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Analysis - Essay Example

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Recreational campsites offer a great experience for both external and internal tourists. It is highly affected by both external and domestic factors. Government policies can…
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Analysis
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Tourism Analysis al Affiliation) A business environment is the blend of internal and external factors to form to manipulate the business functions of a corporation (Anderson, 2013).
In 2012, the United States of America generated approximately $1.6 trillion from the tourism industry. Recreational campsites offer a great experience for both external and internal tourists. It is highly affected by both external and domestic factors. Government policies can influence the existence of the campsites. On the other hand, improvement in technological advancement in hiking is controllable by the business. A new business has minimal barrier to the entry of the market. The initial cost of starting a recreational campsite is high. The number of similar businesses around will determine the prices of the campsite (Stanisavljev, Djordjevic & Cockalo, 2014).
The amount of tourists in the country affects the amount of money vacation lodges make. An external factor influences the existence of vacation lodges in the industry. Competition among various lodges is significant, and it is an external factor. Increase in disposable income increases demand for vacation lodges in an area. The level of disposable income plays an important role in determining the number of tourists that will apply for the lodge (Glaeser, 2014). In relation to, provision of quality services is an internal factor, which is under control of the business. There are few barriers to entry of the market. It has a moderate start up cost and the main threat to the business is a similar business.
Tour Operators are prominent individuals in the tourism industry due to their services. Barrier to entry to the industry is an external factor, which the company cannot control. Barriers to the entry of the market are moderate. Advertising and marketing of the enterprise are internal, which is under the supervision of the enterprise. They can play a major role in attracting customers. Competition is by virtue of loyalty of customer and provision of quality services retains customers and builds a brand name (Day, Eliason, Wallenberg & Schumpeter, 2013).
Capital investment is not high and competition is very high. Online companies are a major threat to the business and it relies heavily on the existence of travel agents.



References
Anderson, D. (2013). Organization development. Los Angeles: Sage.
Day, R., Eliasson, G., Wallenberg, M., & Schumpeter, J. (2013). The Dynamics of market economies. New York: North Holland.
Glaeser, E. (2014). The Political Risks of Fighting Market Failures: Subversion, Populism and the Government Sponsored Enterprises. Journal Of Legal Analysis, 4(1), 41-82. doi:10.1093/jla/las006
Stanisavljev, S., Djordjevic, D., & Cockalo, D. (2014). Analysis of competitiveness of domestic enterprises on the global market. Singidunum Journal Of Applied Sciences, 9(1), 1-8. doi:10.5937/sjas1201001s Read More
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