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A marketing research manager of a local bank is asked to assess the demand potential of a certain area it is essential to keep in mind that when a marketing problem or opportunity arises, a researcher must begin by conducting secondary research.
Both these can be utilized to effectively achieve the objective at hand.
2. Being a group product manager at Proctor & Gamble there are several ways in which the information available from the store audit can be effectively utilized to increase overall laundry detergent sales and increase overall productivity.
As a group product manager, it is my responsibility to keep in mind that whether the goal is to shrink or comply with regulatory requirements a thorough store-level audit process is significant to protect and authenticate company assets and facilitate the reporting process. Furthermore, it also provides the administration with real-time information that plays a big role when it comes to concentrating on identifying and resolving issues.