Motivational Issues at British Gas Business - Dissertation Example

While discussing the lines of fast diffusion of Internet connectivity in various corners of the world, it can be said that the emergence of the internet has been tremendously accelerated based on the fast acceptance and penetration of various kinds of technological gadgets like the iPads, iPhones by the masses around the world. With the rapid acceptance of Internet connectivity in both the developing as well as the developed countries, the entire world has become globally connected through virtual and digital platforms. It is of considerable importance to mention that because of this global interconnectivity there has been a tremendous shift in the power balance in the market. Internet connectivity has brought forward the power of knowledge to consumers around the world. The easy access of knowledge by the consumers of both the developed as well as the developing regions is increasingly paving the way for trends related to digitization. Because of the trends of digitization, there has been a tremendous amount of cross-border demand for various products and services that are increasingly emerging from multiple small and big points around the world. It needs to be mentioned that these new kinds of demands are increasingly creating a shift of power balance in the market dynamics all around the world. Previously what used to be a market that is dominated by the power of the sellers has paved the roads for the market that is being dominated by the buyers and consumers.

Because of this new modification and shift on the lines of consumer demand, many new as well as existing companies are sensing a tremendous amount of business opportunity for various kinds of new as well as innovative business products and solutions. To tap the business opportunities that are brewing in the markets of the developing as well as the developed region, the companies that are located in various geographies around the world are seriously considering the options related to entering into newer markets. It is utterly relevant to mention that the internet is playing a tremendously catalytic role in regards to providing the information that is highly necessary for entering these new markets. Since more and more companies of multinational as well as international and transnational nature are slowly starting to enter into the market of a particular region of a new country or location, the level of competition in the market of that particular region is starting to rise. This is in return creating pressure on the already existing companies to stay tremendously competitive in the marketplace.

In an attempt to stay competitive in the marketplace, the companies in many markets around the world are increasingly trying to sport a lean structure, while cutting organizational costs. Because of the trimming down of organization-related operating expenses, there has been a direct impact in regards to the amount of manpower that will be maintained by the company as an asset. Thus, it is creating the trend of achieving more work done while maintaining a smaller and lean workforce.