The Power of Real Time Social Media Marketing - Essay Example

Comments (1) Cite this document
This research will begin with the statement that the success of a business idea is on the ability to own it through the patent. The patenting of business ideas ensures that the idea is by the organization, and any of its use will lead to monetary value…
Download full paperFile format: .doc, available for editing
GRAB THE BEST PAPER91.7% of users find it useful
The Power of Real Time Social Media Marketing
Read TextPreview

Extract of sample "The Power of Real Time Social Media Marketing"

Download file to see previous pages The researcher states that for Textile Company, several issues can be patented or trademarked to ensure that the new development brings positive results to the company. The success of the new development is on the ability to own it and make it the property of the company. Despite the hardships involved in the process of patenting the product, it is necessary for the textile company to look for the patent before the start of product sales and manufacture. The patent law has several terms that must be understood in order to apply and obtain patent easily. The term invention in the patent is too loosely defined as a wide range of objects. Patents in legal terms may apply to things that do not exist. The legal language is vague in such instances, and the situation may be complex if a legal proceeding occurs when no patent has been obtained. Despite the beauty of the innovation, it is vital to illustrate the success of patents because some innovation may appear to be public property if not patented. The failure to patent an innovation may make such public recognized innovations a waste of money and resources especially if not patented on time. The roll out an innovation must be done after the receiving of the patent. For example, the law of relativity developed by Albert Einstein has never been patented even after influencing the physics world massively. Such failures could be fatal for a business because it will affect the earnings of the business. Business needs to patent before starting a massive production of the product such as the success of the coca cola company patents. Patents in the UK fashion industry must be taken because the imitation and copying of product in this sector is extremely fast. If not patented, the company may lose all the research money and the product money. The power to restrict such invasion is based on the patenting of any product developed by the textile industry. The success of the company will depend on the ability to evaluate the developments and innovation and know their ability to obtain patent. Despite the evaluation, the company must apply for patent regardless of the situation of the innovation because it will facilitate understanding of the conditions of patenting. Patenting will help put a check on the competitors by guarding the innovation. However, when the application for patent is the knowledge and idea may be accessible to other members of the business community. The revelation of the secrets will affect the future of the product id the patent was obtained. The success of patenting of the new textile innovation will depend on the level of technology, and the uniqueness of the new product thus facilitates the development of product specification understanding. Action plan Intellectual rights that the company needs to protect before partnerships The development of new products and design requires patenting and protection to ensure that value can be obtained from new innovation. The failure to patent or protects it may not only lead to loss but also discourage innovation. The small textile company is in ransom because of the minimal capital outlay. Patenting and intellectual property protection is expensive to undertake especially in where the two applications must be made. ...Download file to see next pagesRead More
Cite this document
  • APA
  • MLA
(“The Power of Real Time Social Media Marketing Essay”, n.d.)
The Power of Real Time Social Media Marketing Essay. Retrieved from
(The Power of Real Time Social Media Marketing Essay)
The Power of Real Time Social Media Marketing Essay.
“The Power of Real Time Social Media Marketing Essay”, n.d.
  • Cited: 0 times
Comments (1)
Click to create a comment or rate a document
wschneider added comment 1 year ago
Student rated this paper as
The topic of "The Power of Real Time Social Media Marketing" is quite often seen among the tasks in high school. Still, this example opens a fresh perspective of seeing the problem. I’ll use the idea for my own example.

CHECK THESE SAMPLES OF The Power of Real Time Social Media Marketing

Social Media and Marketing Works Cited Agresta, S, Bough, B, B & Miletsky, J, I 2010, Perspectives on Social Media Marketing, Course Technology, New York. Berkley, H 2009, Marketing in the New Media, Self-Counsel Press, Incorporated, New York. Brown, E 2012, Working the Crowd: Social Media Marketing for Business, The Chartered Institute, London. Hollensen, S 2009, Essentials of Global Marketing, Pearson Education, New York. Macy, B & Thompson, T 2010, The Power of Real-Time Social Media...
13 Pages(3250 words)Essay

Social media marketing

...growth, as for instance when the entrance of the brand in a new market is attempted. Brands which enter the market for the first time could be also promoted through the social media in the following ways: a) a blog could be developed for presenting the brand’s characteristics, its benefits and its advantages compared to other brands of similar role/ characteristics; consumers could visit the blog and be informed on news related to the brand, such as public events, speeches, or campaigns; b) an account should be developed in most popular networking sites, such as Facebook and Twitter; in this account, important information regarding the brand’s...
3 Pages(750 words)Essay

