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Managing a diverse workforce - Essay Example

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Managing a Diverse Workforce: Case Study of Apple Inc. Introduction “Diversity management is not just a soft skill dealing with the moral refinements of fairness. It is not an affirmative action programme with crazy quotas; rather it means new markets, new customers, new users of your products and services”(Diversity management: the challenge for the future, n.d., p.35)…
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Download file to see previous pages MNCs are operating internationally at present and it is impossible for them to appoint only domestic workforce even for the international assignment. International business or cross cultural business is growing day by day as a result of the increasing acceptance of globalization, liberalization and privatization at many parts of the world. For example Apple Inc. and Microsoft like American companies are currently operating in overseas destinations such as China, India etc. It is difficult for these Americana companies to complete all their business functions in China or India with the help of American workforce alone. It should be noted that only the locals have better knowledge about the Chinese or Indian market than the Americans. Under such circumstances, it is inevitable for such international companies to keep a diverse workforce to execute their missions in overseas countries. Apple is one of the most valued technological companies in the world at present. They are the second largest in the world terms of market capitalization. They have business units in most parts of the world at present. As a result of that they forced to keep a diverse workforce in workplaces, not only in overseas countries but also in America. ...
This is because of the fact that the needs of the diverse workforce often contradict each other. Imagine a situation in which a Pakistani worker working in Apple Inc. While other workers ask for weekly offs on Sundays, this Pakistani worker would ask for weekly offs on Fridays. Clashes of such contrasting interests often take place in the workplace. The success and failure of such a company rests on the ability of the HR in effectively managing a diverse workforce. This paper analyses the diversity management in Apple Inc. Diversity mission statement and strategic goals of Apple Inc. Apple Inc.’s vision statement says that "Man is the creator of change in this world. As such he should be above systems and structures, and not subordinate to them"(Khan, N.d., p.35). Apple believes that its employees understand the vision of the company very well and work in accordance with it. Apple always warns its employees that the company is more interested in employability rather than employment security. In other words, the company is interested in growth and development rather than ensuring the employees about the security of their jobs. The company believes that efficient workers need not worry much about the security of their jobs and only the less efficient workers always worry about the security of their jobs. “It has put objectives in place to continuously move forward; implemented strategies to fulfill these objectives; and ensured that the right marketing, financial and operational structures are in place to apply the strategies” (Khan, N.d., p.35) “We‘ve got an environment where you can make things happen. Fast. There‘s plenty of open space and open minds, collaboration and of course, innovation. We also ...Download file to see next pagesRead More
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