The Impact of Communications Technology on Business - Assignment Example

The impact of communication technology on business Table of Contents Task1a 3 Task 1b 3 Task 3 4 Task 5 6 References 8 Task1a In this age, information technology acted as a boon that fostered the productivity and growth of an organization, operating in any segment to a remarkable extent. This is because, with the help of information technology or internet services, an organization might very easily promote the features and benefits of its products and services among its target customers. As a result if which, the rate of awareness of the customers might get enhanced that may increase the total sale and profitability of the organization in global perspectives among many other existing contenders (Mccoy, 2013). Other than this, due to introduction of internet services, an organization might very easily increase its range of customers that may amplify its total revenue and brand image in the market among other rival contenders. Moreover, with the help of internet services, an organization might attain varied types of feedbacks of the customers instantly that may prove effective for the organization in its future era. Due to these underlining reasons, maximum extent of the organizations desire to promote its products through online sites or internet services in order to increase its reach and target customers. Hence, internet is described as one of the most effective service in this world of electronic commerce and so the government of various nations such as Hong Kong also offered significant concentration over this concept. However, internet services also comprises of varied types of negative impacts such as presentation of varied types of wrong information that may hinder the growth and profitability of the organization. Moreover, numerous important information of the organization might also get hacked that may hamper the prosperity of the organization to a considerable extent. Task 1b The organization of P1 properties promotes its products with the help of advertisements in newspapers and in their own sites. By doing so, the level of awareness of the customers also increases over the products of the organization of P1 properties that may amplify its total sale and demand as compared to other organizations. Other than this, the organization of P1 properties also promotes its products through property fairs so as to amplify its range of customers and loyalty in the market. Moreover, in a property fair, an interested customer might easily compare and contrast the features and benefits of the properties offered by different organizations. As a result, the total sale of the products might get enhanced that may increase its total profitability and brand value in the market among many other rival players. The organization of First Bahrain is another recognised real estate organization that promotes its products through newspapers and online sites so as to increase its range of customers. Other than this, by promoting its products, the organization of First Bahrain enhanced its total demand and productivity in the market among many other rival contenders (Millyard, 2013). Hence, by using all these above mentioned strategies, both the organizations of P1 properties and First Bahrain increased its total profit margin and reliability in the market. Therefore, it might be clearly revealed that the above mentioned advertisement policies are extremely effective in amplifying the total business. The other site namely engelvoelkers provide real estate services to the customers. They help the consumers to find the right house at the right time and at the right place. They can be contacted on their website which has a lot of information about their offerings along with their contact details. Task 3 The competitive forces that offer pressure over the real estate organization of P1 properties and travel agency, Algosaibi travel might be analysed with the help of porter’s five forces. It comprises of five elements that put pressures over the business of a real estate organization and a travel agency are competitive rivalry, bargaining power of the buyers, bargaining power of the customers, threat of substitute products and barriers of entry. Bargaining power of the buyers: due to the presence of numerous real estate organizations in the region of Bahrain, the bargaining power of the buyers over P1 properties is extremely high. Due to which, the organization of P1 Properties always tries to offer inventive features or properties at a competitive price. This is done in order to amplify its demand and profitability in the market among many other rival contenders such as First Bahrain. Similarly, the organization of Algosaibi travel also experiences extreme bargaining power from its buyers. So it tries to present to pleasant touring experience at a competitive cost. This helped to amplify the reliability and loyalty of the customers over Algosaibi travel that increased its market share significantly. Bargaining power of the suppliers: the bargaining power of the suppliers is also extremely low in both real estate and travel agency organizations. This is because; most of the reputed organizations such as P1 properties always desire to accomplish the raw material from the popular suppliers and so the local suppliers present the products at a quite low rate in order to retain their demand in the market. Similarly, the suppliers offering varied types of services for the travel agency operators try to offer at a discounted price in order to maintain their prosperity (P1properties, 2014). Competitive rivalry: in order to reduce the competitive rivalry among the existing rival players, both real