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Since their introduction, the social networks have swept away the market through their presence. All the major activities are seen to be handled by and helped by the social networks. The future will be no different and will provide similar platform of success. The social networks have allowed for keeping the different stakeholders in contact. It has made the reach to the organizations and the business industries easier to one another. Jayson DeMers in her assessment has stated that United States Small to Medium scale enterprises have in majority already equipped themselves with the services of the social networks (Demers, 2014).
Consultancy and experts views from different sectors and angles of the private clients is another added function that has been provided for by the social networks. The concept of entrepreneurs as well as the free lancers who are willing to work on different scales and available to provide their expertise to the business organizations makes up for another area of modern development as a result of social networks. The social networks have provided a means of advertising and a platform of promotion for the businesses and their products.
Many examples can be seen from the American local industry. The Coconut Bliss (Mershon, 2012) is an example that has hit the social networking industry by storm. Through the advertisement on the social networks the sales grew by multiple proportions. The aided features of the free communication and availability of photos and other features of the social networks make it easier for the overall process to be undertaken. References: Demers, J., 2014. The Confluence Of Content And Social Media: Insights For Success In 2014.
[Online] Available at: http://www.forbes.com/sites/jaysondemers/2014/02/04/the-confluence-of-content-and-social-media-insights-for-success-in-2014/ [Accessed 30 June 2014] Mershon, P., 2012. 9 Small Business Social Media Success Stories. [Online] Available at: http://www.socialmediaexaminer.com/9-small-business-social-media-success-stories/ [Accessed 30 June 2014]
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