This paper is a business plan that outlines the mission, aims and goals of the business. It also makes an extensive analysis of its market, customer base, competitors and the marketing strategy that the business will use in order to venture into the market. …
Download file to see previous pages...
....................................13 16.0 Risk management .......................................................................14 Bibliography Executive summary N&M is a ladies-only health centre located in Luton. It offers physical fitness programs that are specially designed to meet the unique needs of women. The facility targets a selected portion of the ladies market, mainly the middle and upper class women. This business plan outlines the mission, aims and goals of the business. It also makes an extensive analysis of its market, customer base, competitors and the marketing strategy that the business will use in order to venture into the market. There is a clear outline of the kind of people the business requires for it to be successfully operational and their expected compensations for the various groups of people it will employ. In addition, the plan indicates a detailed profit forecast and detailed monthly cash flow forecast for the first year of operation. This is followed by an explanation of the chances of success of the project and an acknowledgment of the probability of its failure. Finally, it outlines possible risks and potential ways of managing them. 1.0 Introduction There is an increased need to create a personalised environment for women so as to encourage them to pursue their fitness goals. The number of women who have an active life but do not seem to spend sufficient time in gyms or other physical fitness activities is higher. It is also evidently, there a high number of women looking for fitness centres where their unique needs can be met. It is for these reasons that N&M was established as a female only physical fitness gym. 2.0 Business details N&M is a health club, a female-only physical fitness gym that offers...
This research will begin with the statement that there is an increased need to create a personalised environment for women so as to encourage them to pursue their fitness goals. The number of women who have an active life but do not seem to spend sufficient time in gyms or other physical fitness activities is higher. It is also evidently, there a high number of women looking for fitness centres where their unique needs can be met. It is for these reasons that N&M was established as a female only physical fitness gym. N&M is a health club, a female-only physical fitness gym that offers exercise equipment, massage, swimming lessons, weight reduction and weight training program, fitness classes, and childcare centre. The centre seeks to create the most conducive and personalised environment where females of ages 18-50 can pursue their fitness and weight reduction goals. The business specifically focuses on urban professional women, young mothers and urban entrepreneurial women who are looking for a fitness centre that can focus on their unique needs. The childcare centre provides a range of play activities that keep the children of the clients happy. From the selection of machines, professional training staff to the organisation of the childcare centre, Smart Ladies has created a supportive fitness and weight reduction experience that will attract new members by a word of mouth. N&M operates as a sole proprietorship. The business will be domiciled in a strategic location in an uptown street in Luton.
...Download file to see next pagesRead More
Cite this document
(“Health Club Business Coursework Example | Topics and Well Written Essays - 2750 words”, n.d.)
Retrieved from https://studentshare.org/business/1395811-health-club-business
(Health Club Business Coursework Example | Topics and Well Written Essays - 2750 Words)
“Health Club Business Coursework Example | Topics and Well Written Essays - 2750 Words”, n.d. https://studentshare.org/business/1395811-health-club-business.
The paper takes the different aspects of marketing plan including the assessment of Israeli market environment, various attendance objectives for the club, detailed analysis of market segmentation as well as target markets and the different elements of marketing mix such as promotion, price, place and product.
Management aims to acquire its first 1000 member within the first year of operations. Fitness One will advertise via mainstream media will also utilize the Internet as secondary Sales and Marketing channel, aiming to tap the rest of England as potential expansion areas for the fitness gym in the next five years.
They’re quite aware of what they’re going through…” while the song “Don’t You” by Simple Minds plays in the background. These two factors sort of psyches up the audience that this is a story about the young; it is a classic film in the sense that the story’s theme is still as socially relevant today, as it was first shown 26 years ago.
Arsenal Football Club is one of the biggest specialized football clubs in the world and is situated in London. It is counted among top most renowned clubs in football. Previously, this club was known as ‘Dial Square’ and in the year 1891 the club was renamed as ‘Woolwich Arsenal’.
Balance Sheet 30 Reference list 32 Appendix 33 Executive summary Pizsho, name of the shop, is the latest player in the food industry. The shop is located in a very comfortable, populous town with very strong desire for extra dining options. Having been motivated by the anxious and needy families for quality food services, the shop is strategically located in the town to take the privileges of the hungry population, especially the families.
The study examines globalization and the importance of catering to the individual culture, needs, desires, norms and values, and other unique aspects of each target market in order to develop a market strategy that will lead to a win-win situation for both the company and its emerging markets.
on to do something which a reasonable man, guided upon those considerations which ordinarily regulate the conduct of human affairs, would do, or doing something which a prudent and reasonable man would not do,” It is a breach of legal duty which causes damage that was not
In the essay, the author describes three major players in this industry arHolmes Place, David Lloyd Leisure and Fitness First, analyzes an industry of the health club market to understand the main opportunities and threat that these companies possess from one another, and gives detailed information about their main business strategies
Researchers have indicated that days to come, America will remain constant as the most powerful country on earth for a long time. However, the United States military and economic strength would go down if attacked by
6 Pages(1500 words)Coursework
GOT A TRICKY QUESTION? RECEIVE AN ANSWER FROM STUDENTS LIKE YOU!
Let us find you another Coursework on topic Health Club Business for FREE!