The Successful Business Plan for Ann Taylor - Case Study Example

Comments (0) Cite this document
The paper 'The Successful Business Plan for Ann Taylor" discusses that in the first place it is the responsibility of the department’s manager for the employees to make sure that the employees working under him are motivated and are giving their performance as is required by the company. …
Download full paperFile format: .doc, available for editing
GRAB THE BEST PAPER97.2% of users find it useful
The Successful Business Plan for Ann Taylor
Read TextPreview

Extract of sample "The Successful Business Plan for Ann Taylor"

Download file to see previous pages ANN TAYLOR should extend their brand to the cosmetics line as well so that they can secure their name as the complete brand for women offering from shoes, jewelry, casual dresses, and formal event dresses as well, this will give them a complete edge over the other competitors and secure a niche for them. The main objective of the introduction of the new line is to add value to the existing brand. The mission of the business is to provide any women belonging to any class to dress in a fashionable and pleasing way and be able to accessorize their personalities with the best possible dresses, jewelry, footwear and now makeup. The vision of the business is to be the world leader for women all over the world and to be the fashion leaders. As far as the stakeholders of the project are concerned, the major stakeholders include the management, employees and customers of the organization. For instance, management is highly concerned about the effectiveness of the project because it has incurred a huge fund for its success. The employees are the primary target as their skills would be improved from the entire training process and customers concern can be addressed in the sense that they would get a better delivery of products and services once the employee’s skill is improved. The development of the employees should be done at two levels. Two of the departments are responsible for this together. In the first place, it is the responsibility of the department’s manager for the employees to make sure that the employees working under him are motivated and are giving their performance as is required by the company.
The departmental head is responsible to make sure that the development of his employees is not neglected and takes place duly. The easiest way to find the gap in the requirements by the company and the kind of work that is delivered by his staff is constant research within his department. When the manger is designing the strategy that is required for the department, the core competencies for the department should be defined as per the requirement, also the skills that are required to be possessed by the employees to reach the goal task of the department. The skills and competency of the team should also be analysed on a constant basis. It is the duty of the manager to relay any kind of gaps that he discovers after the analyzing of the skills and the competencies to the Human resource department of the company and inquire if there are any kind of related training available, and be able to convince them that this sort of training can help the organization achieve better and improved results. It is necessary that the training requirements of the department are clearly identified and relayed with the exact gaps that exist so that adequate training is provided to the employees to fulfill that gap. It is a very common practice that departmental heads do consider finding and defining gaps as their own personal duties, they consider it as the duty of the Human Resource department. They consider that the HR department of their firm should identify and provide the training.  ...Download file to see next pagesRead More
Cite this document
  • APA
  • MLA
(“The Successful Business Plan: Secrets & Strategies Essay”, n.d.)
Retrieved from
(The Successful Business Plan: Secrets & Strategies Essay)
“The Successful Business Plan: Secrets & Strategies Essay”, n.d.
  • Cited: 0 times
Comments (0)
Click to create a comment or rate a document

CHECK THESE SAMPLES OF The Successful Business Plan for Ann Taylor

The successful business plan: secrets & strategies

...?Part INTRODUCTION Business plan is an important business document that defines the basic concept of the business, what and how the business should be able to achieve success, its industry and also the direct and indirect competitors of the company. Business planning is helpful in determining whether the management or the entrepreneur should go ahead and start the business or not and whether the business would be profitable or not. Business plans help investors to analyse whether their investment would yield sufficient amount of profits or the amount of profits that they desire. Not only business plan is helpful for investors to analyse whether they should invest or not but it gives a foundation and a basic building blocks... to the...
12 Pages(3000 words)Assignment

Ann Taylor Brand Analysis

... they think of AT despite the restructuring efforts of the company. All the five respondents said that they owned an Ann Taylor product. In addition, most of the participants said that they gave great emphasis on company’s reputation while choosing a clothing brand. The survey also indicated that poor quality and style are the main reasons why customers are reluctant to buy AT products. Misconceptions like ‘AT still follows a conventional business pattern’ also have adversely affected the brand’s reputation and thereby sales volume. Nowadays, AT deploys celebrities and initiates advertisement campaigns to change its brand image and associations so as to make consumers enlightened on particular product characteristics and quality... whether...
5 Pages(1250 words)Term Paper

