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Ultimate fighting championship - Essay Example

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It has world’s topmost fighters, and has the honor of arranging events and tournaments all over the world. Owned and operated by Zuffa, LLC, and headquartered in Las Vegas, Nev.,…
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Your full April 10, Ultimate Fighting Championship Ultimate Fighting Championship (UFC) is the biggest mixed martial arts company around the globe. It has world’s topmost fighters, and has the honor of arranging events and tournaments all over the world. Owned and operated by Zuffa, LLC, and headquartered in Las Vegas, Nev., “UFC® fight programs feature six live pay-per-view events annually through cable and satellite providers. In addition to its U.S. distribution, UFC fight programs are distributed throughout the world including broadcast on WOWOW, Inc. in Japan, Globosat in Brazil and Bravo in the United Kingdom” (Indeed, para.1).
Since UFC is spreading its vision to digital platforms, there are a lot of career opportunities for affiliate marketers, as UFC continues to enter into partnerships with advanced distribution partners, like Xbox and Play Station. Jobs are available for the management of affiliate marketing relationships with these distribution partners. Opportunities are also available in UFC sales and marketing department for carrying out corporate sponsorship sales. The job of a senior director in UFC sales and marketing will be to generate revenue by advertising the portfolio of UFC international entities. He will also be responsible for gaining scholarships and building business relationships with high-profile corporate partners. Market research coordinators are also required in UFC. A market research coordinator will be responsible for regularly coordinating and managing research projects regarding event planning, sponsorship, public relations, advertising, marketing through digital media, and other company divisions. Other career opportunities are present for Digital Marketing Partnerships Manager, General Manager, Digital Marketing Manager, Human Resources Manager, Recruiter, Digital Media Analyst, Digital Media Affiliate Marketing Manager, and Cost Accountant (Simply Hired, Inc.). This shows that UFC offers a vast variety of career opportunities.
As far as goals and objectives are concerned, UFC aims to train best fighters in the world, while giving innovations to its programs and events. It also aims to go into business partnerships with high-end distribution partners. Since it is the fastest developing sports organization in the whole wide world, it aims to promote mixed martial arts at a global level. It also aims to arrange tournaments of highly skilled athletes in various disciplines of martial arts including karate, jiu-jitsu, kickboxing, boxing, wrestling, grappling, sumo and various other fighting sports. UFC has another objective of broadcasting UFC programming in more than 149 countries, which would reach half a billion viewers all around the world, in more than 20 different languages. Currently, UFC is synchronized in 45 out of 48 states which have athletic commissions. Last, but not the least, UFC aims to strive for the greatest proficiency in matters of safety, quality, and excellence of all martial arts played by its athletes and fighters.
In short, UFC is a fast growing organization promoting mixed martial arts and organizing tournaments and events all over the world. It has great career opportunities, since it is broadening its horizon to digital media and technology. The goals and objectives of this organization include promotion of martial arts; arranging of tournaments; broadcasting its programming worldwide; and, maintaining safety and quality in martial arts.
Works Cited
Indeed. Ultimate Fighting Championship. Indeed, 2012. Web. 10 Apr 2012. .
Simply Hired Inc. Ultimate Fighting Championship Jobs. N.p., 2012. Web. 10 Apr 2012. . Read More
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