The Theories of Tourism and Gastronomy - Report Example

Tourist Report Name Date Course Introduction Australia has multiple tourist destinations that attract both the local and international tourists. Yering winery and Queen Victoria market are tourist destinations that are located in Victoria. A tourist destination has to posses several characteristics in order to satisfy the tourists. Gastronomy mainly deals with food and drinks and the theories of gastronomy and tourism are useful when it comes to the description of a tourist destination. Gastronomy is closely linked to tourism as tourists will always come across different cultures and food when visiting different destinations (Ryan, 2012). Most of the tourists usually travel to different destinations to taste the different food and drinks and hence build relationship between gastronomy and tourism. The theories of tourism are useful in explaining the experience of the tourist with regards to the destinations that they visit. Various relationships have also been established between gastronomy and tourism. The reports that are written by tourists may create an understanding of gastronomy. On the other hand, the concepts of tourism determine the hospitality of a destination. The report thus discusses the theories of tourism and gastronomy in relation to Yering winery and Queen Victoria market. Discussion Background information of Yering winery Yering is a popular tourist destination and it known for its high quality wine. Yering relies on the grapes that are grown in Yarra valley for the purposes of making its wine. The tourists are free to visit the farms where the grapes have been grown. Yering winery usually prepares several brands of wine for the consumption of the local as well as the international tourists. Some of the common wines that are prepared by Yering winery include Agincourt, Chardonnay, pinot noir, dry red wine, Portsorts, Underhill Shiraz, Carrodous Merlot and Carrodous viognier. Fresh grapes from the vineyards are usually used for the purposes of fermenting the wine and hence its high quality. The wines that are fermented at Yering Winery are usually of different alcoholic contents with some having very low alcoholic contents. The varying levels of alcoholic contents are differentiating in terms of ensuring that the consumers are satisfied. The tourists may find a special wine they interested which is fermented at Yering Winery. This enables the tourists to enjoy their visits while they sample and taste different types of wines. The prices of the wines are also affordable and hence enabling the tourists to purchase the wines of their choice. The highest quality of cork is usually used by Yering wineries for the purposes of ensuring that the wines are in good condition. The wines from Yering Winery have low chance of cork tainting due to the high quality of cork (Geddes, 2011). Developing a sense of belonging and shaping the society According to the gastronomy theory, an authentic meal is useful in terms of providing closeness to culture and other people (Gatan, 2013). This is applicable in the case of Yering wineries as the taste of its different wines provides closeness to the Australian people and culture in terms of winery. The international tourists also develop a sense of belonging to the local culture when tasting or consuming the wine from Yering, and breathe in space of winery. This is due to the fact that the grapes that are used for fermenting the wine are usually obtained from the local winery. Gastronomy usually promotes the production of food and drinks that are sensitive to the environment and it nourishes the body and mind. This best describes the wine that is usually fermented at Yering winery. The wine is smooth and it nourishes the body and mind of those who consume it. The people who are responsible for producing drinks shape the society since the theory of gastronomy emphasizes that we are what we eat. Yering winery being the producer of the wines shapes the society and creates as sense of belonging. It is for this reason that the tourists are usually attracted to the products of Yering winery. Gastronomy usually brings about a close relation between the people within the society. The taste of Yering wines is thus an interesting activity in term of ensuring that the tourists enjoy their visits. The services in the Yering are also friendly and the tourists are may taught wine history to make self blend in. Developing a sense of identity The concepts of gastronomy are implying the human pleasures that food and drinks is what keeps the people happy. Most tourists who visit Yarra Valley are usually attracted by the wine by Yering Winery. Most tourists who visit the region have to taste the wine. This is an indication that Yering winery has developed a sense of identity in the region among the tourists. A meal is considered a cultural artifact according to the theory of gastronomy (Beer, 2014). Food brings about a sense of identity among different communities. The wine from Yering winery is also considered as a cultural artifacts and hence it ability to attract the tourists both from the local and international scene. Gastronomic theories emphasize the importance of cultural dimension and values among the chef or people preparing drinks as their products usually reflect a certain culture. The products of Yering winery reflect the local culture of the Australian people in Yarra valley. Gastronomy satisfies the needs of the tourists through the provision of different products that can only be found in the particular tourist destination. Providing an understanding of the destination According to the tourism theory, most of the tourists visit a destination due to its unique features (Peccini, 2012). Yering Winery provides the tourist with high quality wines which may not be found anywhere else in the world. The gastronomy tourism theory also highlights the ability of a tourist destination to provide a local cuisine to the tourists. The quality and taste of the wines is therefore useful to the tourists in term of enhancing their experience. Yering winery also provides an opportunity to the tourist to learn about the fermentation process of the wine and hence providing them with vital information with regards to the Australian culture. The quality as well as the genuineness of the wine fermented by Yering winery is a factor that attracts the tourists to visit the region to taste the wine. The products of Yering winery are quite genuine and original which inspires the tourist to visit the region. Tourist can find a memorable experience by visiting the winery and consuming its products. Yarra valley where the winery is located is also a popular tourist destination and the wine enhances the experience of the tourists. The tourists who are in need of an original and genuine wine can be satisfied by visiting the region. Most of the tourists who have visited the region have experienced the culture of the Australian people in the region. Queen Victoria Market Background information of Queen Victoria Market