Nobody downloaded yet

Perceptions of the food marketing environment among African American teen girls and adults review and analysis - Essay Example

Comments (0) Cite this document
Summary
Name: School: Topic: PERCEPTIONS OF THE FOOD MARKETING ENVIRONMENT AMONG AFRICAN AMERICAN TEEN GIRLS AND ADULTS REVIEW AND ANALYSIS Lecturer: PERCEPTIONS OF THE FOOD MARKETING ENVIRONMENT AMONG AFRICAN AMERICAN TEEN GIRLS AND ADULTS REVIEW AND ANALYSIS The perception of people about the food marketing environment goes a very long way to influence decisions that they make about purchases on these food products and services (Neckerman et al, 2010)…
Download full paperFile format: .doc, available for editing
GRAB THE BEST PAPER97.6% of users find it useful
Perceptions of the food marketing environment among African American teen girls and adults review and analysis
Read TextPreview

Extract of sample "Perceptions of the food marketing environment among African American teen girls and adults review and analysis"

Download file to see previous pages The critique is done from a qualitative perspective, making use of a standardized framework for critiquing qualitative research articles. Basically, the framework is applied in such a way that it posses qualitative questions about the article and attempts to answer these from the researcher’s view point. The questions used in the framework are provided at the appendix section of this paper. It would be noted that as far as the positioning of the researchers epistemologically is concerned, they tried though the creation of hypotheses to find knowledge with which data was collected to identify its limits and validity. This was done in a very broad and open ended manner so as to ensure that the nature and grounds of knowledge that was being tested was based on the broader scope of the research problem that they were working with. Because qualitative studies have often been criticized as being more subjective rather than objective, the researchers attempted through their sampling method to ensure that there was much objectivity with the data collection process as possible. Generally, the researchers positioned themselves as facilitators who only ensured the free flow of the data collection process, rather than becoming active participants or influencing the actual content of data that was included in the study. To this end, the photographic technique and discussion methods used were largely executed among the respondents themselves. Theoretically, the researchers set their work on the stage of the influence of food advertisement on people. The aims or rationale for this theoretical perspective was identified as the direct relationship that food advertisement and for that matter food marketing environment has on the health of people, especially the African American female population. The theoretical perspective that was selected gave the researchers a multi-diverse area of research, which included health implications of the food marketing environment among African American teen girls and adults. Even though the researchers attempt to make the purpose and problem of the study clearly known in their introduction, they make no attempt to do this by clearly and explicitly stating this as research objectives or research questions. Meanwhile in qualitative research of this nature, the use of specific objectives and research questions have been found to be very useful setting a scope for the researcher in terms of areas to limit themselves to in the data collection process. It also makes the assessment of the achievability of the research problem easier (Kwate and Loh, 2010). For a qualitative research, the method used by the researchers, which was the photographic technique and discussion method, can be identified as highly suitable for the context of the study. This is because these two methods ensured that much focus was given to the respondents and their socio-cultural behavioral attitudes when it comes to food marketing environment. The methods were also highly interactive, making participation very proactive and ensuring that better rapport was created between respondents and researchers. There was no audit trail used in the study. Somehow, this could be said to have affected the data collecti ...Download file to see next pagesRead More
Cite this document
  • APA
  • MLA
  • CHICAGO
(“Perceptions of the food marketing environment among African American Essay”, n.d.)
Retrieved from https://studentshare.org/education/1492727-perceptions-of-the-food-marketing-environment
(Perceptions of the Food Marketing Environment Among African American Essay)
https://studentshare.org/education/1492727-perceptions-of-the-food-marketing-environment.
“Perceptions of the Food Marketing Environment Among African American Essay”, n.d. https://studentshare.org/education/1492727-perceptions-of-the-food-marketing-environment.
  • Cited: 0 times
Comments (0)
Click to create a comment or rate a document

CHECK THESE SAMPLES OF Perceptions of the food marketing environment among African American teen girls and adults review and analysis

Prostate cancer among African American men

...?Running head: PRO CANCER AMONG AFRICAN AMERICAN MEN Pro Cancer among African American men 17th June 2012 Introduction One of the key ailments that have become a major concern in the world is the cancer. Some of the major types of cancer include thyroid cancer, breast cancer, bladder cancer, lung cancer and prostate cancer among others. Out of the various types of cancer, prostate cancer is a major illness that affects not only the rich but also the low income earners. Despite intensive campaign that is directed to men in order for them to undergo regular medical screening, majority of them are still reluctant resulting to increased cases of deaths caused by prostate cancer. Prostate cancer is a major type of cancer that affects... chance of...
10 Pages(2500 words)Essay

Teen Pregnancy Among Latinas

...Teen Pregnancy Among Latinas Teen pregnancy is a big social problem all over the world and United Sates is also not an exception. Even though all the ethnic groups in America are vulnerable to this problem, Latina community seems to be the most vulnerable community to this problem. Teen pregnancy is not good for the proper development of teenagers as they forced to take the burden of looking after the children before they attain enough maturity. Most of the teenage pregnancy is happening because of a momentary lapse of control of emotions and feelings. This paper reviews the literature available for getting deeper insights into the topic related to...
4 Pages(1000 words)Research Paper