Social Media Marketing

...have grown to be increasingly aware of the impact that social media could have on its success or failure and accordingly try to woo the consumers with the best they can offer. For example the “LG- Find Your Bliss” campaign was successful in creating 80000 fans in the fan page in relation to Face Book, was published in more than 100 blogs and was tweeted more than 75 times in a time span of merely 4 weeks (Social Media Marketing, 2011). Social media has aided consumers’ voice to reach to their desired targets. Although consumers had voice, social media...
5 Pages(1250 words)Essay

Fords social media marketing

...?Ford’s Social Media Marketing Introduction Contemporary business strategies evolve along with the introduction of social media as a marketing tool. In their attempt to attain a distinct business edge, companies leverage social media to increase productivity and market appeal. Mangold and Faulds mention that social media marketing is a hybrid mix of various promotional methods, which includes personal selling, word-of-mouth advertising strategy, and consumer relations (358). For instance, social media...
6 Pages(1500 words)Essay

Social Media Marketing Plan

...that the random intangible ones (Sandler 1). The organization should listen, increase participation, and implement social media marketing by posting short updates. Short updates encourage people to read because people lack patience and time to read long updates. Additionally, the organizations should post the updates at an appropriate time. For instance, most individuals use the social medial in the afternoon. This is the most appropriate time to post the updates. The organizations should also frequently post questions. This will enhance engagement and enable them to listen to the audiences (Lauby 1)....
4 Pages(1000 words)Term Paper


...1920s when television and radios were top-of-mind in the field of advertising, face-book, twitter, and other social networks have become popular marketing and promotional sites for a number of companies (Wollan et al., 2011, p.56-65). Finding a workable and economical marketing solution is the holy grail challenge for top markets today. Advertising lost influence and dominance of the media when internet accorded all the audience the ability and power to manage and run personalized message delivery systems. With facebook, myspace, linkerdIn, instagram, blogs, pinterest, foursquare, yelp, and twitter attracting more than 89% users, it is...
4 Pages(1000 words)Essay

Social Media Marketing

...? Literature Review: Social Media Marketing Grade (November 19th, Literature Review: Social Media Marketing Introduction Communication is a fundamental aspect, especially for effective learning of any institution. Further, a well-structured communication network serves as a competitive advantage for an organization, when it is targeted towards reaching out and informing the world regarding the existence, operations and performance of a given institution, and thus luring and arousing interest from people who may need the products or services offered by the institution (Cambria, 2011). Having such targets, the social...
4 Pages(1000 words)Research Paper

Social media in marketing

...entirely. Now a day, maximum extent of the entrepreneurs desire to promote the features and benefits of the product lines of their brands through online sites or social media such as face-book, twitter, LinkedIn and others. By doing so, the entrepreneurs might reach a wide range of customers in a very small time span that improved its position and ranking in the entire globe. Along with this, due to the use of social media sites, the level of awareness of the customers also enhances to a significant extent that may enhance the trust and reliability of the brand in the market among other rival contenders (Macdonald, 2013). Apart from...
12 Pages(3000 words)Research Paper

Social Media Marketing

...the followers. To have a successful social media marketing strategy, it is clear that a consistent message shall be delivered across all the social media marketing channels. Irrelevant Contents delivery New marketers often fail to deliver contents which are demanded by the followers. Posting irrelevant contents can be detrimental as it can lose its value for the followers. Post contents which belong to real life and can help followers to relate their ordinary day life with your brand. Above five mistakes can actually fail the whole social media...
2 Pages(500 words)Essay

REVINATE Social Media Marketing

...Revinate Social Media Marketing W Los Angeles WestwoodHotel is a hotel located at the end of Beverly Hills. This hotel thatis posh, three-star hotel is situated just 20 minutes starting the airport and near the shopping area and beach. It has complete business facilities for commercial travelers, including banqueting, meeting rooms, and internet rentals. W Los Angeles also has recreational facilities such as a shopping arcade and spa. Delightful food is also served at the restaurant. Rooms availableat W Los Angeles Westwood Hotel are in categorized into four rooms i.e. 1,2, 3 and 4.Each room in those four categories accommodate both adults and children. Children rooms have some policies...
3 Pages(750 words)Research Paper
sponsored ads
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.

Let us find you another Essay on topic The Power of Real Time Social Media Marketing for FREE!

Contact Us