StudentShare
Contact Us
Sign In / Sign Up for FREE
Search
Go to advanced search...

Virginia's winery business plan example - Essay Example

Comments (0) Cite this document
Summary
The intended winery will be situated along route 42 that is as been identified to a major state route for people travelling to Harrisonburg from different parts of the county including Highland and Augusta…
Download full paperFile format: .doc, available for editing
GRAB THE BEST PAPER97.5% of users find it useful
Virginias winery business plan example
Read TextPreview

Extract of sample "Virginia's winery business plan example"

Download file to see previous pages The sustainability of the winery to competitive advantage will be to seek and attract younger generation wine consumers2. The main source of market will be analysed through internet perceptive marketing methods that will apply the use of flashy websites. The primary use of this marketing method is that it allows sales of wine through the internet3. Moreover, there shall be a 5K wine run that will incorporate the county’s clubs especially the Augusta County Track Club. This initiative will run or operate for the three years with the aim of supporting local area runners thereby publicizing the name of the new company among the locals4. Additionally, the Virginia’s Winery will host a series of events including business meetings and weddings among other festivals that will be conducted throughout the year.
In the beginning of the operation, the winery will have three distribution channels. These channels will mainly provide retail services for the product within the company and outside the company as well as internet sales. Notably, these three channels will provide the business with the most accessible and effective primary and secondary markets5. Additionally, competitive pricing strategies where prices slightly below other local premium wineries will be applied to these new products in order attract younger generation among other wine consumers6. Finally, profit generation and maximizing of profit will be achieved through the analysing of different operational costs to ensure that the company will be generating a modest profit to cover all its expenses. To start the operation of the company, Virginia’s winery will need a long-term loan that will be operated in line with credit as the amount that will help cover the start up operational costs of the winery.
By the ninth year of operation, the Winery will get switched to a net income corporation. At this point, the management will establish customer based ...Download file to see next pagesRead More
Cite this document
  • APA
  • MLA
  • CHICAGO
(“Virginia's winery business plan example Essay Example | Topics and Well Written Essays - 1000 words”, n.d.)
Virginia's winery business plan example Essay Example | Topics and Well Written Essays - 1000 words. Retrieved from https://studentshare.org/miscellaneous/1617190-virginias-winery-business-plan-example
(Virginia'S Winery Business Plan Example Essay Example | Topics and Well Written Essays - 1000 Words)
Virginia'S Winery Business Plan Example Essay Example | Topics and Well Written Essays - 1000 Words. https://studentshare.org/miscellaneous/1617190-virginias-winery-business-plan-example.
“Virginia'S Winery Business Plan Example Essay Example | Topics and Well Written Essays - 1000 Words”, n.d. https://studentshare.org/miscellaneous/1617190-virginias-winery-business-plan-example.
  • Cited: 0 times
Comments (0)
Click to create a comment or rate a document

CHECK THESE SAMPLES OF Virginia's winery business plan example

Example of business letter

...?Business Letter Dear James, Thanks for your letter regarding internet security issues. I do understand that Glassplex is growing rapidly in the business of plexiglas. Soon, you are likely to have the internet presence in order to cater your customer needs and meet your larger aspirations. I understand that the matter related to internet security concerns you. Internet, a shared network, provides resources that we never thought of 15 years back. Along with its benefits, it brings a risk of abuse too in forms of virus creators, hackers and from numerous malware operators. You need to have a robust security system in place that can protect you from hackers, virus mongers, spyware, Trojans, and hosts of...
1 Pages(250 words)Essay

Virginia Business Lawsuit

... not disclosed to the public. As part of the settlement agreement crossroads mall admitted no wrongdoing as part of the agreement. This scenario is a perfect example on how lawsuits can be settled out of court. References Attwooll, E. (1998). Sources of law and legislation. Stuttgart: F. Steiner. Cases: e-commerce, legal, ethical, and international environment. Mason, OH: South-Western Cengage Learning. England: Ashgate. Gunning, J., Holm, S., & Kenway, I. (2009). Ethics, law and society: Vol. IV. Farnham, Surrey, Hammock, l. (2012, February 4). Final lawsuit against businesses is settled. The Hanokee Miller, R. L. R., & Jentz, G. A. (2011). Business law today: The essentials: text & summarized Times.... ? Southwest Virginia...
5 Pages(1250 words)Term Paper

