Organizational Change - Essay Example

Negative publicity refers to publicity with which leads to negative outcomes for an organization. Handling negative publicity may not be easy but eventually the organization will find a way of tackling the problem. According to the Interstate School Leaders Licensure Consortium, several standards have been set to ensure efficient handling of negative publicity. These standards include:Negative publicity refers to publicity with which leads to negative outcomes for an organization. Handling negative publicity may not be easy but eventually the organization will find a way of tackling the problem.

According to the Interstate School Leaders Licensure Consortium, several standards have been set to ensure efficient handling of negative publicity. These standards include:• Cultivating a caring and inclusive school community• The involvement of parents and outside community • Coordinate school resources for effective learning• Manage and develop staff members' professional skills• Building a shared vision of the school communityAccording to the incident of the school bus driver who was caught on camera choking a child, which is a negative publicity, the school management should have managed the situation before it went out of hand causing the loss of job to the bus driver.

Considering that the child required a monitor, and it was hard for the bus driver to manage both her task and that of calming the child. Unless the change is attempted, one may not know its importance. According to Richard and Judy, allowing, acceptance and involvement in change may result in a much-desired results needed for effective leadership and administration. This includes: ensuring a well-detailed reason for the change, impacting the importance of the change to the people so that they own the change and ensuring that the change has a clear vision and has received adequate support for its implementation.