We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.

Situation analysis and media objectives - Personal Statement Example

This method aims at increasing the number of sales and transactions with the current customers instead of looking for new customers. This method works best for already known products, and it can not do well for new products. The guerilla marketers are exceedingly expensive, and this limits the number of clients they serve. Most of these marketers have been victims of advertising counterfeit products, and this has impacted negatively on their reputation in the economy. How to curb the problem To make these marketers efficient, they should reduce the service cost so as to attract many clients. They should also widen their scope of operation by offering high quality advertising to their client. The marketers should also increase their target market by looking for a new audience while maintaining the current. The marketers must carry out quality tests on the products they advertise to ensure they are of acceptable quality by the consumers. The use of modern technology especially the internet and modern marketing trends will enable them to increase their market share. Broadcast media In DSTV channel 7, there were 7 adverts broadcasted at 20:00Gmt. Three of the adverts featured local advertisers while the remaining four had national advertisers. This was attributable to the nature of the product and the producing nations. Five of the products that were advertised were national products while three were local. The difference in the products advertised was enhanced by the fact that the channel

Check these samples - they also fit your topic

Situation Analysis and Marketing Objectives
For that, it presents an analysis of its internal and external environments along with a detailed SWOT analysis for the company. This includes an insight into the target market of the company along with the promotion and pricing strategies followed by the company so far in order to create value for its customers.
6 pages (1500 words)Assignment
Personal Statement: Career and Educational Goals and Objectives
Coming from a countryside community, since childhood, I always experienced the satisfaction that comes with helping your neighbors or someone around you. Along with these experiences of helping people in a community, hospitalization of someone very close became the reason of my passion for nursing.
3 pages (750 words)Personal Statement
Professional Objectives and Interests
I have previously performed the task of stacking and declaring goods in the brewery. My future interest is to work in the administrative department of the same company. For this I would like to convey my professional objectives and interests. My first and foremost objective is to direct a positive change, a change that is designed to support the interests of the employees, working in a particular organization.
2 pages (500 words)Personal Statement
Statement of Career Objectives
Luke hospital where some of my job responsibilities include preparing and supporting education rooms for Boise and Meridian sites, assisting clients and St. Lukes staff, and identifying and resolving problems with
2 pages (500 words)Personal Statement
Statement that addresses my reasons for transferring and the objectives I hope to achieve
Currently, I am privileged to work under the tutelage of a research scientist, Paul A. Lapchak, Ph.D., director of Translational Research in the Department of Neurology at Cedars-Sinai Medical
2 pages (500 words)Personal Statement
Vision statement, Core Values statement, Mission statement, Goals & Objectives, and Strategies
It includes short to long term planning. As an aspiring federal U.S. law enforcement agent, the following is my personal staircase to strategic planning. To be a law enforcement
3 pages (750 words)Personal Statement
Describe a situation in which you combined analysis and creativity to solve a challenging problem
Likewise, the profession prediction reports from professional companies like Redburn Partners and Milward Brown focus on stock agencies and marketing counseling Moreover, retail opening is too fast and the comparability of new
2 pages (500 words)Personal Statement
Statement of Career Objectives (Also known as: Statement of Purpose, Student Statement, Admissions Essay)
They include; my strong drive and continued determination of giving something long term back to the society in which I was raised. My view of education is not only on the basis
4 pages (1000 words)Personal Statement
Media and Dealing With Swine Flu
dia today in the contemporary society has been to mainly provide: education, information, advertising and entertainment more so the television sector. This sector has influenced the society in many ways . Therefore, the paper will discuss how the media has positively contributed
3 pages (750 words)Personal Statement
Personal Statement - Media and Communication, <UCAS Extra from Psychology to Media and Communication degree
ce the fact that my understanding of the subject is different from actual essence of things and phenomena, and in such situation I prefer to tell myself truth and move further. That what happened to my initial choice of Psychology as a studying course. At the moment I am a
2 pages (500 words)Personal Statement
is an international channel with a global audience. In one of the adverts, it was the advertisement of Guinness alcoholic drink. It was advertised at the time when most of the audiences were adults and most children were sleeping. This would increase awareness of the product as adults were the target consumers. The advert also had an age limit therefore, defining the target market. Another advert was on the Etihad airways. This was to target people who travel to a different destination by air. The advantage with these adverts is the enormity of the audience. Media strategy, implementation and evaluation The entertainment and leisure media are growing exceptionally fast while the education and training media are shrinking. In the last two years, the entertainment media has grown by 27% whiles the education and training media decreased by 18%. It is clear that most of the audiences shifted to the entertainment media. This is attributed to the dynamics of tastes and preferences for different individuals. The change in media sector will trigger media planners to diverse their services and focus on the media that are growing. The main reason why the media are loosing audience is due to quality of services. The media that are losing audiences will have to change their specialty by integrating and merging with other media that are growing. They may play consultants or training centers for media practitioners. The media may also change form the current category to those categories that are doing favorably. Print media Yankee magazine was the widely used magazine that was used to market products. It was widely used locally, but as the demand for the products increased, there was urgency to go international. The magazine was incredibly successful, but the growth of internet significantly affected magazine usage. Yankee website was developed to capture wider market both locally and international. The website has performed successful, and it has many registered users all over the world. The magazine has many features that are modern which attract people of all demographics. The magazine has well arranged adverts and a table of content that helps the users to locate categories of products
Cite this document
  • APA
  • MLA
(“Situation analysis and media objectives Personal Statement”, n.d.)
Retrieved from https://studentshare.org/marketing/1467576-situation-analysis-and-media-objectives
(Situation Analysis and Media Objectives Personal Statement)
“Situation Analysis and Media Objectives Personal Statement”, n.d. https://studentshare.org/marketing/1467576-situation-analysis-and-media-objectives.
  • Cited: 0 times


Unethical practices by guerilla marketers Guerilla marketing is the unconventional advertising means that aims at cost minimization.It is based on human psychology and perception on certain goods advertised rather than market competition and quality …
Situation analysis and media objectives
Read TextPreview
Comments (0)
Click to create a comment
Let us find you another Personal Statement on topic Situation analysis and media objectives for FREE!
Contact us:
Contact Us Now
FREE Mobile Apps:
  • About StudentShare
  • Testimonials
  • FAQ
  • Blog
  • Free Essays
  • New Essays
  • Essays
  • The Newest Essay Topics
  • Index samples by all dates
Join us:
Contact Us