Negotiation for Cobalt Systems and Silverlight Electronics - Case Study Example

The two companies operate in different business and cultural environments. Therefore, negotiation has to address the conflict situation between the two companies. Secondly, the two companies have their potential power in business, which must be respected for a negotiation to be realized. Finally, the concept of options was addressed in the negotiation. Both companies have business options that may be utilized. Actually, I present new and better business options to Silverlight electronics by presenting my proposals to them.

I have learned a lot from this negotiation. The most important learning is that all options in a negotiation have to be exhausted. By understanding the needs and expectations of the other company, I can present better business options to them and therefore, arrive at a negotiation more quickly. I will use this concept in my future negotiation with people and businesses too.