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For example, a smart buyer who would want to buy more out of her single dollar can actually meet this need at Wal-mart. It has got all, if not many, for every customer who would want to find more value for their money in today’s highly challenging economy. The main objective of this paper is to examine the philanthropic efforts of Wal-mart and how they are strategically aligned with its core competencies. Wal-mart emphasizes two important philanthropic points in its mission. Save people money There are many ways how an individual can save his or her money.
However, Wal-mart emphasizes that each consumer can save their money with its various product and service offerings. For Wal-mart, saving money is associated with a low-priced product. Common sense suggests that money could substantially buy more if the products’ prices are remarkably low. In line with this, Wal-mart ensures that people can still attend to their other priorities by providing or offering those products that of substantial lower prices. For example, a particular consumer who is in a budget requires products that are substantially low in price so that there may still be left for other spending.
This means that a one-kilo sugar needs not be too expensive so that there is still a way to buy coffee, milk, and others. However, Wal-mart also emphasizes that saving money is also associated with providing the best quality that customers can rely on. It ensures that customers can really make out the best of its offerings. This means that customers will still enjoy fresh and healthy fruits such as oranges, apples and others. Providing quality to each of its product offering would mean a lot to its consumers, so Wal-mart sees to it that by providing a higher quality it does not only entices people but build up trust among them.
So here are the most important points of saving people money, it basically builds up the trust of consumers towards Wal-mart’s product and service offerings. This in return is strongly aligned with its core competencies (Wal-mart, 2011; Wal-mart, 2010; Wal-mart, 2009; Wal-mart, 2008). Living better To live a better life is another good promise of Wal-mart for its consumers. This is just the result of providing the best and competitive prices of its products for its customers. Wal-mart ensures that people can receive more, but above this is to allow them save even more.
Product chain management Perhaps, one may wonder why Wal-mart can remarkably offer lower prices for its offerings. The answer lies on its product-chain management. For many years, its core competencies are rooted in here. It can offer lower prices for goods and other related products because it substantially cut back expenses that may be passed on to the final price of the product. In order to ensure that the market or retail price of the product is low, its strategy is to provide great effort on its product chain management (Wal-mart, 2011; Wal-mart, 2010; Wal-mart, 2009; Wal-mart, 2008).
This is remarkably the root of Wal-mart’s core competencies. If it has to be analyzed, the company does not only look forward to how it can stand a cut above the other in its industry, but its aim is to help people save their money so as they could live a better life. Conclusion It is clear that Wal-mart is significantly trying to be a cut above the other in its industry by cultivating its core competencies through its low-price strategy for its product offer
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