Theories and Models of Communication - Essay Example

Task Theories and Models of Communication Introduction Communication theory describes the area of information as well as mathematics that evaluate the technical procedure of information. It also describes the human procedure of human communication. Interpretive approach provides novel comprehension into the human situation. Researchers seek to get novel comprehension by evaluating the activity that they refer as distinctly human. This is symbolic communication. This approach encompasses evaluating a certain exemplar of the speech community that depicts a certain lingo style. It is an effective technique of communication since it helps create a comprehension of local information or affiliates’ distinct rules for interrelationships. Interpretive approaches assist in comprehending the facts. These approaches also aid in comprehending intricate communication. It is efficient since it is a hypothesis brings individual’s beliefs into the plain. The researcher intends to seek acknowledgement and unveil the principle behind the information under scrutiny. This hypothesis is also accurate in the sense that it reveals individual moral commitments. Theoretical standings have ethical repercussions grounded on moral impacts. The structural, as well as functional hypotheses, promote the interpretive approaches (Griffith, p.8). 2 Communication is the transmission of information from one individual to another. Communication hypothesis is an area that studies the standards of transferring information and techniques by which it is conveyed. Communication theory describes the area of information as well as mathematics that evaluate the technical procedure of information. It also describes the human procedure of human communication. The hypothesis of communication assists individuals in comprehending this phrase, since communication involves analysis of facts to deduce the meaning. Failure to evaluate these facts of information might lead to failing to deduce the correct interpretation. This way this hypothesis assists in analyzing information. For instance, it is easy to discern someone’s intentions; by the way, they speak. Lack of these visible signs might imply otherwise (Griffith, p.10). 3 Mass media describe all media technologies utilized to reach an enormous audience through mass communication. Mass media also describes the institutions which manage these technologies, for instance, television stations, as well as publishing companies. An exemplar of mass media includes broadcast media, which describes the electronic transmission of information via television, radio, as well as CDs and DVDs. In addition, broadcast media involves other devices such as cameras, as well as video consoles. Another exemplar is print media, which involves utilization of a physical object as a way of transferring information. This is, for instance, newspapers, magazines as well as newsletters and books. Other print media include brochures and pamphlets among others (Igor, p.10). The mass medium is an extremely powerful tool which significantly influences peoples’ ways of existence. It is extremely influential in that the images or information media displays has the capacity to foster stereotypes, products, alter cultures among others. For instance, in many countries, the dress code displayed by media is usually adopted by the youngsters. Media particularly Internet media is also readily available and affords a massive outreach. It can be utilized in varied parts of the globe concurrently and cost-effectively. This portrays the influence of media. 4 Semiotics involves the study of symbols, as well as sign systems. Semiotics also entails indication, description, metaphor, similarity among others. The fundamental component of meaning is the symbol. It is anything that can characterize an idea. It also includes studying the organization and meaning of lingo. The significant elements of any semiotic include content, as well as expression (Littlejohn and Foss, p. 23). Rhetorical evaluation assists in looking into meanings and probable explanations of a communicated message. In addition, rhetorical analysis ensures proper explanation of the creator’s objective and the impact of the message through real or potential audience reaction. Semiotic analysis can be utilized in comprehending a certain culture through the study of the foods people take, rituals and belief systems they adopt. Signs like the foods taken can assist in understanding the lifestyles of people. For instance, for the indigenous individuals in the world, game meat might indicate that they are hunters. 5 The agenda setting hypothesis defines a procedure in which community prioritizes via coming to an agreement as to which matters should be addressed primarily. It is reasonable that community first allots resources for handling these crucial matters (Igor, p. 32). This framing hypothesis defines how the intricacy of issues that are intricate to comprehend can be diminished. The framing procedure develops conditions for the agenda-setting procedure. The presumption that news carries facts about a subject describes agenda setting. The manner in which news emphasizes or hides certain aspects of the subject describe the manner framing occurs. This hypothesis is still prevalent today as a consequence of stereotypes already created about certain regions of the globe. Additionally, it is usually utilized to hide crucial facts with regard to political issues. For instance, the depiction of Africa on CNN depicts a region where poverty, disease, as well as hunger, are prevalent. Conversely, Aljazeera depicts the U.S. as an enemy; the U.S. is only depicted as with ill intentions. 6 The genderlect hypothesis defines the dissimilarities in male, as well as female communication. Males and females have divergent means of expressing themselves and comprehending information. Males are usually interested in status while females are interested in bonding and intimacy. Males exert significant influence than females and defy female’s influences than females do as a consequence of the power that males hold in group interactions. This theory has been considered as a significant breakthrough in communication. This is due to the realization of the differences between male and female discourses, which significantly help individuals in understanding each other. Some of the significant causes of dissimilarities are inherent. For instance, females are naturally relators, and they desire community. They also value relationships, bonding, as well as intimacy. Males usually want to depict their power and status in society (Griffith, p. 21).  7 The phrase face might be utilized to describe positive social standing an individual efficiently claims for him or herself from others. It describes an image of sanctioned social characteristics. It is also the reverence one seeks from others with regard to the position he or she occupies in the social system. It is the concept utilized by males in the genderlect hypothesis, in communication. Males utilize this concept to sustain a positive image. This is in the manner they portray their status and power in varied group interrelationships. For instance, an individual involved in a conflict will not confess that they were wrong even if he or she knows they are so as not to appear bad. Individuals collaborate with regard to sustaining dignity interaction. However, such collaboration is influenced by mutual susceptibility. People save face to appear good even, though, they understand they have done something wrong. One time a friend of mine told me that they had gotten a job in a factory which to me did not pay well. I saved face and told them congratulations even, though; I knew it was not the best occupation ever (Igor, p.34). Works Cited Griffin, E. A first look at communication theory (4th ed.). United States: The McGraw-Hill companies, Inc, 2008. Igor, E. K. Communication Theory: From an Impressive Disarray towards Conceptual Coherence. Journal of International Publication: Language, Individual and Society, 2008. Littlejohn, S. W., & Foss, K. A. Theories of Communication. Belmont, CA: Thomson Wadsworth, 2008. Read More