The hotel is one of the prestigious five-star hotel in the city. With a huge bed capacity of more than 1000 beds. The rooms are categorised into deluxe twin, Standard double, deluxe double and standard twin…
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The reasons behind this increase are economic and based on market analysis. First, there is the increasing cost of products production and services delivery globally. This implies that for the last few years, the cost of rooms in major hotels has been increasing. However, despite the expected increase which has been steady over the years, a tremendous increase must have had another reason.
As reported in marketingbirmingham.com earlier this year, the tourism industry in Birmingham city has been growing since 2012. This prompted the major hotels to advance their services to meet the expected demand. The development comes with expenses, and the market demand is expected to cover those expenses and make the process profitable. This is the main reason the bookings, as well as the prices of rooms, have increased over the last one month.
In addition, market psychology has also played a part in the change. With the increased demand and modernisation of services, the marketers have used the principle of market psychology in which the customers are driven to assume that the most expensive provides the best services. They have therefore increased the prices in a competitive strategy to control the reasoning of the customers in which the economists call reverse psychology of marketing.
Further, there has been an increasing need for the hotel industry to embrace technology in products and services delivery. Technology is costly but a major requirement in many industries today. This has prompted the hotel to increase prices, take advantage of the current demand with tourism growth and increasing revenue.
Hotel du Vin Birmingham . http://www.booking.com/hotel/gb/du-vin-birmingham.en-gb.html?aid=311984;label=du-vin-birmingham-WwDjdb06pLcrC70B425p8gS32443427113%3Apl%3Ata%3Ap1%3Ap2%3Aac%3Aap1t1%3Aneg;sid=4ca5973a3f39e1501dee98b8ba487978;dcid=1;ucfs=1;srfid=942ca71d04271f7f8199ebe93a58d025d2b2eabbX1#map_closed
Sinha, I. (2006). Reverse
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A possibility of oscillation from higher to lower needs is also a reality depending on the standards of living governed by factors such as new salary, improved terms or even job cut or diminishing profit margins for the self employed (Goff, 2005). Few people, about 2% achieve the highest level of needs which is self- actualization.
There has been a natural demand for change especially since the business landscape has evolved throughout the years. From being mere peddlers prior to the industrial age, companies slowly gathered these early sellers to be able to form a more systematic sales force.
“Labor costs refer to those expenses incurred in the daily running of a restaurant which may include among others daily salaries for the staff” (Schmidgall, Hayes, & Ninemeier, 2002). All restaurants operate with the hope of operating on a minimal percentage of labor cost in relation to the percentage of sales the restaurant realizes.
FEASIBILITY OF HOTEL TO IMPLEMENT CHANGES IN STRATEGEDY In the hotel industry things are dynamic depending on fads and trends in the society; they are a lot of shifts in roles and competencies in the business. Whenever management practices fail or seem to fail they are changed to suit the current situation of need.
Furthermore, Marriott International has consistently implemented its mission statement of quality service at reasonable rates.
Marriott International is leading the hotel industry, well ahead of its main competitors of Hilton Hotels and MGM Mirage. It is also leading change and advancement within the industry with its recent decision to make all hotels non-smoking.
When a speech presentation is valid, it is because it has all the components of a successful speech: driving attention towards the speaker, the depth of its tone, ability to convey and convince of priorities and appropriate and valid subjects, correct presentation and ability to discuss and parley and expand on the subject as richly as possible.
All that has to be done is to shift the first guest to the second room, second guest to the third room and so on. Since there an infinite number of rooms, this shift can be carried out indefinitely, so
In the same way, as parents, how will you feel happy to see your child’s failed grade? (Speaker pauses 10 seconds to await the audience response). Well let me answer for you… a failed grade shows that you or your children have a problem that needs immediate remedy.
Therefore, hiring and training highly motivated staffs, who will always keep the right attitude and consistently ensure the customers are satisfied is a big challenge. Additionally, sustaining a high level of motivation for such staffs is