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Sustainability in the Hotel Industry - Case Study Example

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"Sustainability in the Hotel Industry" paper talks about the environmental sustainability of hotels mainly Holiday Inn a part of InterContinental Hotel Groups and also the largest chain of hotels globally. The paper aims to state the importance of going green in a competitive environment…
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Sustainability in the Hotel Industry
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Download file to see previous pages The hotel and tourism industry has been experiencing huge growth and potential in recent years and it is estimated that about 1.1 million people are expected to travel across the globe by 2020. And with the growth of the tourism and hotel industry, the need to survive in the competitive market also becomes tough, and to achieve a competitive advantage by hotels it has become extremely necessary to think beyond the 4 Ps and concentrate on the issue of sustainability. This is especially true for hotels as the impact of carbon footprint is higher in the case of hotels than other industries And as a result, hotels are implementing environmental sustainability to reduce the carbon footprint, reduce electricity usage, water consumption, and waste reduction. 

The tourism sector is recognized as one of the largest industries globally and continues to expand rapidly. According to UNWTO, in 2008 about 922 million people traveled and it is estimated that international tourism will experience a growth of 1.1 billion by 2020. The tourism industry is among the profitable economic industry. However, the tourism industry is also accompanied by negative social and environmental impacts. Some of the negative impacts include revenue leakage, air, water, and noise pollution, degradation as well as depletion of natural resources, loss of biodiversity, and other factors. The hotel industry forms an integral part of the tourism industry and if it is not managed properly could cause detrimental to the natural and social environment. Thus to reduce the impact, hotels are adopting the “go green” initiative. Until recently the hotel industry has been unaware of the environmental damage that it posed to the environment due to its operations and services. However, the last two decades have bought about tremendous change and created awareness among the public and in the development of “green consumerism”. ...Download file to see next pages Read More
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Sustainability in the Hotel Industry Case Study Example | Topics and Well Written Essays - 2750 Words. https://studentshare.org/environmental-studies/1780815-sustainability-in-the-hotel-industry-concise-1500-word-report-on-the-hotels-sustainable-business-approach.
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