Tanunda winery

...? Tanunda winery Table of Contents Table of Contents 2 Executive Summary 3 Introduction 4 Problem ment 4 Key Issues 4 Data Analysis 6 Alternatives Considered 7 Recommendations and Rationale 8 Action and Implementation Plan 9 Work Cited 11 Executive Summary This report basically explains the problems and issues arising with the exports of Tanunda Winery. It focuses majorly on the export position of Tanunda Winery during the 1990s. The company was successfully selling wine in Australia. The Marketing Manager has to prepare a feasibility report on whether to take up an export drive or not. I have explained in the report the key issues arising in the case. The alternatives available, recommendations, and action and implementation plan... ...
7 Pages(1750 words)Case Study

Freemark Abbey Winery

...technological breakthroughs could be achieved in the short-term. For example, technological breakthroughs in packaging using other metals that could prevent contamination, prevent spoilage, and is impervious to oxygen (LaMar, 2006). The intensity of rivalry is also high. There were many wineries operating in a perfect market (Martin and Heien, n.d.). The wine industry is not a growth industry in that world wine production and consumption is expected to decline in the next two decades (Anderson, Norman, and Wittwer, 2001). The only way to mitigate competition is to differentiate the products by building brand loyalty. The main fixed cost in the winery industry is the cost of the...
15 Pages(3750 words)Case Study

Lost Maples Winery

...: This business report has thus indicated the optimum output in order to attain maximum contribution. Sensitivity and limits analysis were also carried out and the various effects on contribution and production have also been reported, so that Lost Maples Winery is able to make an informed decision on the fixing the output levels for the coming week. Bibliography Alaouze, C.M., 1996, Shadow Prices in Linear Programming Problems, New South Wales - School of Economics, New South Wales, Australia de Heufville, R., Clark, J., and Field, F.R., 2008, Linear Programming: Sensitivity Analysis, Engineering Systems Analysis for Design, Massachusetts Institute of Technology, Cambridge, MA Econ, 2008, Linear...
4 Pages(1000 words)Essay

Develop a strategic human ressources plan for a winery

...Case study: Mabel Creek Winery strategic human resources plan for Mabel Creek winery An identification of Mabel Creek overall business strategy Mabel Creeks current business strategy: Mabel Creek is currently relying on its strengths i.e. it capitalizes on its superior quality and brand reputation. The employee’s contribution to the success of the business strategy: Employees play a vital role in the success of any business strategy. The general manager is a dedicated employee and leads from the front to make the business successful. All employees engage in multiple activities and seem to possess...
7 Pages(1750 words)Coursework

The Valley Winery

...THE VALLEY WINERY Problems facing Pat Waller Currently, Waller is faced with the problem of identifying what could be causing the high rates of turnovers that currently exists in the company. The general problem therefore has to do with the rates of turnover that the company is facing. Employee turnovers have been described as one of the major challenges that face any organization that is bent on growing. This is because turnover puts so much challenging in place for management to solve and the process of solving these problems takes the attention of management from pursuing other beneficial ventures for the organization’s growth (Sigma Assessment Systems, 2012). To this extent, the problem that Pat Waller faces cannot be...
2 Pages(500 words)Essay

Virginia Deer Management Plan

...regulated hunting for controlling deer population. The plan is not based on operational policies in accordance with which hunting will be made for antlerless deer (Virginia Department of Game and Inland Fisheries, 2007). The deer management plan was implemented in the period of 1996 and 1998 and it was recognized as 1999 Deer Plan. The plan comprises different perspectives that include business interests, recreationists, citizens and resource professionals. Additionally, a committee referred as ‘Deer Management Planning Committee’ was developed in the year 1996 so that plans along with policies are...
10 Pages(2500 words)Essay

Supreme Court Winery Decision

...together with its benefits could be a nightmare. There is the essence of collaboration and competition in the market, which benefit all market participants. The earlier law did not respect the goals of the human being, but rather were used to protect the local industries and presumed consumption of alcohol by young Americans. According to Kantianism theory, the moral of an action does not depend on whether the presumed action is wrong or right on their consequences, but rather on whether such action fulfils its duty (Bravin A6). Question 3 Out-of-state wineries can still conduct online businesses with their customers in a socially accepted manner. Tax is a fundamental ingredient to the government...
2 Pages(500 words)Essay

Quails Gate Winery Experiece

...on experience they deliver to their customers on every interaction they make. I think that the winery experience established a compelling experience to build brand loyalty faster, and this knowledge becomes a brand in customers’ mind. My encounter with the Quails Gate Winery in Canada took place few months ago. This experience exposed me to agro-tourism, and gave me some learning about winery. I have learned to appreciate nature, relationships, and learned marketing strategies that could later on be relevant in business. In the process, I came to apply the cognitive, sense, relational experience, and emotions that are related to my brand experience in that trip. ...
16 Pages(4000 words)Essay
sponsored ads
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.

Let us find you another Essay on topic Virginia's winery business plan example for FREE!

Contact Us