Performance management of IBM - Research Paper Example

In the last part, the study will recommend a strategic plan which is expected to fill up the loopholes in existing performance management system in IBM. Table of Contents Table of Contents 3 Introduction 4 Profile of IBM 4 Performance Management Processes 6 Performance Evaluation Criteria 8 Methods of Measuring Organization’s Performance 10 Rewards/Compensation 13 Poor Performance & Strategic Plan to Improve the Performance 15 Conclusion 18 Introduction Key purpose of report is to identify the existing performance management system in IBM or International Business Machines Corporation which is a renowned multinational technology and computer manufacturing organization.

After identifying the existing performance management system in IBM, the study will try to analyze the system critically and based on the analysis, the researcher will prepare a strategic plan to improve the existing performance management system of the company. The researcher has no scope to apply quantitative research method due to unavailability of primary data hence the researcher has used qualitative research methodology accompanied by accessing data from peer reviewed printed journals, online articles, company website etc and then analyze the data.

The researcher has divided this paper in different parts, Part 1- this section will try to shed light on business profile of IBM, Part 2- this section will discuss existing performance management system in IBM, Part 3- the section will try to understand the performance management techniques in the organization, Part 4- this section will critically analyze the efficiency of different performance management manner in generalized manner, Part 5- this section will try rationalize the non-linear and asymmetric relationship between reward system and performance, Part 6- this portion will try to diagnose the causes behind poor performance in IBM and recommend a strategic plan to improve it.

Profile of IBM The researcher has selected IBM as the study organization in the paper and there are enough rationales behind the selection of IBM as the sample organization. International Business Machines Corporation or IBM is a multinational computing, technology and consulting company which has strong historical presence in the field of modern day computing and technology industry. The company is headquartered at Armonk, New York, U.S.A and established by Charles Ranlett Flint during the year 1911.

Interesting fact is that, in the initial years, IBM was not a single company rather they were the merger of three companies such as tabulating machine company, computing Scale Company and international time recording company. However, in 1924, the trio companies have decided to change its name from CTR or Computing Tabulating Recording Company to IBM (International Business Machines Corporation, 2012). IBM maintains a broad range of product portfolio such as hardware, computer parts, software packages, statistical software packages, consulting solution, business process outsourcing solutions, technology integration in tailor made fashion for clients.

Major competitors for the company include industry heavyweights such as Hewlett Packard, Xerox, Microsoft, Toshiba, Accenture, Dell etc (Yahoo Finance, 2012). Tushman-O-Reilly Congruence Model can be used to understand the complexity of the business of IBM. Figure: Congruence Model