on many factors;.... ...

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Stage 2&3

7 pages (4623 words) , Download 2 , Essay

An Empirical Study on How Food and Nutrition Advertisements Influence the Perception of Adolescent Girls on their Eating Habits and Nutritional Status Research Proposal STAGE 1-3 Background Literature In often cases, the only source of information that people have, based on which they make decisions with their food and nutrition purchases is the advertisements that come with these food and nutrition products and services....

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Essays on Globalization in Media