Sales and Distribution Management - Vaughn Manufacturing - Case Study Example

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The paper "Sales and Distribution Management - Vaughn Manufacturing" is a perfect example of a marketing case study. Consultative multi-channel retailing is an appropriate selling approach for Vaughn manufacturing. Consultative selling is effective in selling technical products like crankshaft sold by the company and also in establishing relationships with buyers…

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Subject: Marketing
Type: Case Study
Level: Undergraduate
Pages: 8 (2000 words)
Downloads: 0

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