Something relate to Visual Culture and Institutions of Meaning - Annotated Bibliography Example

Annotated Bibliography Analysis, Rampley, Matthew. Exploring Visual Culture: Definitions, Concepts, Contexts. Edinburg University Press, 2005. This book offers honest explanation on what visual culture is. He says that Visual culture is not a static activity but is the impact on how culture influences us and how we look, feel and act in certain things. Visual art develops from the idea that the visual presentation of meaning mostly fills post modernity (Rampley, 58). Visual culture examines the function of cultural production and visual practice in the fashioning of consumer desire, race and ethnicity, urbanism, spatial experiences, gender identities trans-cultural and historical image flows.

Historically “culture” it is understood to be something that influenced the separate of the elite from the rest of the world. (Mitchell) In addition, it has inextricably linked to how people theorize the visually and visual. Visual culture spans in most different Medias. Photography, digital media, industry of medicine, film, television, fashion, advertisement, also signage can be seen as visual culture. Communication is the passing of information from one party to the other. In the world, communication is the only way of passing information between two parties; however barrier associated with communication hinder its efficiency.

Communication and cultural industry make a full theoretical approach to the social, political and culture effects of film, music, video, television radio and digital “content producers” in the postindustrial economies. (Rampley, 124). The traditional culture and the modern culture highly differ in a number of ways. In the traditional culture lied more to a formal way of communication in comparison to the modern one that consist both formal and informal ways. Assessment of this source Rampley says that the industry’s support and regulation are influenced by interactions among legal technologies and regulatory matrixes.

Rapleys information’s is reliable as he says that through visual culture, there are many things happening for many reasons and in different ways. For instance, published images of journals, magazines and advertisements. Analysis of these models against the contextual background is interpreted as either political leanings or implied meanings. By the advertisement, we can observe all sorts of cultural juxta-positioning each classical art against robots. The use of digital media for example cell phones, iPods create the unprecedented speed of image transmission and proliferation.

( Rampley, 200). This reliable source dates back in 2005, so it is reliable.The day-to-day experience gotten through this visual art changed my way of thinking and fits and feel that this explanation can be included in my project. This is because it includes texts, graphic design architecture, and logos. These tangible visual arts, can be seen and can be felt. However, there are challenges of studying visual arts as kruger suggests. Visual culture has challenges as a system but not as pure state.

Visuals are not pure imagistic but include texts and graphic design, architecture, logos as I had said earlier. ( Rampley, 215). Works CitedRampley, Matthew. Exploring Visual Culture: Definitions, Concepts, Contexts. Edinburgh University Press, 2005.