We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.
  • Home
  • Subjects
  • English
  • Engaged, but Off Topic: An Analysis of Author John Green's Online Presence and Publicity

Engaged, but Off Topic: An Analysis of Author John Green's Online Presence and Publicity - Essay Example


Extract of sample
Engaged, but Off Topic: An Analysis of Author John Green's Online Presence and Publicity

Some have done this very poorly: Kanye is famous, for instance, for tweets that make him seem out of touch. Others have been much more successful, however. One such success story is John Green, author of New York Times best selling young adult fiction such as Looking for Alaska. He has a multifaceted media platform that engages fans and others in a variety of ways, which are often on topics other than his writing, but nonetheless forge deeper connections with his fans and allow him to be a more successful and better selling author. The center of Green’s media platform is his website, JohnGreenBooks.com. This website gives information on a huge variety of things about the author: it has his biography, contact information, as well as twitter and other social media information. The thing he updates most often is his twitter account, @RealJohnGreen, on which he does everything from share links to various interesting stories to his opinions on a wide variety of subjects. Beyond this, Green has a variety of other web platforms that are not about him per se, but are still methods of interaction. One, for instance, is the brotherhood 2.0 project (brotherhood2.0.com). In this project, Green and his brother eschewed textual communication for a year, instead only communicating via video blog. He also has this project as a channel on youtube (youtube.com/user/vlogbrothers). He also has another website, Nerd Fighters, which serves as a central hub for books, movies, news and so on that self described

Check these samples - they also fit your topic

This term can be used in various situations in everyday context. When used in the context of internet, it gives a slightly different perspective or meaning. The term “Web presence” is used to denote both website as well as the web servers. When one talks about presence in the web, it denotes the website and when one focuses on physical presence, it is the web servers.
1 pages (250 words)Essay
Profit to the employees is often paid as a contribution towards their salaries thus increasing their overall salaries and compensation. Founded in 1864, the firm, due to its democratic nature of policies and procedures soon started to distribute its profits to the employees and also started to make expansion into the market.
20 pages (5000 words)Essay
Article and the author analysis
This theme is consistent with the works of Lynne Sharon Schwartz including The Wrath-Bearing Tree", and “Referred Pain”. The aforementioned books explore human life and the issues, which influence individuals in their daily endeavors. One theme, which stands out, is the effect of family life among the characters.
6 pages (1500 words)Essay
Analyse your online presence
In essence, people can speak more, talk more, sell more and even socialize more actively at an effective rate and a friendly cost. This development has had more impact on the social circles and almost any person can form a million friends from wherever they are in the world.
5 pages (1250 words)Essay
My Online Personal Presence
I have my short-term goals simple, straightforward and related to my education. My basic idea is to graduate from the University of Salford with flying colors and move on to the next phase of my studies. The next phase of my studies is concerned with obtaining a master's degree in Advanced Computer Science and IT Management.
10 pages (2500 words)Assignment
Summary and Reactions to the book Black Like Me, Author - John Howard Griffin
rest of the world is against them and Asians desperately hope that they are naturally smarter than the average guy just to keep up with other races’ expectations of them. The divide between blacks and whites, though, has been the most historically violent relationship in
2 pages (500 words)Essay
Analysis: writings by John Locke
“Chapter Nine: Of the Ends of Political Society and Government” examines the sole source of power and legitimacy of the state and
4 pages (1000 words)Essay
Building Your Online Presence
To help build a positive self-image online, one must be aware of the ethical guidelines regarding using the internet. It is not hard to cheat anyone online through fake IDs, but
1 pages (250 words)Personal Statement
Entrepreneurship class: (Topic) Elevator Speech and Publicity
Have you ever felt that you could have done something earlier that could have helped you do what you wanted to do in life? Well, I work with children and youths who are business driven but they find it hard to start. Some do not
1 pages (250 words)Essay
Author Analysis on Gwendolyn Brooks
The author states that racial segregation and oppression of African Americans especially those living in urban centers were common themes in all the three works. Brooks used her works to portray the extent of racial discrimination and the inequalities that characterized the American social and economic systems.
2 pages (500 words)Essay
“nerds” might be interested in (nerdfighters.ning.com). This often links to youtube videos that Green has produced. Finally, Green has youtube channels that do not exist in any other venue, such as “Truth or Fail” a project where the user must select the correct answer from two possible answers to a question, or “fail” (youtube.com/user/truthorfail). From these, I learned that while John Green has a massive web presence, very little of it directly relates to his writing – much of it consists of side projects. On the other hand, however, most of these are things that would probably appeal to his target audience for his books. They are often things that young people would enjoy, and have a twist to them that can be described in no other way than nerdy. So very plausibly they would either further engage people who are already fans of his, or reach out to people who would probably enjoy his writing. Thus, the eclectic nature of his online presence does not necessarily mean it would not be good advertising or cross promotion for his books. I believe that John Green is very good at engaging his audience on the internet. Firstly, he updates frequently: his youtube channels, websites, twitter feed and so on are constantly popping up new links, articles and so on. This allows his readers to feel that they have an intimate connection with him, because they know his thoughts on such a wide variety of subjects. Secondly, his projects are carefully curated, as mentioned previously, to be things that would also interest his fan base from his book series. They target youth to a significant degree, and have a strongly nerdy vibe. All of this leads to him seeming to be a very accessible author: but it is something of an illusion, because he is actually fairly one sided in his communication, telling others what he thinks but failing to engage with things that happen in response. The best example of this problem is probably


Your Name Prof’s Name Date Engaged, but Off Topic: an Analysis of Author John Green’s Online Presence and Publicity In the past people often expected celebrities to be distant figures, people who you could only know through the snippets you hear from a film or television or the occasional interview in a magazine…
Author : johnsonmarcus
Download 0
Engaged, but Off Topic: An Analysis of Author John Greens Online Presence and Publicity
Read TextPreview
Comments (0)
Click to create a comment or rate a document
Let us find you another Essay on topic Engaged, but Off Topic: An Analysis of Author John Green's Online Presence and Publicity for FREE!
Contact us:
Contact Us Now
FREE Mobile Apps:
  • About StudentShare
  • Testimonials
  • FAQ
  • Blog
  • Free Essays
  • New Essays
  • Essays
  • The Newest Essay Topics
  • Index samples by all dates
Join us:
Contact Us