estate organizations and travel agency operators, try to offer varied types of extra benefits such as fully furnished apartments along with 1 hall, 1 kitchen, balcony, sauna, gyms, swimming pool etc at a quite low cost such as 875 (BHD). By offering these above mentioned facilities, the organization of P1 properties becomes successful in fascinating the customers towards it among others. As a result, the demand and profitability of the organization also increases. Similarly, the organization of Algosaibi travel offers at-most 70 percent discounts in cruises so as to attract the customers of all income groups and cultures (Algosaibitravel.com, 2014). By doing so, the brand value and equity of the organization of organization of Algosaibi travel increases among others. Threat of substitute products: the threat of substitute products in both the segments of real estate and travel agency is extremely low. However, as the competitive rivalry is extremely high, the organizations operating in both the segments had to offer more concentration in enhancing its existing features such addition of a balcony in a 2 bedroom apartment in juffair or presenting high discounts in cruise and marine travels. Barriers of entry: the rate of barriers of entry in segment of real estate is extremely high as it requires very low fixed capital. So, the rate of real estate and travel agency organizations are numerous as compared to others (Algosaibitravel.com, 2014). However, in order to reduce the pressure of the forces, the organizations operating in both the segments try to promote the features of their products and services through internet sites. This might prove effective for these organizations to increase the level of awareness of the customers thereby enhancing its range of customers. By doing so, the profitability of these organizations enhances that amplifies its portfolio and dependency in the market among others. Task 5 E-government is an online site used by the government to highlight the traditional problems. It is an inventive approach taken by the government to present the details of the traditional problems. By doing so, the government tries to increase the level of awareness of the customers towards these problems so as to attain varied types of suggestions and ideas. Other than this, with the help of e-government sites, the government authorities also tries to present the steps taken by them in order to rectify or mitigate the traditional problems to a considerable way. The e-services are introduced by the government in order to ensure effective presentation of the various government services to its citizens, businesses, visitors, residents etc in order to amplify their prospects (Office of the Commissioner of Insurance, 2014). Moreover, implementation of G2B services, the government of the kingdom of Bahrain might easily present varied types of financial benefits to the business organizations so as to amplify its brand image and reputation in the market among many other rival players. Other than this, with the help of e-service portals, numerous e-books are offered that may be used by the students effectively. By doing so, the students might utilise these books and enhance their inner skills and talents that may amplify their level of performance and efficiencies. In addition, numerous unavailable books might be easily obtained by the students in these e-service portals that may prove helpful for them in long run. Furthermore, national data set e-services are introduced by the government in order to offer varied types of information regarding health and social care. By doing so, the government of Bahrain tries to increase the level of awareness of the local citizens regarding the negative impacts of numerous harmful disorders. This helps the government to enhance the health and well-being of the citizens of the kingdom of Bahrain thereby reducing the rate of deaths. Thus, introduction of these e-services proved extremely effective for the citizens or residents of the kingdom of Bahrain as compared to others (Unctad.org, 2013). Hence, it might be clearly revealed that e-government services acted as one of the most innovative approach in addressing the conventional problems of the citizens of kingdom of Bahrain in an efficient way. So, it is highly preferred by all the citizens, business organizations and residents of the kingdom of Bahrain. References Algosaibitravel.com, 2014. Galleries. [Online] Available at: http://www.algosaibitravel.com/default.asp?action=category&id=41 [Accessed on 17th May, 2014]. Algosaibitravel.com, 2014. Save 70 percent in cruise travels. [Online] Available at: http://save70.com/cruise/?gclid=CNPsivCQs74CFUqVvQod9jEApg [Accessed on 17th May, 2014]. Millyard, B, K, 2013. Benefits of using internet. [Online] Available at: http://smallbusiness.chron.com/benefits-businesses-using-internet-322.html [Accessed on 17th May, 2014]. Mccoy, W, 2013. The Advantages & Disadvantages of a Business Using the Internet for Business Activity. [Online] Available at: http://smallbusiness.chron.com/advantages-disadvantages-business-using-internet-business-activity-27359.html [Accessed on 17th May, 2014]. Office of the Commissioner of Insurance, 2014. Guidance Note on the Use of Internet for Insurance Activities. [Online] Available at: http://www.oci.gov.hk/download/gn8-eng.pdf [Accessed on 17th May, 2014]. P1properties, 2014. About residential properties. [Online] Available at: http://www.p1properties.com/Residential.php [Accessed on 17th May, 2014]. Unctad.org, 2013. E-government Strategy. [Online] Available at: http://unctad.org/meetings/en/Presentation/CSTD_2013_WSIS_Ethiopia_E-Gov_Strategy.pdf [Accessed on 17th May, 2014]. Read More