Business Ethics for Successful Business

...Business Ethics for Successful Business The article is a descriptive study of an important area associated with consumer behavior in terms of business ethics. The main question highlighted in a holistic form was whether unethical practices in business regarding services become an ultimate cause of business failure. The main aim of any business in today’s world is to attract customers, keep them satisfied and make an effort to retain them. Due to an array of reasons, customers are rational and are aware of their costs and returns associated with an investment. They are also exposed to a variety of...
3 Pages(750 words)Research Paper

Developing Successful Business Teams

...?Developing Successful Business Teams Table of Contents Introduction 3 2. The Features of Successful Business Team 4 2 Characteristics of a Successful Business Team 4 2.2. Assessing the Importance of Team Role 6 2.3. The Implication of Theoretical Models in terms of Building Successful Business Team 6 3. Developing Ability to Support Team Effectiveness 7 3.1 The Stages of Team Development 7 3.2. Plan for Motivating Team Members to Achieve Given Objectives 9 3.3. Encourage Open Communication between Team Members to Support Team Development 12 3.4 Evaluate Ways to Resolve Conflicts among...
20 Pages(5000 words)Essay

Successful business plan

...? Successful Business Plan [Pick the Executive Summary: Zug Al Arbat captures people who want to avail quality spare parts for their vehicles at low costs. They earlier have been operating under the name of Zubaida tul Arbat as a small automobile workshop. With recent up lift in their funds, they attempted to spread out their services and target the most available market of abandoned vehicles. The idea of combining abandoned cars with new spare parts is as in not a new one, but no one in the Kingdom of Saudi Arabia has as yet attempted this combination (Historic Vehicle, 2012). They have designed their business to halt the speeding industry of car abandoning and transfer...
6 Pages(1500 words)Assignment

Successful Business Venturer

...What unique traits or personal characteristics will make you a successful business reader To become competitive in the current global market requirespeople and business leaders with a good sense of foresightedness, strong will and commitment, and the gift of persuasion. These traits are parallel to what the book "The 10-Day MBA" proposes in the Leadership VCM Model. According to the author, a leader must have - vision, commitment, management skills (Silbiger, 2005). Successful business ventures have people behind them who are comfortably grounded on the basic principles of doing business but at the same time have the ability to look...
2 Pages(500 words)Personal Statement

Successful Business Management Practice

...Management principles such as team based working environment, experimentation, continuous learning, benchmarking, reduced cycle time and others etc. The role of communication and information sharing has increased tremendously among business organisations because the managers strongly believe that they are operating in a complex world of globalisation, where they have to grapple with challenges at every stage. This report will critically evaluate the notion that successful business management usually requires the implementation of an appropriate management structure and culture together with effective methods of managing the behaviour and attitude of the business...
7 Pages(1750 words)Case Study

Steps for Successful Business

... Introduction A business always presents challenges from time to time. A successful business is one which takes the challenges face on due to its strongly established set up. The implementation of quality management procedures, provision of childcare at work for female employees, guidance by the supervisors and also flexibility of work can help a business not only be more productive but also provide it with the ability to encounter problems. Strict discipline in quality management along with care, support, guidance and flexibility for the employees ensures the business with trust of its customers along with profitability. An SQM can provide the...
6 Pages(1500 words)Essay

Ann Taylor: Survival in Specialty Retail

...where most would have expected her to hold her ground until the crisis storm passed. Ann stuck to her decisions because her plan was not for the immediate results but the long term ones and she was not going to let anything get in the way of her achieving her goals. She heavily relied on the growth of individual brands and this turns out to be her corporate strategy. This is so because she worked on different angles to make her strategy succeed like eliminating positions within the company that would prevent the smooth running of the strategic plan. The company had to be restructured so that it would be friendly to the strategy and aid the long term plans; the management...
1 Pages(250 words)Essay

Operating a Successful Business

...Operating a Successful Business Operating a successful business is usually a tedious task faced with many problems and challenges. Addressing the challenges is an aspect involving proper planning and development of effective strategies that would successfully addressing the problem involved. For any individual involved in operating a business, proper understanding of the income and expenses to establish a balance between operating costs and profits realized from sales is very important. From the individual Expense report, there a number of aspects that need to be addressed in ensuring that lasting solution is realized from the various challenges that businesses face. In whatever activity an individual engages in, it is usually... of...
2 Pages(500 words)Essay
sponsored ads
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.

Let us find you another Case Study on topic The Successful Business Plan for Ann Taylor for FREE!

Contact Us