Facebook - Essay Example

Comments (0) Cite this document
Summary
With the growth of internet users and the easy access an individual has to information in connecting through the web, more and more business establishments are looking to its influence in reaching out customers. The latest and ever growing Facebook social networking site has…
Download full paperFile format: .doc, available for editing
GRAB THE BEST PAPER96% of users find it useful
Facebook
Read TextPreview

Extract of sample "Facebook"

Download file to see previous pages Ashley Watson lists Starbucks, Victoria’s Secret, Zara, McDonalds, H&M, Taco Bell, Subway, Lacoste, Hollister and Forever as the top ten most liked retailers advertising on Facebook and claims they are selling themselves on the site as they discovered it as an innovative way of letting themselves be known to consumers.
The advertisers on Facebook generally let their products known on the networking site because of the number of people they can reach as friends of targeted consumers see what they are engaged with when they click on the like button below the pictures of advertisers (Stambor). In addition, Facebook advertising is cheaper on the part of the retailers while they are still able to reach more consumers with the help of their prospects’ free advertisements tot their friends. As mentioned earlier in the ads of Facebook, retailers are also able to interact with customers, telling them more about their products and answering questions which makes consumers appreciate or give suggestions to the retailers.
Being the top among the ten retailers mentioned earlier, Starbucks gained its status with a well done Facebook page (Lee) where they communicate with their customers, updating them with new products, promotions and other pertinent information that engage their fans. One noted activity of the retailer is giving away free products when they print out invitations from their advertisement on the networking site which increased their production within the promotional period.
Another retailer that took great advantage of the site’s advertisement page is the controversial Taco Bell (Lee, Singer) with the lawsuit claiming its Taco fillings do not meet the standard requirement of the USDA to be labeled as beef, the retailer used Facebook to pacify consumers. It is giving away ten million coupons to those who like them on Facebook which consequently entitles them for free Tacos and the more than five million followers of Taco Bell ...Download file to see next pagesRead More
Cite this document
  • APA
  • MLA
  • CHICAGO
(“Facebook Essay Example | Topics and Well Written Essays - 500 words - 2”, n.d.)
Facebook Essay Example | Topics and Well Written Essays - 500 words - 2. Retrieved from https://studentshare.org/business/1581210-facebook
(Facebook Essay Example | Topics and Well Written Essays - 500 Words - 2)
Facebook Essay Example | Topics and Well Written Essays - 500 Words - 2. https://studentshare.org/business/1581210-facebook.
“Facebook Essay Example | Topics and Well Written Essays - 500 Words - 2”, n.d. https://studentshare.org/business/1581210-facebook.
  • Cited: 0 times
Comments (0)
Click to create a comment or rate a document

CHECK THESE SAMPLES OF Facebook

Facebook

...Facebook Executive Summary Facebook is currently the top ranked social networking site that has surpassed strong competitors in the market due to its innovative features and options. The concept that initiated from the dorms of Harvard University by a student, has managed to attract more than 600 million users in the past 7 years. The co-founder of Facebook, Mark Zuckerberg, had been accused of stealing the concept of Facebook from three students in Harvard University. However, he won his case against them and cleared any misconceptions about the source of the concept. Facebook was launched when the idea of social networking sites had already been...
15 Pages(3750 words)Essay

Facebook

...? Facebook Introduction The growth of facebook since its introduction was phenomenal. When it was introduced, many people perceived it just as another communication channel or social network rather than anything else. However the influence of facebook over human life at present is tremendous and it is difficult to describe it in words. Business, marketing, advertising, politics etc are some segments in which facebook contributed heavily to the global public apart from providing instant communication opportunities. The recent political developments in Arab world are believed to be stimulated by facebook. In fact the current Arab revolution is referred as...
5 Pages(1250 words)Essay

Facebook

...Begin with a detailed of the network and what it is primarily used for.  Be sure to include some graphic elements. As the most used social networking site, Facebook is primarily used to reconnect and stay in touch with people; its “mission is to make the world more open and connected.”1 To join, users must first register, after which they can then create a personal profile that shares personal information, add other users as friends, post photos and videos, message and chat with other users, play games, use apps, and join countless groups, causes, and networks. A user’s Facebook page consists of several key features, including a user profile, privacy settings, news feed, messaging, video calling, the...
3 Pages(750 words)Essay

