I would like to thank you first of all for expressing faith in my abilities and for giving me the opportunity to prove myself to your company. Were I to become part of the Fun & Fancy Athletic Shoe Co., I will certainly do my best not to be a disappointment to you. …
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With reference to our previous conversation, I am very much for the idea of launching F&F's products in the international market. I have analyzed this, and found it to be an extremely viable idea. The international market is much bigger than the local one and the potential for sales and profits is great. Growth rate in many foreign markets can surpass domestic markets and can help in keeping the company's competitive local competitive advantage. Of course, as with any business venture, there are real risks involved, but I believe that with the proper execution and the right marketing strategy, the benefits would far outweigh the risks.
Since F&F has already established itself in the local shoe market, I believe that extending this success internationally is but a natural and logical step. A product's domestic success is a good indicator of its chances in the overseas market, especially if similar conditions and needs are present. But what works here may be different in other countries, so each market should be treated individually, screening it for entry options for marketing as well as being sensitive of its cultural implications.
I understand your apprehension about making foreign investments (building overseas factories, etc.) so I suggest exporting. This strategy would optimize the capabilities of local factories, and your plan of expanding the operations in Florida will be helpful in this matter. In addition to that, the excess local production capacities can be sold to other markets.
My long-term objective is to make F&F the brand synonymous with high-demand, high-quality, luxury sporting goods. F&F is already known for making high-quality products without competition, and this could be our key to success. We must pursue an aggressive marketing campaign to build our brand image since this would maintain our considerable competitive advantage.
Upscale markets in the sporting industry is very lucrative. My strategy is to fill untapped markets that desire high-end, high-quality shoes; to know what this market wants and fulfill its needs. Potential buyers are willing to spend more on products if it builds their image and makes them look good. F&F products, being of high quality and fashion would undoubtedly fill the niche for this market. Having no direct competitors makes this goal much easier.
The possibility of counterfeit goods is a problem that could not be totally eradicated. However, I believe any potential competition from, say, Chinese imitations will not be great, as the competition is based on quality rather than price. Also, the target market is comprised of discriminating customers and will realize the inherent value of owning the real thing.
Good planning should not be overlooked. Formulating a good export strategy by proper market assessment and knowing the right information will ensure that the company makes the best choices and that resources are optimally used. I am aware that taking you up on this kind offer is no easy task. But armed with the proper understanding of international markets and thorough planning, I am confident that we can pull this off. I am enthusiastically looking forward to the opportunity of working for F&F. I look forward to hearing from you soon
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An essential requirement of professional knowledge and abilities is collaboration which should be not only between education and practice but also between the qualified working professionals and the academic institutes. Professional knowledge and abilities play a vital role in any individual’s success.
Funded by membership due of its 300,000 members spread across the 50 states of the United States, the association is officially nonpartisan, non-union, is not a lobbying organization and is licensed as a 501(c)(6) professional trade association (Association of American Educators, 2011).
In assisted living facilities, the quality of life of the residents is an important parameter, and in most of the cases, the person-centred care process must be enhanced, which may be compromised by the learning disabilities associated with such conditions.
Both persistence and determination have driven me in this profession. I love nursing, and educating my patients and their families in taking charge of their health. This is the main reason why I became a Public Health nurse and obtained my certification in home health.
Since my early childhood I am found of music. I enjoyed playing piano, violin and oboe, and since my school times I wanted to join some ensemble or orchestra in order to satisfy my ambitions and to develop as a musician. An old friend of mine arranged a meeting for me with the concertmaster of a string orchestra, which was formed from students and former students of Music College in my city.
fidence in my abilities, I would never have tried to pursue higher education in the United Kingdom as my parents were not exactly supportive of the idea.
Here I am now, studying in the United Kingdom as a new era begins to dawn upon the Commonwealth with Queen Elizabeth slowly
Writing is how I express myself best. It is through writing that I can reveal the information or knowledge that I have to a reader or my audience. For example, upon reading my notes in preparation for examinations, I write to establish how best I have memorized the main points. In this regard, I rest assured that when the day of examinations approaches, I will respond to the set questions without much of a problem.
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