The Career of Assistant Director, Global Communications and Media Relations - Coursework Example

Heading: Job Research Your name: Course name: Professors’ name: Date Section 1 The Job Advertised Assistant Director, Global Communications and Media Relations Posted: May 2013 Location: Melbourne Salary Rate: Based on experience and education Type: Full Time Department: Global Communications and Media Relations The Global Communications and Media Relations department is responsible for positioning and promoting CFR via the full spectrum of media, marketing, and public relations. The major responsibilities of this position will include: Serving as the lead on select CFR projects, including drafting press releases, doing press outreach, and setting up media conference calls or briefings Fielding and directing press calls Coordinating cross-departmental marketing meetings for CFR projects Tracking and reporting on media impact metrics and CFR press mentions Assisting with managing workflow within the department Working closely with the director to plan and manage the departmental budget Position Requirements: Minimum of 1 years of related experience in journalism, communications, marketing, or a related field Degree in Communications, International Relations, or related field with proven knowledge of Australian foreign policy and international affairs issues Excellent written and communication skills Proven ability to work effectively in a team environment and toward the organization's strategic goals Strong computer skills including MS Word, Excel, Outlook, database management, and social media Candidates must have the ability and willingness to work flexible hours when necessary Candidates must be flexible, proactive, organized, and able to function in a fast-paced, deadline-driven environment Reason for choosing the job The rationale for choosing the advertised job is because; it is a permanent and full time position. The job is also well suited for my personality as I am eloquent when relating to people, I enjoy fielding and directing press calls. I also look forward to be working on select CFR projects which include drafting of press releases, doing outreach, and initiating the media conference and briefings. Since most of the work will be done in the field and it involves interacting with people. This position will be well suited for me as I have the passion to interact with people of all races. I enjoy assisting with management of workflow in any department and especially international relations department. This will be an opportunity for me to also work closely with the director in matters pertaining departmental budget as I have management skills. The job opportunity will also provide me with suitable ground to grow my career and increase my experience on different tasks such as handling of press calls, marketing, working with diverse members of the community and managing departmental budgets. This will be essential in fostering my management skills (Vick & Furlong 2008). How it matches with my skills/experiences/talents I have professional qualification of Degree in International studies with proven knowledge of the Australian foreign policies. I also have strong computing skills such as MS Word, MS Excel, MS Outlook, MS Power point, MS Access, MS projects, MS Outlook and MS Publisher. I also have fundamental database management skills as well as social media skills. I have been involved in a number of social networking tasks in the University and outside the University. I have excellent communication skills, both written and spoken. I am a team player and have worked in a team as a member of the team and a leader both in college and outside college. I have worked on project with people of different cultures and ethnicity successfully. I have worked on both online and offline advertisement strategies that require indirect and direct public relation skills I have previously handled and directed press calls as an intern and participated in drafting press releases. Responsibilities of the job selected I will be required to field and direct press calls. I will also serve as a lead on chosen CFR projects and my responsibilities will include drafting press releases, undertaking press outreach as well as setting up a media conference calls and briefings in my capacity. I will coordinate cross-departmental marketing meetings for CFR projects. I will also be responsible for tracking and reporting on media impact metrics as well as CFR projects. In this capacity I will also be required to track and report on media impact metrics as well as CFR for press briefings. I will also be tasked on a regular basis to assist and manage workflow in my department. I will also be involved in my capacity to direct and manage departmental budget. Section 2 Resume Details First Name, Last Name 111 West 74th Street • Victoria, 10000  212.777.8888 • 111.111.222 mobile • myname@hotmail.com CAREER STATEMENT: Competent and resourceful team player capable of implementing high-profile marketing strategies, public relations affairs in both private and public capacity. Create a platform for effective communication with diverse personalities and able to resolve a conflict through strong and effective persuasive interpersonal skill. WORKING EXPERIENCE Britans consultants; As an intern Oversee sales and marketing performance through frequent reporting and analysis. Analyze regular corporate retail sales reports and tailor each local market profit margins. Manage internal and external staff members. Coordination of cross-department marketing meetings on current and past projects. Tracking and report on media impact metrics and ongoing projects. Management of regular workflow in the department. Responsible for drafting press releases and managing press outreach and setting a media conference calls and briefings. Responsible for transcribing, conversational transcripts and direct writing. CO-CURRICULAR Participating in community development programs in the University Initiating debates on the need for a “Green Planet” in the University. EDUCATION 2008-2012- Bachelor of International Studies REFEREES I. Richard Dawkins Lecturer University of Sydney Contacts: +445345658-7 II. Peter Richardson Karen Weiner Escalera Associates Account executive Melbourne Contacts+442345768-4 III. Richard Lenon Britans Director Media and Global communication Contacts: +441293934-3 Cover Letter Email Employer Contact Information  Name  Title  Company  Address  City, State, Zip Code Date Dear Mr./Ms. LastName, APPLICATION FOR ASSISTANT DIRECTOR, GLOBAL COMMUNICATIONS AND MEDIA RELATIONS I am writing to apply for the above mentioned vacancy in your organization because of my interest in joining a fast-moving global institution with unparalleled global communication and media relations in Australia now poised to be a pioneer of the media and journalism. As a recent graduate at the Victoria University with a bachelor degree in International Studies, I have vast experience in media relations, project monitoring and budgeting. I gained these skills while working as an intern and also monitoring college project assigned to us. With my skills and talents, bring new energy and commitment to achieve beyond expectations and set new levels of innovation expectations. Having worked as a coordinator of Media Relations in Britans, I am a competent and experienced business liaison and able to work as an assistant