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Strategic Management - Essay Example

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A vision statement is always prepared by keeping in view the overall core competencies of the firm and what firm can actually do better than others. Based on…
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"Strategic Management"

Download file to see previous pages Changing circumstances of the firm and more volatile external environment therefore should not force the firm to change its direction so often. The overall problem with Mentor Graphics therefore seems to be lack of focus on achieving the vision rather than setting the right vision. The article rightly points out that the firms need a broader vision and this vision should than be trickled down to other strategic business units of the firm also. However, it is critical that the same vision becomes part of the very culture of the organization and every employee and stakeholder of the firm must own it.
Vision therefore needs to be consistent and all the goals and objectives of the firm should be focused and derived based on the shared vision of the firm rather than attempting to achieve something other than what organization actually ...Download file to see next pagesRead More
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