Analyzing the in Contemporary Business Environment - Article Example

The article was effective and can assist many people in the manner through which they go about their day-to-day activities. The reason for this is the manner through which the article defines the two types of people. One group is stated as being motivationally focused while the other is promotion-focused. This assists the reader in understanding which type of person they are. With this perception, they can develop personally and in their respective professional fields.

One limitation of this section of the article is the fact that the writer has not given a specific outline on how a person can identify their powers and deficiencies concerning the two groups in which they have been placed. It is however important to take a self-assessment after reading the basic points on the groups and understanding the way forward where an individual can get to analyze their particular traits (Stevens, 2008).

Creating a motivational fix is another topic greatly discussed in the paper. In the contemporary reading society, very few people read entire articles and many of these people get bored when they find that they cannot relate to the various topics given. The article however ensures that the reader has a general understanding of the topic where even before going through a topic critically, the reader can understand whether they can relate evenly. This is done by the author stating the importance of the particular topic.

The article discusses motivational fix and states that it is vital because it assists in keeping the goals that an individual has set, in focus. With this motivational fix, the reader gets to understand the key ingredients to success acknowledging the fact that if they do not have this, they may fail in life (Higgins & Halvorson, 2009). The expose is also significant in that it helps the reader understand the various steps that they ought to take after getting the motivational fix. The article explains the effectiveness of role models after getting the fix. It elaborates the fact that role models are key in business in that they assist an individual in knowing what it is they are working towards and giving them the extra push towards excellence.

An advantage that the article poses on the reader is the fact that the author goes the extra mile and explains the characteristics of the two mindsets in the business environment and offers advice on the best attributes to have in the business environment. The article is very useful for an individual that wishes to succeed in business. It is important to understand oneself better before getting into the business.