FOR Analyse the trends of wine, beer and spirits - Case Study Example

Wine is the key commodity driving the current growth within the sector of alcoholic beverages, with a growth rate of 3.2%. The spirits market has grown moderately at 1.5%, a growth affiliated to a growing culture of cocktails in the country. The FABs, beer, and cider market in Canada is reaching a saturation point gradually on the account of a growing perception towards beer, viewing it as an old–fashioned drink. There is also increased consciousness about health among the movement of youngsters and consumers which has led towards the consumption of wine.

Moreover, the moderation of alcoholic drinks consumption has fueled the trend towards pre-immunization which has increased the demand for low calorie and low alcohol beer in the Canada. The emerging culture of cocktails in the country has benefited the spirits market which has experienced increased sales of tequila, vodka and liquors. In addition, the rising trend in increased pairing of food with alcohol has pushed up the demand for wine and microbreweries in the country. Our drink menu has been created by our mixologists who are classically trained.

They use the finest ingredients which include house-made fresh fruit and tonic, and house-made ginger beer. House drinks include distinguished tavern standbys, designer cocktails, assorted wines, as well as a wide selection of sipping spirits. Each of the wines in our list is of limited production, prepared in a hands-on manner, and free form over-manipulation. They represent a true sense of authenticity. The ideology goes hand in hand with our culinary creations from our kitchen, focusing on sustainable local, seasonal, and international food sources.

 Several hard to find and winery direct bottles from allocated producers are offered. There are unique wine brands (both white and red) on offer from different place like California, New Zealand, Australia, Italy, just to mention a few. They are