Queen Victoria is a tourist destination in Melbourne that attracts a high number of local and international tourists. The market offers a variety of products including fruits, vegetables, meat, poultry, seafood, gourmet and deli foods. Non food items are also sold at the market. A hot doughnut van has also been operational in the market for over half a century. This has become a local tradition in the market band it commonly known as jam doughnuts which are also a popular among the tourists. Queen Victoria Market is also known for its honeycombs that is attracts the tourists due to its high quality and original taste. The market is usually opened everyday except for Monday and Wednesday. In the summer months, the market is usually opened on the evening and at night. Dinning, bars and live entertainment are usually open at night on Wednesdays during the summer months in order to enable the people to have fun. The food products that are sold in the market are usually fresh and hence satisfying the demands of the customers. The authorities are also putting in place measures to ensure that the market is improved. Queen Victoria Market is also equipped with the largest set of solar panels in Melbourne that is used for the purposes of providing electricity. The market experiences a lot of activities during Halloween and a lot of superstations also surround the market. This is considering that some parts of the market were initially a cemetery and it is old as it was officially opened in 1878 (Guides, 2014). Defining the society According to gastronomy theory, the fountains of hospitality are in gastronomy and this can be reflected in Queen Victoria Market. A lot of hospitality is displayed in the food that is sold in the market and hence its ability to attract the tourists. The human characteristics are usually established through food and drinks. It is one of the reasons that Queen Victoria Market influences the different human characteristics. The availability of different food and drinks in the market makes it popular and hence its ability to attract the tourists. On the other hand, the market offers food and drinks that are mainly associated with the Australian culture and hence creating an identity through food and drinks. According to the gastronomy theory, the pattern of food and drinks is important in defining a particular community (Zanoli, 2013). The food that is found in the market is different in terms of taste and this includes the organic vegetables and the farm products that create an identity of the Australian culture. Every culture has its own specific cuisine all over the world including Australia. It is for this reason that people from a certain culture are associated with certain food or drinks. The levels of hospitality to the tourists are also high in the market due to the food and drinks that are sold. The gastronomy theory emphasizes the importance of food and drinks in identifying the relationship between the people in the society as most people will always share a meal and hence defining their relationships. The market offers an opportunity to the tourists to learn about the Australian culture. Defining hospitality According to the theory of culinary tourism, tourists travel from one country to the other in order to experience the food of other countries. Queen Victoria Market provides a perfect place for culinary tourism because the availability of different food and drinks that are served in the market. A variety of food and drinks that are found in different parts of Australia are sold in the market and hence providing a perfect place for tourist to sample the food and drinks from Australia. According to the culinary theory, food, drink and accommodation are ranked alongside the hospitality. The availability of a variety of food in the market is an indication that the level of hospitality is high and hence impacting positively on the experience of the tourists. A memorable eating and drinking experience can be found at Queen Victoria Market and hence its ability to attract the tourists. According to the culinary tourism theory, the food experience determines the ability of the tourists to enjoy their visit in a particular destination (Hashim, 2013). A cuisine is a manifestation of culture according to the culinary tourism theory. The tourists can learn more about the culture of the people in Australia by visiting the market. The atmosphere and facilities in the market also support the culinary tourism. It is for this reason that most of the tourists visiting Melbourne usually visit Queen Victoria market. Conclusion In conclusion, it is evident that Australia provides unique tourist destinations. Yering winery provides a destination where the tourist can sample and taste different wines. The destination is also useful in gastronomy tourism as the local as swell as the international tourist can visit the region in order to sample different types of wines. It is also evident that gastronomic tourism is vital in terms of enhancing the experience of the tourists. Queen Victoria market is also an important tourist destination that satisfies the needs of gastronomic tourists. The availability of a variety of food and drinks in the market plays an essential role in enabling the tourists to sample the Australian cuisines. It is also evident from the gastronomic theories that food defines the identity and culture of a particular society. Most of the tourist who visit Queen Elizabeth Market can learn about the culture of Australia by tasting the different varieties of food. It is also evident from the culinary theory that the food plays an essential role in ensuring that the tourists are able to taste the genuine and original products from a particular community. List of References Peccini, R, 2012, The promotion of Brazilian gastronomy in tourist brochures-a review of Lisbon International Tourism Exhibition (Btl-2012), Rosa dos Ventos, 4(3), 335-351. Geddes, R, 2011, Australian Wine Vintages: 2012, UNSW Press. Guides, R, 2014, Rough Guides Snapshot Australia: Melbourne and around, Penguin. Ryan, C, 2012, Analyzing the evolution of Singapore's World Gourmet Summit: An example of gastronomic tourism, International Journal of Hospitality Management, 31(2), 309-318. Gatan, D, 2013, Study regarding the stimulation of the mountain development through gastronomic tourism. In 15th International Conference" Romanian rural tourism in the context of sustainable development: present and prospects", Vatra Dornei, Romania, 23-25 May 2013. (pp. 107-118), “Gh. Zane" Institute of Economic and Social Research, Iaşi Branch of Romanian Academy. Zanoli, R, 2013, Turning food into a gastronomic experience: olive oil tourism, Options Méditerranéennes. Série A, Séminaires Méditerranéens, (106), 97-109. Beer, S, 2014, Food tourism: food fairs, festivals and markets, Tourism (London), (157), 10-11. Hashim, N, 2013, An investigation into official tourism websites for promoting food tourism in ASEAN countries, Asia-Pacific Journal of Innovation in Hospitality and Tourism, 2(2), 171-182. Read More