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Consider the application of a business model to mental health services - Dissertation Example

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Donna Purcell Order #530599 03 May 2011 Consider the Application of a Business Model to Mental Health Services Is a business model incompatible with the Holistic Model? First of all what is a business model? A business model is sometimes confused with a business plan; the two are totally different…
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Download file to see previous pages Simply ask What, Where, How, and Why in a business model. Holistic views wellness of the entire body without the intervention of drugs and costly high tech treatments first. It focuses on the self-healing processes, one’s entire body, mind, emotions, and spiritual life. Holistic also incorporates new and old methods of healing to naturally benefit the body. It also addresses a person’s symptoms, but the person as a whole; what is the current situation in the patient’s life, and how it can be managed effectively. Holistic also offers an active role to the patient in his own healing process through mind, body and spirit. Focusing on a natural diet, herbal support when necessary, and exercises that benefit the entire body and mind. Basically, being in tune with your own body, listening to what it is trying to convey to you. Is there pain? If so, there is a need to change the regimen of healing and focus on what will alleviate that pain with a natural whole body evaluation. Focusing on the part of the body that needs repair and maintenance, and giving that area specific attention in relief of the symptoms but with natural remedies. Addressing the question: Is a business model incompatible with the holistic model? One must first answer these questions. What, Where, How, and Why? If you can answer these four questions in regard to mental health services, then you have your answer. Let’s address them. What? What are you offering? Applied to Mental Health, what are you offering your market? You are offering a full package, how to manage symptoms, pain, and illness in a natural holistic way that creates a better life and longevity to your patient. You are offering this without drugs or costly highly technical innovations that can be detrimental to the bodies natural healing processes and symptom detection. Since you are dealing with the entire body processes, you are also offering a reading on the body symptoms. You are offering a solution tailored to specific individual needs, and suggested therapies to correct the problem. You are offering a continued maintenance of these therapies, lifestyle assessment, and natural therapies using medicine as a co-agent alternative. You are also offering an alternative to drugs that give low risk and conservative options. You are also offering a solution and end result of restoration, regeneration and transformation. You are emphasizing natural healing through listening to the bodies’ senses. What is the process you offer? Where? Where will your market be? Will you be targeting local individual markets? If so, will you be using referrals? Will you be advertising? Will you be using the Internet? And will social media be another outlet for your market? Where do you want to position yourself in the current market after you decide what you are offering? Where should you position yourself according to the market you want to target? Do you want to position yourself in a clinical atmosphere within a hospital? Do you want to position yourself in a private practice? Or, you may want to position yourself with a group medical practice? Where will you be performing your services? This question applies to where you will position yourself within the market you intend to enter. Do you want to target only one ...Download file to see next pagesRead More
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