Facebook

...Running head: Web based web e-book Web based Face E-book Affiliation November 2009 Web based Face-E-Book business Emergence of the Internet has offered numerous opportunities to the businesses and industries to survive and grow not only in local markets as well as internationally. Lot of new and innovative types of online businesses can be seen nowadays. This report presents analysis of the new web based business development and implementation. This business will be an online book retailer shop that will facilitate the people to buy and search books online. The main inspiration of this system development has emerged from the “FaceBook”. This new web based system will be a website that offers the facility to people to...
2 Pages(500 words)Essay

Facebook

...Introduction Social networks have been a major part of the internet and have had a massive impact on internet users. Attracting a high number of people to become internet users is one of its effects. Social networks are an enormous area of the World Wide Web which is usually targeted for people looking for ways of communicating through different modes. Social networks operate by providing a wide range of selected ways to their users which make it easier to communicate, share different files, and create different groups with different interests, which are features that always attract internet users. The internet has a variety of different social networking websites such as MySpace, Netlog, Hi5, Yahoo and Facebook. This...
5 Pages(1250 words)Essay

Facebook

...Teacher Which of the following two positions do you agree most: communication on the internet should be made more anonymous, or communication on the internet should be made more identifiable? I am more inclined that communication on the internet should be made more identifiable. It is because the undesirable behaviours in the internet such as rudeness and digital malfeasance (identity theft, stealing information) are wrought by anonymity of the users that gives them a license to be “loose” on their behaviors. On the other hand, when users are identified who they are in the internet, they are likely to behave properly just as they would in the real life. 2. If you were the CEO of Facebook, would make information...
1 Pages(250 words)Assignment

Facebook

...Facebook Facebook Effectiveness of communication in the social media The social networking sites like Facebook involves various positive societal effects. Facebook enhances easier reach to large groups of people simultaneously. People create new friendship as well as reconnect with various people using the networking sites. People also take advantage of the websites due to the ability of reaching millions of people (Lee & Ingraffea, 2007). Experts argue that effective communication can be achieved among users of social networking sites such as Facebook. The social media sites enhance the connection with the targeted audience. This entails posting or getting the discussion started, and then coordinating the protest march. Getting... the...
5 Pages(1250 words)Essay

Facebook

..., that there is, ultimately, “no contenting some people References: Topsites, 2012. Web. 16 April 2012 : http://www.alexa.com. BBC. (2011, Aug 22). Facebook changes privacy options. Retrieved from BBC: http://www.bbc.co.uk/news/technology-14633427 BBC. (2010, Jan 28). Canada to probe Facebook privacy. Retrieved from BBC: http://news.bbc.co.uk/2/hi/technology/8484664.stm Jhonston, A., & Wilson, S. (2012). Privacy Compliance RIsks for Facebook. IEEE Technology and Society Magazine. Teschler, L. (2010). Facebook Follies and Privacy Problems. Design.com.... book: Introduction: The Web 2.0 has given the world or communications and internet a totally new dimension and vision. It has enabled new forms of communications that were not possible...
4 Pages(1000 words)Research Paper

Facebook

...Facebook Facebook is a social networking site that was founded by a 23 year old keen computer programmer, psychology student at Harvard, Mark Zuckerberg in 2005. It was not his first application since he had already launched other networking sites like Coursematch that allowed users to see those taking their degree (Harvell & Ben, 5). The Facebook platform needs that an individual creates an account that is signing up and creating a profile that will identify him or her. Friends and family use this to interact despite distance that may be an impediment when it comes to physically meeting or calling. It is important that once one joins Facebook and becomes a member, they...
2 Pages(500 words)Essay

Facebook

...Facebook Affiliation: Introduction Facebook is the biggest social networking sitein the world. It was started in February 2004 by Mark Zuckerberg when he was in college in his dorm at Harvard University with his fellow friends. It was as a way for the students within the campus to be able to communicate with each other and have fun. It later on expanded to outside of the campus and it was on the high road to success from then onwards, a success it has maintained to date despite the competitions threatening to supersede it (Kirkpatrick, 2011). The steady but rapid growth of Facebook has not been without its fair share of risk factors and some of them affect the future of the company. All...
3 Pages(750 words)Essay
sponsored ads
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.

Let us find you another Essay on topic Facebook for FREE!

Contact Us