CULTURAL IDENTITY:Healthy Eating among African American Women

..., Kumanyika, 1996; Kannan, Webster, 2009). References Airhihenbuwa, C. O., Kumanyika, S., Agurs, T. D., Lowe, A., Saunders, D., & Morssink, C. B. (1996). Cultural aspects of African American eating patterns. Ethnicity & Health, 1(3), 245-260. Hargreaves, M. K., Schlundt, D. G., & Buchowski, M. S. (2002). Contextual factors influencing the eating behaviours of African American women: a focus group investigation. Ethnicity and Health, 7(3), 133-147. James, D. (2004). Factors influencing food choices, dietary intake, and nutrition-related attitudes among African Americans: application of a culturally...
3 Pages(750 words)Essay

Cultural Empowerment Among African American Women

...? Topic: Cultural Empowerment among African American Women Overview of Issue:  Cultural Empowerment among African American Women There is a health crisis among African American Women owing to their high rates of obesity, diabetes and hypertension in comparison to women of other ethnicities in US. Although nutrition has been taunted as the main contributory factor to their poor health status, other ethnic related factors also contribute immensely. These other ethnic factors are found within the societal construct which makes African American Women to...
3 Pages(750 words)Essay

American Teen Conflict Analysis Paper

...?Insert Introduction It is a fact that the media plays a significant role in shaping the mentality and mannerisms of teenagersthe world over. Since American teenagers are not an exception, it is undisputable that interpersonal communication among American teens is a manifestation of the American film industry. This is because interpersonal communication among American teenagers is a culmination of several factors such as self-esteem and self-expectations, verbal communication, nonverbal communication, relationship management and conflict, yet these factors are greatly shaped by movies. This is to mean that the nature,...
5 Pages(1250 words)Movie Review

African American Girls

...in the family. For psychological needs, they rely on their mothers but for physical activities, they get support, encouragement and motivation from their fathers. Taylor et al. (1999) studied African American and Letina middle school girls regarding physical activity and found that African American girls ages 14 – 18 reported biological fathers positively influence their physical activity levels. Bungum and Vincent (1997) also found that fathers are instrumental in physical activity promotion among African American girls. (Tara Blackshear P. 24) In the study of Thompson...
5 Pages(1250 words)Essay

Prostate Among African American Men

...the cells to lose control off their multiplication activities (Thompson, 2002). In the case of prostate cancer, the cells that multiply uncontrollably are those found in the prostate gland. The danger of the cancer is that the cells might migrate to other organs of the body. This is called "metastasis" (Robbins, 2007). When they get to these other organs, they make the cells here to also multiply. This makes the organ to become cancerous also. This form of cancer has some effects on the patient. It might lead to pain and difficulty when passing urine and erectile dysfunction (Rosenberg, 2008). This paper is going to look at the issue of prostate cancer among African American men. This...
10 Pages(2500 words)Essay

Teen pregnancy among Latinas

...Teen Pregnancy among Latinas Introduction Harris (2009) reported in New York Times that 4 out of every 10 babies were born from unmarried mothers in the U.S in 2007. Though a considerable success has been made in reducing teen pregnancy, it has not been uniform across all communities. Hispanic teens have been found to have increased birth rate during 2005 and 2006. The purpose of this paper is to determine the major causes behind teen pregnancy among Latinas. The paper will focus on the qualitative aspects based on the various quantitative surveys already done across the various ethnic groups and races. Latina Teen...
2 Pages(500 words)Research Paper

Teen pregnancy among Latinas

...Teenage Pregnancy among Latinas Teenage Pregnancy among Latinas A survey conducted by National Survey of Family Growth reveals that teen pregnancy among the Latinas is significantly high. Although social, economic and cultural factors has a part to play as far as these rates are concerned, increased craving for pregnancy may be one important factor responsible for such extraordinary rates (Geronimus, 2003). This prospective cohort study will find out whether the increased in desire for pregnancy has a part to play in bringing about this extraordinary observation. The data for this prospective cohort study will be obtained from Mission Teen Health...
1 Pages(250 words)Research Paper

African American Direct Marketing

..., remain at their speed, and collect information, and they like an engaging entertainment. The group spends a lot on clothes and shoes are internet savvy and about 63% is on employment. Their style is hip-hop and they have an urban mindset. The style has inspired this entire group to embrace the language, fashion, and lifestyle associated with hip-hop. Majority of them are of the African American origin. Johnson claims that today’s clothes designs are heavily influenced by hip –hop music and its artists. A successful market campaign in this group audience should focus on their interests and the media that they consume most, that is, technology based. In conclusion, majority of the...
1 Pages(250 words)Case Study
sponsored ads
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.

Let us find you another Essay on topic Perceptions of the food marketing environment among African American teen girls and adults review and analysis for FREE!

Contact Us