Management of a Mera Net Cafe - Essay Example

Mera.Net Cafe is the answer to increasing demand. The public wants (1) access to the methods of communication and volumes of information now available on the Internet, and (2) access at a cost they can afford and in such a way that they aren't socially, economically, or politically isolated. Mera.Net's goal is to provide the community with a social, educational, and entertaining, atmosphere for worldwide communication.
The supplemental financing is required to begin work on on-site preparation and modifications, and equipment purchases, and to cover expenses in the first year of operations.
The large initial capital investment will allow Mera.Net to provide its customers with a full-featured Internet cafe. A unique, upscale, and innovative environment is required to provide the customers with an atmosphere that will spawn socialization.
Mera.Net, soon to be located near Sacred Heart College on the 10th of March, will offer the community easy and affordable access to the Internet. Mera.Net will provide full access to email, WWW, FTP, Usenet, and other Internet applications.
Mera.Net will appeal to individuals of all ages and backgrounds. The instructional Internet classes, and the helpful staff that MeraNet provides, will appeal to the audience that does not associate themselves with the computer age. This educational aspect will attract younger and elderly members of the community who are rapidly gaining interest in the unique resources that online communications have to offer.

II. Company Locations
A site has been chosen near the school building of Sacred Heart College. This site was chosen for various reasons, including:
• Proximity near the school.
• Proximity to trendy.
• Parking availability.
• Low-cost rent 5,000 monthly for 1700 square feet.
• High visibility.
All of these qualities are consistent with Mera.Net's goal of providing a central hub of communication and socialization for the community.

Mera.Net's customers can be divided into two groups. The first group is familiar with the Internet and desires a progressive and inviting atmosphere where they can get out of their offices or bedrooms. The second group is not familiar with the Internet, yet, and is just waiting for the right opportunity to enter the online community. Mera.Net's target market falls anywhere between the ages of 18 and 50. This extremely wide range of ages is because the Internet appeal to a variety of people. In addition to these two broad categories, Mera.Net's target market can be divided into more specific market segments. The majority of these individuals are students and business people.

Mera.Net's start-up costs of P200,000 will cover site renovation and modification and the communications equipment necessary to get its customers online.
The communications equipment is necessary to provide Mera.Net's customers with a high-speed connection to the Internet and the services it has to offer to make up a large portion of the start-up costs. These costs will include the computer terminals and all costs associated with their setup. Costs will also be designated for the purchase of two laser printers and a scanner.

V. Equipment and Facilities
List of Startup equipment and facilities. Cost at least P200,000 of capital.
• 10 computer set P150 000
• 1 aircon 15 000
• 10 chairs 2 000
• 10 computer tables 10 000
• 2 printers 2 000
• Space rent 5 000
• Papers and stationery 1 000
• Scanner 3 000
• Others 12 000

VI. Manpower/ Workers
Mera.Net employs people to handle sales transactions. Employees of Mera.Net includes 1 cashier, 1 technician, and 1 encoder. Computer literacy is a requirement for Mera.Net employees. If an employee does not possess basic computer skills when they are hired, they are trained by a full-time technician. The full-time technician is also available for customers in need of assistance. Mera.Net's commitment to friendly, helpful service is one of the key factors that distinguishes Mera.Net from other Internet cafes.
VII. Organizing the Business
Mera.Net is a SOLE PROPRIETORSHIP kind of business. Wherein the earnings are taxed at an individual rate and assume all the liability. The business is responsible for all taxes but may deduct part of the employment taxes paid as a business expense. Mera.Net assures that everything that the customer asks is disserved comfortably and conveniently. Providing them with their necessary needs from good computer services, clean surroundings, and good employee service.
VIII. Profit
For the first 4 months of the business, it gains about 10-15% of the capital but in the 8th month. It was already known It increases a bigger amount of money by about 20-50%. After a year its goal is to gain back the capital. Not as much as 100 % of its capital due to materials and other expenses but such as 80% of it.

IX. Business Benefit

a. Customer - creates a good understanding and close cooperation with customers and the firm giving them satisfaction and convenience. and in exchange giving them a direct say of satisfaction in what is gets produced or service. Read More