director. These strengths, coupled with my deep and diverse internship experience as a lead Public relation officer and assistant media and journalism consultant, I am confident to make an immediate strong impact on your organization. I therefore feel well prepared to take the above position whereby in return, I will immerse fully into your company’s operations and bring my professional and interpersonal skills. A copy of my curriculum vitae is attached for your further scrutiny. Sincerely, Your Signature  Your Typed Name Selection criteria The selection criteria employed in this case is based on the STAR Model. The rationale for this is to establish the candidate’s workplace skills and experiences which have assisted the candidate to successfully handle situations which are likely to be encountered in the new Job. Use of examples is a demonstration of hand on experience on specific areas which are necessary in handling the job task. The candidates are expected to highlight their qualities by relating to a purpose proven story. The candidates are also expected to be concise with adequate detail focused on the questions asked (Vick & Furlong 2008). The model covers all these areas as identified below: Situation- The candidate is expected to clearly outline the circumstance where particular experience and use of the required skills are clearly demonstrated. The context of the situation must be clear. Task- What roles has the candidate undertaken and what did the candidate achieve in that role. Actions- What did the candidate accomplish or do in their positions and how did they accomplish these tasks. Results- What significant achievements did the candidate achieve? What were the results of the achievement? Section 3 Key interview questions I. Tell me about yourself? II. Why should be hire you as an assistant director, global communications and media relations? What experience do you have? III. What do you believe you have that other candidates in this interview do not have? IV. Tell me where you see yourself in the next five years? V. What are your expectations regarding the position that you applied for. VI. How would you characterize Australian relationship with the Eastern bloc, especially china? VII. What strengths do you believe that you posses? VIII. What weaknesses do you have? Response to the questions I. I am a graduate of Victoria University with a bachelor’s degree in International Studies, since them I have worked as a public relations and media representative. I have generated many PR hits for the company’s clients. While I have enjoyed working on PR and media fields, I am looking forward to be expanding my horizons and starting to undertake PR and media responsibilities for a corporate company like this one. II. I believe I have the necessary qualifications to act as an assistant director, global communications and media relations. I have vast experience in dealing with media relations that I gained by working as an intern in Britans. This has boosted my skills and experience in handling people with diverse ethnicities and personalities to achieve a common goal. By working as a volunteer on my community, I have also gained skills and experiences of effectively communicating and resolving conflicts among conflicting parties. III. I believe that I am more committed and competent to work in the position. Since I have been brought up in an environment that demands responsibility, I always work to achieve and even exceed my goals in life. These are aspects that many employers who are money focused lack. IV. In the next five years, I want to see myself as a manager and consultant in media and PR related field. I believe that my development is on its path to the helm of the PR and media industry. V. I expect to face new challenges as an assistant director, global communications and media relations. I also expect to grow both in knowledge and experience in the field. VI. I see Australia as a link between China and Europe, Australian culture allows integration with other people from varied ethnic grounds. VII. I am a committed individual with unparalleled focus on my responsibilities. I believe in achieving my goals and with my strong interpersonal skills, I am an effective team player. VIII. I sometimes over commit myself on my job responsibilities that I forget my personal social life. Five key questions to test candidates on their professional abilities I. What experience do you have in relation to media relationship and global communication? II. What are the ethics required in working as a media relations officer? III. What skills do you have in regards to coordinating marketing activities? IV. What management skills do you posses in regards to budget allocation? V. What experiences do you have in relation to drafting press releases, outreach and conducting media conference calls? Justifications why the questions are important In the identified post, it is necessary for the candidate to have the necessary qualifications and experience in order to work effectively in the department. The media relations and global communication calls for an individual with vast experience on dealing with people, strong interpersonal skills that will provide a sound basis for judgment in situations that are challenging. More so, the public relations sector is guided by fundamental ethics. Asking these questions will clearly distinguish candidates that have vast experience, confidence and knowledge on the media relations and global communication area. In this capacity, the candidate is expected to act as a director when the director of media relations and global communication is not around. More so, since the department also works, on a budget, individuals with financial and management skills will have an advantage since they will assist in budget allocation as well coordination of marketing activities that may be required. These questions form a basis of establishing the extent in which each candidate is qualified and ready to commence the responsibilities (Beshara 2005). Response I. I have vast experience in media relationship and global communication; I have worked in a similar position as an intern in Britans consultancy. I have participated in tracking impact of media metrics ongoing projects as well as handling marketing responsibilities. II. Honesty and accurate reporting is required in as a media relations and global communication. I believe in integrity and honesty, these are my guiding moral principles whenever I am faced with any ethical dilemma in my capacity. III. Since I have participated in market research and coordination of marketing projects, I have adequate experience to improve the functionality of the organization if given the opportunity. IV. I have been involved in management and financial responsibilities in the University level, in my community and as an intern in Britans. I believe that this experience will place my in a better position to deliver in this organization. V. I have been involved in drafting press releases, outreach and media conference calls in my capacity in Britans. I have knowledge on writing skills such as transcribing, conversational transcripts and direct writing. References Beshara, T 2005, The Job Search Solution: The Ultimate System for Finding a Great Job Now!, AMACOM Div American Mgmt Assn, New Jersey. Vick, JM & Furlong JS 2008, The Academic Job Search Handbook, University of Pennsylvania Press, New York. Read More