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Marketing (ethics) - URGENT- needed within 8 hours - Essay Example

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Apart from the fact that he is done brilliantly in his academics and is the current year’s top trainee, Steve has also done a successful summer internship in AgFunds. The only…
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Marketing (ethics) - URGENT- needed within 8 hours
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Marketing (ethics) - URGENT- needed within 8 hours

Download file to see previous pages... In the fast changing environment of globalization and advancing technology, leadership initiatives in business decisions become extremely important part of organizational performance. Indeed, affirmative actions encourage creativity and innovative practices that give a unique perspective to participatory approach. It also facilitates adaptability to changing equations, which occur due to rapidly changing environment of emerging business processes and societal norms that is increasingly becoming pluralistic. In the rapid globalization, it is imperative that organizations look beyond the racial prejudices and include diversity in their core strategy so as to exploit their vast potential. The organizational performance of the last 15 years makes it imperative for the managerial leadership to formulate new policies and strategies that would create encouraging and credible business environment and promote confidence building among various stakeholders. The huge potential of Steve needs to be exploited for the benefit of AgFunds.
Another very important point is that the positive relationships inculcate positive attitude and self confidence amongst the various stakeholders, including customers. The positive attitude would help promote strategies that would help overcome the problems and seek solutions that would encourage better understanding and emotional adjustment with the changes. Montgomery (2008) asserts that leadership initiatives become crucial because managerial leadership is ‘more about getting the idea right at the outset than living with strategy over time...strategy must be a dynamic tool for guiding the development of a company over time’. It is time to look beyond the color of skin and make merit the major factor for creating effective and result oriented marketing team. Hence, Steve becomes a natural choice.
Indeed, the agricultural community of rural Arkansas needs to be buoyed with innovative ideas and products and services that would ...Download file to see next pagesRead More
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